Sonic Inducers

Sonic Inducers

Artists and industry insiders provide insight into the process of music creation, the music business, and the lasting impact music makes on all of us. Sonic Inducers is presented by Adrev.

Episodes

August 1, 2022 32 mins
I dig your style, Dude. In this month's episode, we talk about one of the most eclectic and diverse movie soundtracks to one of our favorite movies, The Big Lebowski. Rock, folk, Latin, classical, avant-garde, you name, it's on there. Pour yourself a White Russian, put on your bowling shoes, and have a listen!

Sonic Inducers is presented by Adrev.

Mark as Played

We recap our trip to NYC to attend the NMPA Annual Meeting and A2IM Indie Week. We caught up with clients and colleagues, downed some pizza, and learned a lot about how low certain DSPs pay artists and songwriters and what is being done to fix these issues.

Mark as Played
May 2, 2022 27 mins

Music Biz 2022 is soon upon us! We will be in Nashville May 9 - 12, so if you are also attending, be sure to say hello!

Sonic Inducers is presented by Adrev.

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April 1, 2022 31 mins

We honor and remember Taylor Hawkins. Not only was he an amazing drummer and songwriter, but he was a husband, father, and friend to many. His talent, contribution, and inspiration will live on through all the amazing music he shared with us. Thank you, Taylor!

Sonic Inducers is presented by Adrev.

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In this month's episode, we are joined by Jody Friedman of LicenseYourMusic.com. Jody is a music industry veteran with many years of experience as an artist, writer, producer, music supervisor, label owner, and teacher.

With so many options and paths to follow in today's music industry, Jody helps artists and writers navigate through all the noise to achieve the dream of making music for a living. Listen to his i...

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February 1, 2022 31 mins

What does it take to copyright your music? How do you register your publishing and master recordings? Do you need to register them with the Copyright Office, or is there a more simple and cost-effective method? There are a few ways to ensure your works are copyrighted, which we detail in this month's episode. 

Sonic Inducers is presented by Adrev.

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December 1, 2021 32 mins

Micro licensing could be the word of the year in the production music world, but is it worth the hype? As more and more social media platforms produce and cater new content creators, the need for music is more than ever. In order to stay competitive, offering micro licenses will inevitably need to be considered. So what are your options? What issues and roadblocks will you need to consider?

Hear our thoughts and more on E...

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Henry Alonzo, CCO of Adarga Group, has been a long-time and client and friend with us here at Adrev. We recently made a trip to Nashville to join him and his team at the AGM Conference, and Dove Award Nominee after party. We invited Henry to share his knowledge on the growing genres of Latin and Faith-based music. Henry is also an associate professor of music entrepreneurship at Azusa Pacific University, so he knows a thing or two ...

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October 1, 2021 31 mins

With the announcement that the NMPA and Twitch are finally reaching some sort of agreement on how music will be used on that platform, what does that mean for music copyright holders and content creators? Will Twitch become more musician friendly? Will your favorite artist use Twitch to stream live performances? We tackle these questions and more.

Sonic Inducers is presented by Adrev.

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September 1, 2021 31 mins

With the recent passing of The Rolling Stones' Charlie Watts, we got to thinking of our favorite genre, Rock and Roll. Is it still relevant in today's pop music culture? Does it need saving? Or a resurgence? What does rock look like today, and how will it sound in the future? Can anything be labeled as "rock?"

And what is rock without loud electric guitars? We look back on our first guitars and whether ...

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The DCMS has determined that the UK government should work in tandem with various publishing entities and artists to address the differences in how content aggregators, artists, and writers are paid. Currently, the share of revenue is very lopsided, and a more equitable 50/50 earning rate needs to be established. The watered down payments artists and (especially) writers have received for decades may be changing, and the evidence t...

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Now that the world is beginning to reopen, how will live music rebound? Will the trends brought on by COVID continue? Will revenue streams return to pre-pandemic levels? As the answers to these questions remain to be seen, we can all agree that getting out to see music in its purest form will be a welcomed sight. Buy those tickets, grab a drink, and enjoy the show!

Sonic Inducers is presented by Adrev.

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Are songwriters getting the credit they deserve on streaming services like Spotify and Apple Music? Do you know who wrote your favorite pop song? It might surprise you. Songwriters are starting to get more recognition, but we have a way to go.  We also show some love to our favorite opening bands, which can be a pretty tough gig:

Derek Trucks

Everything Everything

Other songs/artists mentioned:
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Selling music catalogues has been an ongoing trend as of late, and we look into why some legacy writers might decide to let go of their songs. 

And if you've ever wondered if you are a music snob, you're not alone! We ask ourselves that question, so have a listen to find out where we land on the snobby scale.

Presented by Adrev.

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April 15, 2021 28 mins

A lot of time travel in this one. First, we look into the future of non-fungible tokens and what they could mean for the music business. Then we go "Back to the Future" and remember moments when we realized music was part of everything.

Presented by Adrev.

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March 16, 2021 28 mins

Sonic Inducers presented by Adrev. Welcome to the first episode! Jesse, Nick, and Angela talk about their musical journeys and reminisce about the first albums they bought with their own money.

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