FEATURE
Ranking high in search engines results, especially on Google, is a concern of most small businesses. There are a few basic things you can do to help your site be found, like consistently creating good content (but you don’t have to write a blog post every day or even every week) and fully utilizing Google Business Profile.
ChatGPT can help you create content, but don’t depend on it to get you 100% of the way there.
We also discuss:
* How to account for the numerous updates to Google’s algorithm each year.
* How to think about search metrics.
* Why you should start using Google Search Console.
Google Search Console: https://search.google.com/search-console/about
Today’s guest is Mickey Mellen, of GreenMellen:
Mickey’s email: mickey@greenmellenmedia.com
Mickey’s LinkedIn page: https://www.linkedin.com/in/mickmel/
GreenMellen’s web page: https://www.greenmellenmedia.com/
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NEWS ROUNDUP
1 - Though most small business owners are generally positive about the current business environment, they have heartburn over the direction of the economy, according to the 3Q2023 Small Business Check Up Survey.
https://sbecouncil.org/2023/09/12/new-check-up-survey-for-q3-small-business-owners-foresee-deteriorating-economic-conditions/
2 - The IRS recently announced a moratorium through at least the end of the year on processing new claims for the Employee Retention Credit, a highly popular COVID-era relief program designed to help small businesses keep their employees on payroll.
https://www.irs.gov/newsroom/to-protect-taxpayers-from-scams-irs-orders-immediate-stop-to-new-employee-retention-credit-processing-amid-surge-of-questionable-claims-concerns-from-tax-pros
3 - Entrepreneurs who choose to re-enter the traditional workforce are 30% less likely to get job interviews than applicants with only traditional experience, according to research conducted by two professors of management.
https://fortune.com/2023/09/06/entrepreneurs-founders-get-fewer-job-interviews-research-survey-management/
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This podcast is sponsored by SBS Accounting & Advisors. Use the promo code FLASH and get 20% off your set up fee! https://sbsaccountants.com/.
👀 Watch on YouTube: https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.
📧 Do you want to grow your business? I help small business owners succeed with their strategy, marketing, and operations. Email me today at adam@smallbizflash.com and let me help you grow your small business.
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