Small Business Pivots
Tired of fluff-filled business advice? Small Business Pivots delivers raw, honest conversations with entrepreneurs, content creators, and industry experts who’ve made bold pivots to grow—whether to six figures, seven, or simply the next stage of success. Hosted by nationally recognized small business coach and BOSS founder Michael Morrison, this show shares the unfiltered stories, mindset shifts, and behind-the-scenes strategies that help real business owners overcome burnout, build momentum, and grow a business that works—without working themselves into the ground. With over 100 episodes, Small Business Pivots is a trusted resource for small business owners who are serious about growth. From the early struggles to the key turning points, you’ll walk away with practical tools, honest encouragement, and actionable insight every week. 🎯 Sample episodes dive into: • Small business marketing and content creation • Building referral networks and strategic partnerships • Mindset, burnout, and decision-making as a founder • Time management, leadership, SOPs, hiring, and team culture • Systemization, SOPs, and franchising • Social media, branding, automation, and scaling strategies Whether you're aiming for your first six figures or scaling beyond seven, this podcast gives you the real-world insight, inspiration, and community you need to take your next big step. Subscribe now—and start making the pivots that move your business forward. Want to visit with our host, Michael Morrison, about business coaching services for your small business? Go here: https://www.michaeldmorrison.com/consultation
Episodes
Welcome back to Small Business Pivots, the podcast created for small business owners who want real conversations, real lessons, and real growth.
In this episode, host Michael Morrison sits down with Katie Nelson, CEO of Sales Uprising and a serial entrepreneur on her third business journey.
Katie is on a mission to help business owners stop hating sales — and start seeing it for what it really is: a human conversation that fuels busi...
Are you running your business on gut instinct instead of data?
In this episode of Small Business Pivots, host Michael D. Morrison sits down with Stacey Bullman, Founder & CEO of I’m Not Mad At You Consulting, to break down how small business owners can apply Fortune 100 systems, financial discipline, and decision-making frameworks without becoming corporate or losing agility.
With over 25 years inside Fortune 100 companies, Stace...
In this episode of Small Business Pivots, Michael Morrison sits down with Francis Flair (Flair Consulting Group) to break down client retention systems and why customer experience is the #1 revenue multiplier for scaling businesses.
Francis shares his journey from Ghana, West Africa to building a consulting firm that helps service-based and scaling companies improve customer experience, employee experience, and retention—because “fo...
Founder April Glavine shares how she turned a near-bankruptcy CPG lesson into Sum Good, a fruit-first electrolyte brand built on health and smart scaling.
Are you building a product brand and hoping the margins will magically work themselves out later?
In this episode of Small Business Pivots, Michael D. Morrison sits down with April Glavine, founder of Sum Good, a Canadian company pioneering fruit-first electrolyte shots and freez...
In this episode of Small Business Pivots, I sit down with Elina Panteleyeva, founder of Dood Woof, a rapidly growing Austin-based e-commerce brand serving a highly specific niche inside the pet industry: doodle dog owners. After being laid off in 2023, Elina built a 7-figure brand in under two years with only two products—proving what can happen when you stop trying to serve everyone and start serving the right someone.
Elina shares...
Serial entrepreneur Azgari Lipshy reveals how to scale a service business by fixing systems, training employees, and building operations that actually work.
Are you stuck at $200K–$300K and wondering how anyone ever scales a service business to seven figures?
In this episode of Small Business Pivots, I sit down with serial entrepreneur Azgari Lipshy, who has started, bought, and sold multiple companies — including two constru...
In this episode of Small Business Pivots, I sit down with Amber Hollingsworth — Master Addiction Counselor, licensed mental health counselor, and founder of Hope for Families Recovery Center. With more than 730,000 YouTube subscribers on her channel Put the Shovel Down, Amber has become a leading voice helping entrepreneurs, parents, and families understand addiction long before it destroys a business, marriage, or life.
Together, w...
Are you feeling stuck in your business—even though you’re already successful?
In this episode of Small Business Pivots, host Michael D. Morrison sits down with Athena Captain, a nationally recognized business coach, consultant, and speaker based in Oklahoma City, who helps business owners scale to their next level of success.
Athena shares her powerful story of resilience—from growing up in extreme adversity to leading multi-mi...
