Speakernomics
The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build a better business, and get paid to speak.
Episodes
February 10, 2026 • 27 mins
In this episode of Speakernomics, Terry Brock, CSP, CPAE welcomes renowned personal branding strategist and Speaker Hall of Fame member Rory Vaden, CSP, CPAE, for an engaging exploration on building, refining, and leveraging your personal brand as a professional speaker.In this session, Rory will:* Define and distinguish the real meaning of personal branding as the formalization, digitization, and monetization of your reputation—mo...
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February 3, 2026 • 30 mins
Hall of Fame speaker Don Yaeger joins Thom Singer for the first Speakernomics episode of 2026, sharing actionable insights on building a lasting career and business in professional speaking. Get straight to the essentials with proven tips, powerful stories, and strategies for growth.* How to constantly develop fresh content to keep your talks relevant and engaging* The importance of multiple streams of income for long-term stabilit...
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January 27, 2026 • 40 mins
Ready to take your speaking career to the next level? In this episode of Speakernomics, industry pros break down exactly how podcasting can amplify your brand, grow your business, and keep your voice front and center.Here’s what you’ll learn:* The unique value of hosting your own podcast as a professional speaker* How podcasting strengthens your message, builds your platform, and boosts credibility with clients and event planners* ...
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January 20, 2026 • 30 mins
In this episode of Speakernomics, host Kenneth Kinney, affectionately known as "Shark," embarks on a journey with a panel of international speaking experts including Ruby Newell Legner, CSP, Cavett Award; Sylvie di Giusto, CSP; Elias Kanaris; Stan Phelps; and more. Together, they explore the dynamics of becoming a successful international speaker and the nuances that distinguish it from occasional international engagements.In this ...
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January 13, 2026 • 25 mins
What do top speakers wish they knew when starting out? In this episode, industry veterans and experts dish out hard-earned wisdom to help you thrive in the speaking business.
* Why playing the long game matters more than chasing quick wins
*The critical importance of authentic connection with your audience
*Avoiding ego traps and keeping the focus on service, not self
*How being easy to work with sets you apart for meeting plan...
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January 6, 2026 • 52 mins
In this special edition of Speakernomics, host Kenneth ""Shark"" Kinney sits down with 14 individuals ranging from Hall of Fame Speakers, Coaches to Speaker Bureaus and Meeting Planners to talk about what, in their opinion, makes a killer Speaker Reel.By the end of this episode, you will:* Evaluate the importance of capturing audience engagement and presenting a clear problem-solution narrative within your demo reel.* Demonstrate t...
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December 30, 2025 • 33 mins
Get the inside scoop on how Sam Demma became the youngest Certified Speaking Professional and booked over 750 paid speaking gigs, all before 2025. In this episode of Speakernomics, Sam breaks down the exact outreach and sales strategies that built his thriving speaking business in the education market.Here’s what you’ll learn in this episode:* How Sam focused and expanded his market from local schools in Ontario to the entire US an...
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December 23, 2025 • 33 mins
Unlock next-level social media strategies for speakers with insights from top experts and booking agents. Discover the practical steps that make your social presence work for your speaking business.* How to choose the right social platform and boost consistency without spreading yourself too thin* Why social proof and testimonials matter more than self-promotion* Content strategies: balancing value, authenticity, and connection wit...
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December 16, 2025 • 24 mins
Prepare to be frippnotized and take your speaking career to the next level with Patricia Fripp's time-tested advice and actionable insights.In this session, Patricia will:* Guide speakers to focus on their audience and ensure their stories are relevant and engaging for the listeners, making them feel connected and invested.* Demonstrate the significance of having a core message and adaptable content that can be customized for diffe...
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December 9, 2025 • 39 mins
Join Shark and his lineup of seasoned professionals to enhance your understanding of fee management and explore balanced, ethical approaches to maintaining speaker value in a fluctuating market. In this session, you will:* Evaluate the concept of fee congruency and how it allows speakers to adapt their fees based on added values or specific circumstances.* Create a strategy for maintaining fee integrity while being open to non-mone...
