SoulBusy

SoulBusy

CEO + COO sisters, Rachael Shtifter and Carli Rubin share their journey of running successful businesses while maintaining a peaceful balance. Dive into the world where the speed of life meets the art of self-care—this is the essence of SoulBusy. Join these passionate entrepreneurs as they explore a constant growth mindset in their roles as mamas, leaders, and advocates for mindfulness. Get ready for candid conversations, infectious positive energy, and valuable tips for cultivating a mindset that elevates both your personal and professional life. Let’s embrace the Yin and Yang energy with this energetic duo and put the work in on meeting our highest self together.

Episodes

April 2, 2025 62 mins

In this powerful episode, we sit down with Marina Middleton—CEO of Create & Cultivate, founder of Empowered Confidence, and all-around force for female empowerment. Marina shares her take on ditching the victim mentality, navigating pivots with confidence, and showing up with unapologetic clarity in both life and business. If you're ready to own your story and lead with purpose, this is the no-fluff, high-vibe convo you’ve been...

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Opening new doors—literally! After four years of revolutionizing hair routines, Sleepy Tie is officially making its way into retail, and we couldn’t be more excited or grateful. This journey has been filled with innovation, resilience, and an unwavering belief in our mission. In this episode, we're giving you an inside look on what it took to get into Ulta Beauty—the highs, the hurdles, and the surreal moment of seeing Sleepy Tie o...

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Is it really a new us, or just the same us with a twist? In this unfiltered season opener of SoulBusy, we’re diving into what we’re leaving behind in 2024 and what’s coming with us into 2025. From Rach’s Pilates saga to the nail shapes we’re obsessing over, TikTok trends we can’t quit, and plenty of inspo to kick off the year with all the good vibes—this episode is everything you didn’t know you needed to hear.

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In this episode, we sit down with the incredible Andrea Rubin, (our momma) and mother of five amazing children, including one child with special needs. Andrea is like the mother goose of our century and has a special gift for remaining calm, centered, and full of love amid the whirlwind of raising a large family.

With years of experience under her belt, Andrea shares her wisdom on how to stay grounded when the chaos of daily life se...

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Life can be exhausting, busy, and overwhelming, making it all too easy to want to curl up and shut the world out. When the concept of being "soulbusy" seems to vanish, what’s next? This is the true essence of a growth mindset—navigating through the tough times and finding your way back. In this episode, we dive into what to do when we drift away from our soulbusy lifestyle and seek to return to our flow state. Join us for an honest...

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October 30, 2024 40 mins

To eat the bagel or not to eat the bagel... that is the question. Spoiler alert: we eat the bagel! Join us for a health journey update as we dive into all the ups and downs since our last chat seven months ago. So much has evolved in our mindsets and approaches. We’re spilling the tea and (and drinking it) on recent weight loss, weight gain, fertility, and all the hacks we've discovered along the way. This episode promises an hones...

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In this inspiring and powerful episode, we sit down with Libby, named one of the "50 Most Influential Women in America" by Marie Claire—and we can totally see why. A Harvard grad, CEO, and devoted mom of two, Libby opens up about her incredible journey and the invaluable lessons she’s learned along the way.

We dive deep into what it means to be a visionary and a helper, exploring the sacrifices she’s made and continues to make in pu...

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In this powerful episode, bestselling author and founder of One Mission, Ashley Haseotes, shares her remarkable journey of overcoming serious childhood trauma and channeling that resilience into profound personal and professional achievements. Her early struggles fueled her drive to heal her son, diagnosed with cancer at just 7 months old, leading to the creation of her foundation dedicated to childhood cancer. Ashley discusses her...

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Join us for a candid convo with Boston’s own Ash DeMato-Cooney, known for her big Boston accent and her even bigger positive vibes. In this episode, Ash dives into the real side of influencer life, sharing what it was like getting pregnant with her followers watching and discussing her journey with endometriosis. Rach and Carli dig into her pandemic love story with her husband Kevin, and it’s every bit as heartfelt and compelling a...

