Search in the Age of AI: Website Strategies That Still Win Clients Results

Every agency owner today is confronting a new reality: AI has fundamentally altered how search engines evaluate and rank websites. What worked yesterday suddenly seems outdated, leaving many scrambling to understand new rules while clients demand the same level of performance. The ground beneath our feet is shifting rapidly, with algorithm updates, AI-generated content flooding the internet, and traditional SEO metrics being redefined. Many agency owners feel like they're playing a game where the rules keep changing without notice, risking client retention and struggling to articulate their value proposition in this new landscape. Today we welcome Joshua Jacoby, owner of My Favorite Web Designs, a Mesa-based digital marketing agency that's successfully guided over 200 local clients through evolving search landscapes. Joshua brings a unique perspective having transformed his agency through personal adversity—surviving COVID, overcoming significant injuries, and shifting from technical practitioner to strategic innovator. His expertise in SEO and web design, combined with his adaptability in crisis, positions him perfectly to help us navigate the AI revolution reshaping search. Social Pulse Podcast host Mike Allton asked Joshua Jacoby about: ⭐ Practical website design principles that remain effective despite AI's growing influence on search algorithms ⭐ Content strategy adaptations that help agency clients maintain visibility in AI-powered search results ⭐ Future-proofing techniques that help agencies demonstrate continued value as search continues to evolve Learn more about Joshua Jacoby Connect with Joshua Jacoby on LinkedIn Resources & Brands mentioned in this episode My Favorite Web Designs Learn more about Agorapulse with a free demo ChatGPT Perplexity Gemini ChatGPT detector QuillBot Google Search's guidance about AI-generated content Yelp Yellow Pages  Manta Hot Frog Google Maps OpenAI Magai FluxPro ChatGPT Gemini Claude  New ways AI helps keep business information trustworthy OpenAI Introduces Operator Feature: What You Need to Know Google Analytics Moz SemRush BrightLocal Google Blog GMB SubReddit Local Search Subreddit Ads Search Reddit Google AdWords Click Cease Traffic Guard CloudFlare  Reddit User Generated Content The Moz Blog The Search Engine Land Blog Artificial Intelligence Show by the Marketing AI Institute with Paul Roetzer and Mike Kaput The AI Hat Podcast Google's Deep Mind Podcast, hosted by Hannah Fry Show Notes & Transcript: https://www.agorapulse.com/blog/podcasts/agency-edition/search-in-the-age-of-ai-website-strategies-that-still-win-clients-results Brought to you by Agorapulse: the #1 rated social media management solution. Follow Agorapulse on LinkedIn.Produced and Hosted by Mike Allton, Chief Storyteller at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.