In this episode of Small Business Big Dreams, we sit down with Eric Falberg, the visionary behind 28 Mile Distillery, a premier craft spirits destination known for its exceptional whiskey, craft cocktails, and gourmet pizza. Located in Highwood, Illinois, 28 Mile Distillery has become a hotspot for both spirit enthusiasts and food lovers, combining the art of distillation with the perfect wood-fired pizza experience.
Eric shares his entrepreneurial journey, from the early days of launching 28 Mile Distillery to crafting a unique brand that stands out in the competitive craft spirits industry. We dive into what it takes to build a successful distillery business, the challenges of branding and distribution, and how offering handcrafted pizza has elevated the customer experience.
What You’ll Learn in This Episode:
✅ The Art of Craft Distillation – How 28 Mile Distillery creates its signature whiskey, vodka, and gin.
✅ Entrepreneurial Insights – Eric’s journey from concept to reality in launching a thriving craft distillery.
✅ Pairing Spirits & Pizza – Why 28 Mile Distillery introduced a gourmet pizza menu and how it enhances the brand.
✅ The Challenges of Craft Spirits Business – Navigating regulations, distribution, and customer engagement.
✅ Marketing a Distillery – How Eric has successfully built 28 Mile Distillery’s brand and local reputation.
✅ Future of 28 Mile Distillery – What’s next for the business, including new spirits, food pairings, and community events.
Why 28 Mile Distillery Stands Out:
Unlike your typical distillery, 28 Mile combines a top-tier tasting experience with a full-service kitchen, offering guests the ultimate food and drink pairing. With small-batch whiskey, craft cocktails, and hand-stretched, wood-fired pizza, the distillery has redefined what it means to create a welcoming and memorable craft spirits experience.
Perfect for:
🥃 Whiskey & cocktail lovers looking for a new favorite spot
🍕 Foodies & pizza enthusiasts who love great flavors with their drinks
📈 Aspiring entrepreneurs curious about the craft distillery business
🎙️ Small business owners wanting to learn from a unique success story
If you're passionate about craft spirits, delicious pizza, and small business success, this episode is for you!
Connect with 28 Mile Distillery:
📍 Visit: [28 Mile Distillery Website] https://www.28miledistilling.com
📲 Follow on Instagram: @28miledistilling
📅 Plan a Visit: Enjoy a handcrafted cocktail and pizza at their Highwood, IL location!
🔊 Listen Now! Don’t miss this mouthwatering conversation about whiskey, pizza, and business growth. Hit play and let’s explore the magic behind 28 Mile Distillery with Eric Fahlberg.
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