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In this episode, we chat with Victoria, a therapist, mom, and business owner of Yaya's EVOO, about the foundations of healthy relationships and marriages. Discover how building a strong relationship starts with self-love and the crucial role of alone time in nurturing your connections. Victoria shares insights from her therapy sessions, revealing common themes and her strategies for handling challenging situations. We also explore ...

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Many people feel isolated by their inner drama, believing their self-doubt and concerns are unique to them. That’s where a Self-Connection Specialist can make a difference. Meet Jacq Gould, a pioneer in helping women forge deep, meaningful relationships with themselves. In this episode, Jacq shares her expertise on overcoming eating disorders, managing anxiety, and building self-confidence. We explore how to recognize when you’re d...

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Jen DeAngelis is the founder and CEO of @1987label — 100% limited edition loungewear and her newest brand tasteblink.com. Jen joins us for a discussion about starting her brand in covid and how she used guerrilla marketing to fast track her business model. Jen goes into detail about her challenges, strengths, business opportunities and wins; She does not hold back on all the details and spills the tea on the behind the scenes of he...

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It's easy to settle; it's harder to level up. Mian LaVallee, an award-winning top realtor in Massachusetts, who has mastered the art of the hustle, building lasting relationships, and staying at the top of her game (always). In this episode, we explore starting fresh in a career and a marriage, balancing children with a full-time (plus) job, and staying curious about personal and professional growth despite achieving success. We de...

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You may know Christine Soutter from her son's challenging battle with DIPG in 2017, which sparked the touching national #WhyNotDevin movement. In this episode we discuss how to find hope in seemingly hopeless situations. Christine shares the story of her family's battle, her resilience through Devin's diagnosis of a brain tumor, navigating family life, her divorce, and her approach to handling difficult times with grace. We explore...

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Anxiety can be a real BITCH. While we may never fully escape it as part of the human experience, we can certainly learn to manage and reduce its impact. Through routines, coping strategies, and skill-building, we can handle anxiety with grace and learn to climb the different levels of the meditative ladder. Meditation coach and founder of Evolve by Erika, Erika Polsinelli, began her journey with Kundalini, inspired to transform her...

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Lauren Hefez has perfected the art of going on viral on tik tok for being a REAL mama with the best food hacks ever. Known for her authentic approach to motherhood and her genius food tips, Lauren shares her favorite ingredients, brands, and easy meal ideas that will revolutionize your kitchen mindset (mama or not). But it's not just about food – Lauren opens up about her parenting journey and approaches, including the challenges o...

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April 17, 2024 51 mins

Do you suffer from intrusive thoughts? You're not alone. Intrusive thoughts pose significant challenges and may leave you feeling overwhelmed. You might wonder if you're foreseeing the future or losing your sanity. Such thoughts can spiral through your mind when caught in this looping pattern. In this episode, we candidly explore various intrusive thoughts experienced in everyday life and during the postpartum period. We also share...

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Are you utilizing a wide array of tools to maximize your well-being and health? In this episode, we discuss the fundamentals of holistic wellness, blending ancient knowledge between Eastern and Western medicine alongside Dr. Geralyn Kruger; an acupuncturist specializing in Chinese herbal medicine, nutrition, and functional medicine. Explore Dr. Kruger's path to holistic healing, influenced by her own encounters with overlooked heal...

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March 20, 2024 55 mins

Are you Team FOMO or Team JOMO? In this episode, we're likely leaning towards JOMO to maintain our SoulBusy lifestyle. We deep dive into the art of of setting social boundaries and testing how various social engagements impact our emotions. Do they trigger anxiety? How about the day after a night of drinking? Are we over-socializing or perhaps under-socializing? Join us as we navigate through a range of emotions, contrasting the fe...

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In this episode, we go deep into the extraordinary life of our mother, Andrea Rubin, who epitomizes the concept of being SOULBUSY.

Andrea's presence is captivating, exuding a unique aura that leaves a lasting impression on all who encounter her. With resilience and perseverance as her constant companions, Andrea has navigated through a myriad of life's challenges with grace and determination. She is a beacon of positivity, wisdom, ...

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