Sound Judgment

Sound Judgment

Sound Judgment takes listeners into the studios — and the minds — of your favorite audio storytellers. In each episode, lifelong journalist Elaine Appleton Grant and a top host, producer or editor dive into their creative choices. It’s a revealing conversation about the storytelling craft, and it’s show and tell: Elaine plays back clips from her guest’s podcast. Tune up your storytelling by learning from today's best creators! www.soundjudgmentpodcast.com podcastallies.com Threads: @elaineagrant

Episodes

April 3, 2024 39 mins

At some point, every one of us will reach a point in our professional lives where it's time to change — but the status quo, even when it's not working, is comfortable. Are you ready to say goodbye to your old life in order to find your way to a new, better one? But you don't have a map?  That's what Daily Creative host Todd Henry and his "story architect" producer Josh Gott wrestle with in the episode we deconstruct together, "The ...

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It's a brave thing to share the outtakes from a tracking session. All the blemishes are right there. But Martine Powers and Rennie Svirnovsky from the audio team at The Washington Post have graciously done just that. They invited  Sound School's Rob Rosenthal into their studio to witness Martine at work voicing an episode of The Empty Grave of Comrade Bishop, with assistance from Rennie. Hearing how they work as tracking partners i...

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The six storytelling strategies you're about to learn are drawn from the patterns I've seen across more than 150 behind-the-scenes lessons — lessons learned from some of the best hosts, producers, writers and editors I've had on Sound Judgment. You can put these techniques to use right away in your studio or at your writing desk. This episode pulls together examples from compelling shows and award winners. In almost every case, the...

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This is the sixth and final part of our new Sound Judgment quick-hit series on storytelling strategies for hooking your audience and keeping them with you. Today: specifics. The more specific our language, the more sparkling and memorable it is. In the last 18 months of speaking with incredible storytellers for this podcast, no one has been better at this than Sam Mullins. 

In 2023, Sam won the the Best Podcast of the Year award at ...

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This is part 5 of our new Sound Judgment quick-hit series on six storytelling strategies for hooking your audience and keeping them with you. This one can mean the difference between ho-hum content and stories that your audiences will talk about. And I’m betting that you give it hardly any thought, if you think about it at all. What is it? Stick around to find out.  Part 5 features Michael Osborne and Amit Kapoor of the podcast Fam...

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Our fourth S in the 6S framework for hooking your audience and keeping them with you is surprise. It's the left turn when we're expecting a righthand one that makes us listen. It's the twists and turns of an involved, high-stakes plot that we love, or the ending of the movie or the novel that we didn't predict. As New Hampshire Public Radio Senior Podcast Editor Katie Colaneri says, it's the "holy shit" moment. Part 4 features Kati...

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This is part 3 of our new Sound Judgment quick-hit series on six storytelling strategies for hooking your audience and keeping them with you. Today, we’re talking about scenes. They’re obviously a staple in longform narrative storytelling, like true crime and documentaries. Don’t ignore them, though, for interview shows; you just have to interview well to elicit good, sensory anecdotes from your guests. Between the lines, you’ll he...

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In this series you'll learn how to use sound vision, structure, scenes, surprise, suspense, and specifics to make content that audiences love and share. Each of these bonus episodes is bite-sized and features examples from today's best audio storytellers. Growing your audience depends on more than marketing: It depends on creating compelling content that hooks your audience and keeps them with you. 

Apply the six storytelling strate...

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This is Part 1: Sound Vision. Be sure to follow the show so you don't miss the next bite-sized episodes on: 
Part 2: Structure
Part 3: Scenes
Part 4: Surprise
Part 5: Suspense
Part 6: Specifics

All of these segments — each around 10 minutes or less — will come together soon for a full episode on How to Hook Your Audience and Keep Them Coming Back. 

Apply these six storytelling strategies for creating unforgettable content to your own work...

February 28, 2024 43 mins

Improve your storytelling, interviewing, writing, producing, hosting and guesting skills! Sign up for new Sound Judgment workshops today at www.podcastallies.com/workshops. 


On this episode, Emily Silverman and host Elaine Appleton Grant discuss: 

— Why she thought starting a live storytelling event for physicians should be her next step as she was coming to terms with being in the wrong career while also searching for her biological...

