My guest today is Mitch Joel, a marketing visionary who has been at the forefront of exploring how generative AI can enhance rather than replace human creativity. When brands like Google, Starbucks, and GE want to leverage technology to connect with consumers, they call Mitch. He's the Co-Founder of ThinkersOne, and his books like "Six Pixels of Separation" and "CTRL ALT Delete" have established him as a leading voice on the intersection of technology and human experience.
In this conversation, Mitch outlines his "PACE" framework for strategically integrating AI into your creative process. Imagine if you could use these tools not just to accelerate execution, but to actively expand your creative palette, deepen your sense of agency, and elevate your skills to new heights through constant iteration and growth.
Guest: Mitch Joel is currently an investor, media personality, podcaster, journalist and Co-Founder of ThinkersOne
Find Anne: Website | Six Pixels | ThinkersOne
Host: Jonathan Fields, creator of Good Life Project podcast and the Sparketype® Assessment,
More on Sparketypes: Discover Your Sparketype | The Book | The Website
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