Are you a small business owner thinking about launching a podcast — or wanting to make your existing show work harder for your brand? In this episode of Small Business Pivots, Michael Morrison sits down with Josh Troche, founder of Pedal Stomper Productions, to unpack how video and audio content with intention can amplify your marketing. Josh shares his journey from mowing lawns as a teen to creating million-view YouTube videos, la...
Are you trapped doing the work in your business instead of on it? In this episode of Small Business Pivots, host Michael Morrison welcomes business systems expert Allison Bridges, founder of Experts Only, to unpack how service-based business owners can finally build a business that grows without you.
With over 20 years and 46,000 hours in the trenches, Allison shares why trading time for money doesn’t scale, how to create your secre...
Struggling to keep up with content creation? Learn how to make video content easy — and profitable — without becoming a full-time influencer.
In this episode, Michael Morrison and Danny DelVecchio dive into video content strategy for small businesses and how to monetize authentic video content to grow online without burning out.
In this episode of Small Business Pivots, host Michael Morrison, Founder & CEO of BOSS | Business Owne...
In this episode of Small Business Pivots, host Michael D. Morrison talks with Molly Ruland, Founder & CEO of Heartcast Media, a Washington D.C.–based full-service podcast production agency now operating from Costa Rica.
Molly shares how small business owners can start, grow, and monetize a podcast the right way — focusing on SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and genuine relationship-driven conte...
Tired of hearing that cold calling is dead? Patrick William Joyce, CEO of Outboundless, joins Small Business Pivots to debunk the biggest myths in outbound sales and explain why human-to-human calling is still one of the most effective ways to grow a business in 2025.
From his early career as a math teacher in Boston to running a high-performance outbound SDR agency, Patrick shares how he built resilience through rejection, what mos...
In this episode of Small Business Pivots, host Michael D. Morrison, Founder & CEO of BOSS, sits down with Kristi Chaves, a seasoned business coach with over 11 years of experience helping service-based entrepreneurs grow and scale online the non-conventional way.
Kristi shares her journey of building her business organically without the “corporate safety net,” focusing on client retention, transformational coaching, and marketin...
Small Business Pivots with Michael D. Morrison welcomes Tania P. Brown, a Job Exit Strategist from Lawrenceville, Georgia, who helps women over 40 build a confident path from corporate life to self-employment freedom.
In this inspiring episode, Tania shares her journey from growing up in Brooklyn, to military service, to financial services, and ultimately into entrepreneurship. She breaks down:
✅ Why financial strategy is the k...
What does it really take to adapt in business when the rules keep changing?
In this episode of Small Business Pivots, host Michael D. Morrison sits down with Dave Burnett, founder of AOK Marketing and PromotionalProducts.com, to unpack 27 years of entrepreneurial lessons in sales, marketing, and digital pivots.
From handing out free samples for Bacardi in college to building one of Canada’s most recognized SEO and digital marke...
What if your business decisions weren’t based on gut feelings or bank balances—but on clear daily insight?
In this episode of Small Business Pivots, entrepreneur Leigh Angman introduces the SPRUCTIS Framework—eight pillars (systems, processes, redundancy, urgency, communication, technology, integrity, and sales) designed to help small and medium-sized businesses turn insight into action.
Leigh shares:
- How he transformed a struggli...
What does it really take to reach — and stay in — the top 1% of your field? Legendary speaker and bestselling author Jim Cathcart shares the exact mindset, daily habits, and career strategy that took him from “likable ordinary guy” to National Speakers Association President, Professional Speakers Hall of Fame inductee, Sales & Marketing Hall of Fame (London), and author of 27 books including The Acorn Principle, Relationship Se...
What does it really take to grow a small business from two people in a tiny Alaska office to a 30-person, multi-state digital marketing agency?
In this episode of Small Business Pivots, host Michael Morrison interviews Adrienne Wilkerson, co-founder and CEO of Beacon Media + Marketing, a nationwide digital agency specializing in mental health and addiction recovery marketing. Adrienne opens up about the struggles of entrepreneurship...
What if the secret to better sales isn’t selling harder—but helping buyers feel safe enough to buy?
In this episode of Small Business Pivots, I sit down with St John Craner, founder of Agrarian Rural Marketing, to explore a fresh, psychology-driven approach to sales that flips traditional methods upside down.
Drawing on his unique background—farm life in rural England combined with decades of psychology and sales expertise—St John ex...
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