Smart Tech Spending

Smart Tech Spending

Smart Tech Spending is a podcast designed to help growth-driven businesses and mission-driven nonprofits gauge the success of their technology investments and overcome the challenge of measuring their tech ROI. Hosted by Nicole Lefsky, cofounder and managing member of Jersey IT Group, each episode features an interview with an executive or thought leader discussing topics like: Are you spending too much or not enough when it comes to technology services? How to avoid unplanned tech expenses? What technology drives profitability? This show is ideal for business owners, managing partners, CFO's and office managers who oversee technology spending for their companies.

Episodes

September 5, 2024 31 mins

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When it comes to QuickBooks, there've been many changes in pricing and versions recently.  In this episode of Smart Tech Spending, accountant and Certified QuickBooks Pro Advisor, Ryan Dickinson of Dickinson & Co., CPA'S joins me to shed light on the key differences between the desktop and online versions to help you decide which version is best for your company.  Ryan shares essential points to consider...

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In this episode of Smart Tech Spending, Nicole discusses how businesses can save money on hosted subscriptions and licenses. She explains that companies are paying for subscriptions they may no longer need, and highlights the cost-saving importance of regularly reviewing and auditing hosted subscription accounts and licenses.

Key Takeaways:
- How to save money on hosted subscriptions and software licenses...

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In this episode of Smart Tech Spending, I discuss the financial impact of losing access to essential software programs, following the global IT outage brought on by CrowdStrike.  By answering a few key questions I share, businesses will be in a better position to maintain margins if they lose access. 

What you’ll learn in this episode:
- How to measure the true cost of losing access to critical software ...

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In this episode of Smart Tech Spending, I’m joined by Adam Lefsky of Jersey IT Group to discuss the importance of having a failover Internet connection for businesses that rely on the Internet for business operations.  Adam explains what failover Internet is and why it’s important to budget for it, especially for companies that have moved to the cloud or are using hosted applications.

Key Takeaways
-The f...

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In this episode of Smart Tech Spending, I share 3 mistakes that businesses make when pricing out IT Services.  I point out where companies can go wrong in their evaluation process which can cost them time and money.

What you’ll learn in this episode:
- Why bigger isn't better when it comes to the number of IT service proposals obtained
- The best type of IT service agreement for small and mid-si...

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In this episode of Smart Tech Spending, I’m joined by fraud prevention and investigation expert Kellie Spawton who explains the bank's role when scammers steal from businesses and how companies can work to prevent it.

What you’ll learn in this episode:
- Why an “It Won’t Happen to Me” mindset can lead to financial loss for a company

- How simply validating account change requests can stop b...

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In this episode of Smart Tech Spending, I address the common question, “How can we lower our company's tech costs?” I uncover expenses that are often overlooked when budgeting for technology projects and provide my recommendations for developing a plan that will help you gain better control of your company’s TRUE technology costs.

 What you’ll learn in this episode:
- The financial benefits of a tech...

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In this episode of Smart Tech Spending, I am joined by Brett Balsley, president of BCA Insurance Group who sheds light on the differences between a standalone cyber insurance policy and a business owner’s insurance policy with a rider of cyber coverage.  He explains the benefits of having the right coverage and where businesses can go wrong.

 What you’ll learn in this episode:
- What size businesses shoul...

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In this episode of Smart Tech Spending, I’m joined by attorney Michelle Schaap of CSG Law who shares examples of how businesses can ward off financial and reputational damage resulting from popular email scams and discusses the legal obligations businesses and contractors have regarding the protection of information and breach notification.

 What you’ll learn in this episode:
- The real-life financial imp...

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In this episode of Smart Tech Spending, we invited Adam Binder of Creative Click Media to discuss how companies should evaluate their existing websites and when it’s time to invest in a website revamp that will drive sales and improve customer experience. 

What you’ll learn in this episode:

- Is social media a good alternative to having a website?
- Results to expect from investing in SEO and we...

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February 15, 2024 8 mins

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Welcome to the trailer episode of Smart Tech Spending!

This introductory episode features an interview with host, and managed IT services consultant, Nicole Lefsky of Jersey IT Group on the focus of the show.

Highlights of upcoming Smart Tech Spending episodes include:

  • How to measure the ROI of technology tools and services
  • How to avoid the all too common unplanned expenses
  • How to uncover hidden tec...
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