Small Business Confidential

Mike, Brook and A'marri discuss their new process for hiring as well as learning lessons from the past, how people spend all their time looking for jobs instead of working them, how hiring is a stress tester for your managers as well as a quick journey into the similarities between managing and being a father.
1:15 Mike introduces the concept of “time wasters” and how they show up in business—especially in hiring, partners...

The 2% Club: where 2% of your customers give you 98% of your problems. How to recognize what it is and what to do about it.
1:30 Mike introduces the concept of the "2% Club"—the small percentage of customers who create most of your problems—and explains why handling them is key to business success.
6:00 Brook reflects on a past job where the customer had a valid complaint and how owning the mistake turned a tense ...

MIke, Brook, and A’marri discuss what makes a great leader from a male perspective—drawing on books, movies, real-life work experience, and generational lessons. From setting expectations to leading with accountability, they unpack what leadership really means.
2:15 Brook shares insights from a leadership book by a Navy SEAL and how she's applying clear communication and ownership at job sites.
5:00 Mike recalls lesson...

Brook and A’marri talk about the importance of being decisive in business—how to manage your time, cut out stress, and stop letting small issues snowball. From management habits to mindset shifts, they share real tools for working smarter, not harder.
6:30 Brook shares a quote from Mark Cuban about how adaptability is key to business success—and how real-life problems force you to change plans.
11:15 A’marri discusses ident...

One of the key pillars of success in business or real estate is knowing how to manage people. If you can’t manage people—or don’t learn how—it’s going to be an uphill struggle, to say the least. In this episode, Mike, Brook, and A’marri break down what real-world management actually looks like.
3:00 Brook opens the discussion with a key management rule: be friendly, not friends, and learn how to balance respect with authority.<...

Brook, Mike, and A’marri discuss the productivity benefits of mid-day naps, workouts, and unplugging—plus how recharging can lead to better problem-solving in business and real estate.
1:00 Mike shares how business changes and legacy software led them to reimagine company systems—and why their new programmer is now required to nap.
3:30 Brook explains how his afternoon runs help reset his energy and problem-solve, often lea...

Brook and Mike discuss the power of scripting and planning for quick Airbnb turnarounds and for selling properties.
2:00 Mike introduces the idea of scripting your day and how vital it is for managing real estate and small business operations effectively.
3:00 Brook breaks down how she handles violation lists—deciding what can be done in-house, what needs to be outsourced, and the importance of being proactive before a hous...

More of a general meeting between A'marri and Brook as they discuss the week, work they have, working with software developers, how to solve problems creatively, qualities needed to manage and lead and much more.
2:00 Mike and Brook discuss their love for the movie Heat and its deeper life lessons beyond crime.
4:20 Mike compares being an entrepreneur to a lifestyle rather than just a career choice.
5:00 Brook expl...

In this episode of Small Business Confidential, A'marri and Brook have a laid-back chat about their week at work, covering time management, goal setting, and getting things done. Brook talks about balancing work with having a newborn and how routines help him stay productive. They also discuss the ups and downs of work life and share insights from Scott Galloway about focusing on mastering your skills instead of just following...

Mike and Brook get into the details of why young people, or people who are fixated with their passion, they've got a vision, they're going to be an artist, but they don't have anything back office. They don't have any concept of money or paying their bills, or just overly focused on that vision in front of them.
01:10 Mike introduces the topic of why artists struggle financially, questioning the "starvi...

Mike, Brook and A'marri discuss goal setting and strategic planning for your 
business. Your data should tell a story. Within that story are learning lessons that 
need to be applied to your new strategies. This goes for your business as well as your personal life. Some things are black and white and others are gray and nuanced. Be disciplined in your routine, but allow new ideas and creativity to process in the backgr...

In this episode of Small Business Confidential, hosts Mike and Brook Reilly explore the financial realities of running a business, focusing on managing cash flow, setting goals, and evaluating profitability. They share their experiences in contracting, rental properties, and overcoming financial hurdles. They highlight the importance of planning, monitoring key metrics, and addressing inefficiencies to avoid financial pitfalls. The...

In this episode of New Years and Setting Goal, hosts Brook Reilly and A'marri discuss effective goal-setting strategies for personal and professional growth. They explore the importance of reflecting on past goals, setting actionable and realistic objectives, and adapting plans to fit individual lifestyles. The conversation highlights overcoming challenges like lack of motivation and maintaining discipline, with examples from ...

Processes are essential for enhancing efficiency, productivity, and growth in business. While resistance to change may be common, understanding the benefits of streamlined processes can ultimately lead to success in both your business and personal life. Join Brook and Amarri as they discuss the importance of processes and how it can positively impact your personal life and goals.
2:11 A'marri and Brook started talking abou...

2:11 Mike talks with Brook and A'marri about what they have learned in managing the business for the past couple of years.
11:19 Mike talks about when things don't work out the way you expected. Are you blaming your customer, boss, or the person you hired, or are you questioning what went wrong, why did I make that mistake.
24:24 Mike on his final thought; if you want to start a business, do your homework, read ab...

If you are looking a summer job, there are several key factors to keep in mind to ensure that you find the right opportunity for you. In this episode, Mike discusses 5 things that you should keep in mind when looking for a summer job with Brook, A'marri, and Christina.
5:05 Mike discusses the importance of being proactive about learning.
11:14 Mike talks about learning from your elders.
20:40 Mike talks about learn...

The success of a small business depends on efficient and effective processes, and continuous refining and optimizing these processes will ensure long-term success. Learn more about this topic in our latest episode. 
4:48 Mike, Brook, and A'marri discuss the importance of processes and how they apply to small businesses.
9:11 Mike emphasizes the need to have a process in place for anything you do, especially if it is re...