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March 18, 2025 43 mins

On today’s episode of the Smart Franchising Podcast, we sit down with Noah Glass, the visionary founder of Olo, who turned an everyday frustration into a billion-dollar tech company that’s revolutionizing the restaurant industry.


Nearly 20 years ago, Noah imagined a world where you could skip the coffee shop line and order food seamlessly from your phone. Today, Olo processes $26B annually and powers millions of restaurant transactions, helping brands build direct digital connections with their guests.


Noah dives into:


- The moment that sparked Olo’s billion-dollar journey

- How guest data is transforming customer loyalty & profitability

- Why pickup-only kitchens could be the future of dining

- How traditional restaurant brands are thriving with digital-first strategies


"We're enabling brands to personalize the guest experience and drive profitable traffic into their concepts, into their operators, into their franchisees." – Noah Glass


If you're a franchisee, franchisor, or entrepreneur in the restaurant space, this episode is a must-listen—packed with insights on scaling smarter, leveraging data, and building an enduring brand.

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