Speaker Driven Business

The fastest way to lose an audience isn’t a boring story — it’s an outdated reference.

In this episode, Jacqueline Brooker breaks down the invisible trap that’s quietly killing speaker relevance: relying on nostalgic pop culture to make a point.

With audiences now spanning five generations — each shaped by completely different media worlds — the shared cultural “shorthand” we once relied on no longer exists.

You’ll discover how to spo...

This conversation with Simon Doble is a masterclass for emerging speakers who dream of making an impact but feel the weight of fear, nerves, or imposter syndrome. Simon takes us inside his journey, from resisting the stage to realising speaking wasn’t just a platform, but the catalyst that catapulted his mission onto the world stage.

What you’ll hear isn’t just another story about “doing good.” It’s a roadmap for speakers who want t...

Forget the trending topics. The only thing that creates a sustainable speaking career is resonance - and most speakers are missing it.

So many speakers are still being told they have to speak on the “right” trending topics if they want to make money. But that advice will keep you stuck, seasonal, and forgettable. Longevity in this business doesn’t come from chasing what’s hot. It comes from finding resonance. 

In this episode, w...

What if the one thing holding back your speaking career… is the very thing you’re chasing the hardest?

In this unforgettable conversation, Michael Crossland - international speaker, humanitarian, and survivor against all odds - reveals the mindset, positioning, and strategy shifts that transformed his speaking career from seven years of nothing to global impact alongside Richard Branson and Tony Robbins.

This is not another episo...

What if we told you the $100M Hormozi launch had nothing to do with scarcity timers, stacked bonuses, or viral slide decks — and everything to do with the one thing most speakers are ignoring?

In this solo episode of Speaker Driven Business, Jacqueline Brooker cuts through the hype and uncovers the real engine behind the Hormozis’ mega-success: years of consistent, trust-driven, spoken word presence that built an unstoppable movemen...

Speaking is easy. Building a speaking business that actually pays is where most people fail.

In this episode, Jacqueline sits down with Ian Stephens CSP - a multi-award-winning speaker and trainer - to have a no-BS, behind-the-scenes conversation about building a speaker-driven business that lasts. They go deep into the mindset shifts, revenue strategies, and sharp edges of the industry that most people gloss over. 

If you’re st...

Most speakers water themselves down chasing universal approval — and end up stuck in the beige zone. In this solo episode of Speaker Driven Business, Jacqueline Brooker reveals why true influence doesn’t come from pleasing everyone, but from deliberately bell curving your audience.

You’ll learn why resonance requires polarisation, how to attract your 10–15% of raving superfans, and why a few critics are a sign you’re on the right tr...

Have you ever held back from speaking because you thought your audience was “too small”?

In this episode crossover from the Raise 1000 Voices Podcast, Jacqueline Brooker sits down with Rabia Siddique, internationally recognised speaker, human rights lawyer, author, and humanitarian, to explore how your voice has the power to create impact, even if it only reaches one person at first.

Rabia’s extraordinary life has taken her from cour...

Most speakers believe growth happens on stage — but the truth is, mastery is built in the debrief. In this solo episode of Speaker Driven Business, Jacqueline Brooker reveals the Speaker’s After Action Review — a powerful, military-inspired process that transforms every talk into a launchpad for your next level.

You’ll learn the six game-changing questions elite speakers ask after every event, the engagement and conversion markers t...

Being a great speaker won’t land you a TEDx talk. In fact, it might be the very thing holding you back.

In this mind-stretching episode, TEDx Melbourne Curator Jon Yeo reveals what really gets you on the red dot - and what gets you instantly cut. Forget fancy slides or polished delivery, TEDx curators are listening for something deeper, sharper, and far harder to fake.

Jon has coached thousands of speakers, built statistical models f...

Did you know your silence might be teaching the next generation to shrink too?

In this episode, you'll learn how the way you show up, not just what you say, shapes your influence, your impact, and the legacy your voice leaves behind. It’s time to stop editing yourself and start speaking with unapologetic power.

Jacqueline sits down with Julie Cross, a powerhouse who not only lights up stages but teaches others how to do the same. Wit...

Did you know skipping the right keynote structure could be the reason your workshops aren’t generating leads? 

In this episode, you’ll learn why building a solid keynote is the key to turning your speaking into a revenue-generating business. While many speakers get caught up in creating workshops or products, Jacqueline explains why the keynote must come first and why it's the spine of your entire business. 

If you’re f...

You don’t need a TEDx, 10,000 followers, or even a polished niche to get booked as a speaker.

In this episode, Cameron Atlas shares how he built a globally recognized speaker brand before anyone knew his name—through bold moves, immersive keynotes, and values-led decisions. With standing ovations around the world, live music on stage, and a signature style no one forgets, Cameron breaks down how you can rise above the noise and be r...

Most speaker coaches teach stage tricks. But the great ones? They help you master message, momentum, and market impact.

In this episode of The Speaker Driven Business, Jacqueline Brooker calls time on the “just tell your story” crowd and reveals the 7 traits that separate real coaches from glorified cheerleaders. This is a no-fluff, strategy-packed reality check for anyone serious about building a speaking-driven business, not just ...

Want to get booked to speak? Then stop being beige.

In this episode, legendary media executive Maz Farrelly delivers a masterclass in how to be unforgettable in a world of noise. Drawing on a career that includes producing for Big Brother, X Factor, and Dancing With the Stars (with content viewed over 8 billion times), Maz unpacks exactly what it takes to make people lean in — not scroll past.

This is required listening for any spea...

You don’t need more polish. What you need is a mic, a deadline, and a room full of decision-makers.

In this episode, Jacqueline drops a firestorm of real talk about the unspoken habits holding back emerging and aspiring speakers, even the wildly talented ones. This is not another “find your why” pep talk. It’s a step-by-step dissection of why your calendar is collecting dust while your Google Drive is full of untouched slide decks.

F...

You don’t need another course. You need to stop waiting for permission and start speaking like the world’s already listening.

What happens when a PhD scientist, AI enthusiast, and unapologetic feminist collides with the speaking world? You get Dr. Nici Sweaney, a woman on a mission to make sure AI doesn’t just serve the privileged few. 

In this episode, she breaks down why now is a once-in-history opportunity for women to grab t...

Before you chase new leads, listen to this: Your goldmine is already in your books.

Being great at what you do means nothing if your clients only remember one thing you offer. It’s time to stop leaving revenue on the table and start building the kind of client visibility that multiplies your income without chasing new leads.

Let’s talk about being the best-kept secret in your own business and why that ends now.

In this episode, Jacque...

If you’re still hoping to get picked instead of building a speaking business that books itself, this episode will flip everything you thought you knew about the mic.

In this episode, we dive into what it really means to be an audience activator. Jacqueline chats with go-to pro emcee Quinn Conyers who redefines the entire event flow, shapes energy, builds rapport, and sets the tone from minute one to closing clap.

Quinn has successful...