Small Business PR

Small Business PR

For any small business owner or entrepreneur who wants to get more visibility and brand recognition without any PR experiences, the Small Business PR podcast is the place for you. With untraditional yet proven strategies to help you hack your own PR and marketing without ads or agencies, this podcast will give you a roadmap to go from unknown to legendary, regardless of how "early" or "small" your business is. Join us every week as our host, Gloria Chou, award-winning small business PR expert to thousands of entrepreneurs worldwide, helps you uncover your roadblocks, find your press-worthy angle, and unlock your greatest potential as the purpose-driven leader you already are. With interviews with top-tier journalists, diverse founders, and purpose-driven subject experts, this podcast will be your rocket fuel to getting your brand in front of thousands of customers who like and trust you. The best part? You don't need to have any "industry connections" or a huge budget to position yourself as the sought-after industry authority you know you are! Join us for the #1 PR Masterclass to learn the 3 step method to landing media features in 30 days at www.gloriachoupr.com/masterclass

Episodes

April 22, 2024 35 mins

To really make your business stand out in the marketplace, you gotta get how much your own effort matters and be all about learning and growing non-stop. So always be on the lookout for opportunities that will help you grow personally and professionally and think: “is my business competitive enough? OR am I just content with where I am now?

Every business needs a team to scale, and no business succeeds as a team of one. I...

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From being in masterminds with entrepreneurs with large followings and platforms, here are the 3 golden rules I learned about creating content smarter in less time. If you are tired of creating content and spending hours on social media, this episode is a must listen to shave hours off your content creation so you can get more ROI for each piece of content you create!

Here’s What We Cover In the Episode and More:

  • Create powerful,...
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Ever wondered how to use social media and the DMs to ACTUALLY make sales without chasing customers or doing hard selling? 

This episode is a MUST listen if you want a proven way to make more sales daily by using simple and actionable strategies proven to get your audience wanting to buy from you! Learn from Sophia Parra, a social media strategist, who has mastered the art of fostering genuine relationships and initiating meaningful ...

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Ever wanted to host an event but had no budget? Do you ever wonder how to secure corporate sponsors who can fund and support your event? 

If you are thinking of securing brand sponsorships, event sponsors, or sponsors of any kind to help you make your event a success, this episode is for you. Tune in to hear how Business and Operations expert Jordan Gill secured 6 figure sponsorships for her 2nd event, and how you can do the same, e...

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But what if I told you there's a way to grow your business to 7 figures without ads or social media?

In this episode, we share the secrets using organic SEO and YouTube to build a 7 figure business, without relying on traditional advertising methods such as social media and paid ads.

My recent conversation with Karin Carr revealed her firsthand experience in building her business from zero to 7 figures  without ads and relying o...

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In this episode, we'll explore actionable tips to simplify PR and marketing, to help everyday heroes like you be seen, heard, and valued.

The PR world can seem daunting, with its perceived complexities and hurdles. However, my m...

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  1. Watch the #1 PR Secrets Masterclass to get you featured for free in 30 days
  2. Join the Small Biz PR Facebook Group to get the best PR Tips
  3. Download the 10 ways to get free PR for your small business


Make PR and SEO your # 1 focus this year! Join us in this episode as we discover with Laura Peters, a travel blogger and an SEO expert, the actionable steps to optimize your small business, so it can be finally seen, heard, and...

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In this episode we dive deep into actionable steps and mindset shifts that can revolutionize your business journey. 

Here are the three most valuable phrases that have been absolute game-changers for me on my entrepreneurial journey....

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The recent announcement of Universal Music Group's departure from TikTok has sparked discussions about the reliability of social media platforms. This situation emphasizes the need to diversify marketing strategies and explore ...

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In this episode, I sit down with Danielle Wiebe, founder of Business Babes Collective, to uncover the secrets behind successful collaborations and partnerships in the small business world.

Key Insights:

  • The Power of Collaboration:...
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In today's episode of Small Business PR, I'm venturing into a territory I've been famously skeptical about: Facebook ads. I've invited my good friend and my personal guide in the Facebook ads universe, Kwadwo, th...

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In this empowering episode of The Small Business PR Podcast, I sit down with Camille Adams, a renowned book coach and launch strategist, to explore the transformative journey of writing and launching a book. Whether you're a sm...

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In this episode, I dive deep into the world of podcast guesting and how it can be a game-changer for your business growth. As a firm believer in organic visibility strategies, I discuss why traditional quick-fix schemes don't w...

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In this episode I want to talk about one of the best things you can do for yourself every end/start of a year to call in massive transformations. 

It’s something that’s helped me just as much as end of year reflections or new year go...

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In today’s episode I’m joined by Sarah Lyon, an interiors writer who’s written for Architectural Digest, Apartment Therapy, New York Times, Washington Post, and more! 

She loves highlighting small businesses by always trying to cover...

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January 8, 2024 17 mins

PR can absolutely transform your business and life through the power of positioning and visibility. Getting your expertise in front of the right eyes can mean sales, investors, awards, invitations, recognition and so much more. But ...

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In today’s episode, I want to close out the year with sharing key lessons I’ve learned from scaling my PR business to 1 million dollars.(without mass dm-ing anyone offering a slot in Forbes) 

I’ll be sharing the top 10 lessons l...

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In today’s episode I’m going beyond the usual PR, marketing, and journalist tips and insights and giving you the behind the scenes of being a business owner and what’s been the most game changing thing for me in 2023! 

Today’s episod...

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In today’s episode I’m going beyond the usual PR, marketing, and journalist tips and insights and giving you the behind the scenes of being a business owner and what’s been the most game changing thing for me in 2023! 


In this e...

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November 27, 2023 37 mins


In today's episode, I’m sitting down with Money Management/Mindset Coach Clare Wood, and chatting about my limiting beliefs, money mindset, and growth journey-sharing how the mistakes I’ve made have helped me grow not only...

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