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Don’t miss today’s takeaways! Scroll down for lessons from this episode. 

The episodes we discussed on today’s episode are History Daily: Silent Spring Sparks the Modern Environmental Movement and American History Tellers Season 61: Salem Witch Trials.

Lindsay Graham

Lindsay Graham (no, not that Lindsey Graham) is a podcast creator, producer and host known for compelling narratives and in-depth exploration of piv...

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Sharing a personal experience, especially a traumatic one, is a particularly popular scripted podcast form. Memoir done well often shoots to the top of the podcast charts or the bestseller list. It moves us, leaves us breathless, inspires standing ovations and prompts us into conversations and confessions of our own. Sometimes memoir creates change.

But memoir produced without first grappling with why your experience matters to othe...

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This episode was sponsored by Signal Hill Insights. 

Want to know how your podcast is affecting listeners? Need to plan to share outcomes with a branded client? 

Visit measureyourpodcast.com for a free 4-part email series that will tell you how and why to measure the unique impact of branded podcasts. Go beyond counting downloads. Instead, obtain real responses from real listeners to demonstrate the ROI of branded podcasts. You’ll le...

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If you liked this bonus episode introducing Podcast Perspectives with host Jeff Umbro and guest Jessica Cordova Kramer of Lemonada Media, you'll love: 

SJ S1/E1: Emotional Bravery on Last Day with Stephanie Wittels Wachs. Not only is she an amazing, evocative storyteller who knows how to get the best out of her team and guests, but she's cofounder and chief creative officer of Lemonada Media. 

We love hearing from you and getting you...

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This episode was sponsored by Signal Hill Insights. 

Want to know how your podcast is affecting listeners? Need to plan to share outcomes with a branded client? 


Visit measureyourpodcast.com for a free 4-part email series that will tell you how and why to measure the unique impact of branded podcasts. Go beyond counting downloads. Instead, obtain real responses from real listeners to demonstrate the ROI of branded podcasts. You’ll le...

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The episode discussed on today's Sound Judgment is Believable: The Coco Berthmann Story. Karen worked with reporter/host Sara Ganim to create Believable. 

This episode was sponsored by Signal Hill Insights. 

Want to know how your podcast is affecting listeners? Need to plan to share outcomes with a branded client? 
Visit measureyourpodcast.com for a free 4-part email series that will tell you how and why to measure the unique impact o...

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The episode discussed on today's Sound Judgment is Near Death: Death Party. Near Death is a Dying For Media production with sales and distribution by Lemonada Media.

Nikki Boyer's takeaways

These are the takeaways from the end of the episode. For more takeaways from all of our guests, subscribe to the Sound Judgment newsletter and visit our blog. 
 

  1. Nikki loves having uncomfortable conversations. She’ll ask almost anything, and sh...
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The episode discussed on today's Sound Judgment is Weight for It: Episode 2, Shame Spiral. It’s produced by ohitsbigron Studios and distributed by Radiotopia. 

Ronald Young Jr. is a critically acclaimed audio producer, host, and storyteller, based in Alexandria, Va. He is an avid pop-culture enthusiast and the host of the television and film review podcast Leaving the Theater.  He is also a regular contributor to NPR’s Pop Culture H...

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October 12, 2023 41 mins

The episode discussed on today's Sound Judgment is Death, Sex & Money_—Bells & Bills: The Price You Paid for Your Wedding.

We also discuss Death, Sex & Money — A Headline Stays Static Even as a Life Transforms.

Anna Sale is the creator and host of Death, Sex & Money, the podcast about “the things we think about a lot and need to talk about more.” Anna won a Gracie for best podcast host in 2016 and the show won the 2018 Webby and 2021...

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    The episode discussed on today's Sound Judgment is Classy with Jonathan Menjivar, Episode 1: Are Rich People Bad?

    Jonathan Menjivar is a senior producer at Pineapple Street Studios and the creator and host of Classy with Jonathan Menjivar. He also made the hit shows Project Unabom and The Clearing. Prior to Pineapple, he was a longtime producer at the public radio show This American Life and also served as the show's music superviso...

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