Today we review Grant Cardone's "Closer's Survival Guide," a sales guidebook focusing on closing deals. The excerpt features numerous testimonials praising the book's effectiveness in various sales contexts and offers an introduction explaining the importance of closing skills beyond sales, applying them to all aspects of life. Subsequent chapters detail closing techniques, strategies for handling objections, and the crucial role of closing in creating economic value. The book emphasizes a proactive, knowledge-based approach to closing, contrasting it with a reactive, experience-based method.
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