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December 2, 2025 • 39 mins
In this episode of Speakernomics, host Kenneth "Shark" Kinney brings together insights from 16 diverse voices within the speaking industry to explore the essential marketing materials needed for speakers to elevate their business.In this session, you will:* Analyze the various perspectives on the most critical marketing tool, including the significance of a compelling demo reel and a comprehensive website.* Explore the role of rela...
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November 25, 2025 • 38 mins
AI is transforming how speakers are discovered, trusted, and booked—and your content strategy needs to change with it. In this episode, Lethia Owens, CSP shares actionable insights on optimizing your digital footprint for both human and AI-driven search.* How meeting planners and bureaus are using AI tools like ChatGPT and Perplexity to find speakers* Strategies for creating “AI-friendly” content across your website and social plat...
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November 18, 2025 • 27 mins
This episode is essential for speakers aiming to transform their presentations from ordinary to extraordinary by honing in on what truly captures and holds an audience's attention.This episode of Speakernomics, host Kenneth "Shark" Kinney engages with Brian Walters, CSP, CPAE, a seasoned speaker, emcee, and infotainment expert. Brian, a past president of the National Speakers Association, shares his expert advice on creating memora...
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#9 - Finding Your Voice: Simon T. Bailey, CSP, CPAE on Becoming a Thought Leader, Not Just a Speaker
November 11, 2025 • 18 mins
Whether you are an emerging or experienced speaker, let Simon’s journey inspire you to align your inner spark with external success and to leverage your expertise for meaningful, memorable impact.In this episode of Speakernomics, host Kenneth Kinney (Shark) sits down with renowned CSP and CPAE Hall of Fame keynote speaker Simon T. Bailey to explore what it truly means to amplify your brilliance as a professional speaker. Simon, wid...
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November 4, 2025 • 29 mins
Discover what it really takes to stand out as a professional speaker in today’s evolving meetings industry. In this episode, Sarah Michel shares insider tips from both the speaker and meeting planner perspectives to help you get noticed, get booked, and add more value.The latest trends in how meeting planners search for and select speakers:*Why unedited, authentic video is more important than ever for getting booked*The critical im...
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October 28, 2025 • 27 mins
Learn how to turn your expertise into income with practical tips from LaShaundra McCarty on this episode of Speakernomics.
Discover actionable strategies for speakers to grow their business and make smarter financial choices.* The importance of diversifying your revenue streams as a speaker* How to track your numbers for better business decisions* Passive income ideas like online courses, workbooks, podcasts, and newsletters* Mon...
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October 21, 2025 • 27 mins
Ready to elevate your online presentations? In this episode of Speakernomics, guest Kassy LaBorie shares actionable strategies to boost connection, engagement, and authenticity in the virtual speaking world.Here’s what’s covered:* How Kassy’s journey from Silicon Valley and WebEx to the speaking stage shaped her approach to virtual engagement* The importance of making genuine invitations for audience participation, not just surface...
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October 14, 2025 • 25 mins
Learn how to build a smart, streamlined, and strategic digital presence as a professional speaker. Guest expert Carolyn Cummins shares actionable tips to help you master your content, connection, and credibility online.
The importance of identifying multiple target audiences for your speaking business
How to use content pillars to define what you speak about and your unique value
Measuring your digital content using th...
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October 7, 2025 • 30 mins
Get ready to elevate your virtual speaking game! In this episode of Speakernomics, Jason LeVasseur shares practical, low-tech strategies for making a real impact and keeping your audience engaged in the digital world.
Why stories matter more than slides in virtual presentations
How props can boost audience attention and interaction
The importance of human connection in today’s digital-first world
Balancing personal and...
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September 30, 2025 • 24 mins
Ready to take your presentations to the next level? In this episode of Speakernomics, guest Trevor Perry shares essential strategies for creating slide decks that amplify your message–not distract from it.
The importance of making your slides clear, concise, and consistent
Why your slides are not your message, but simply a tool
Common mistakes speakers make with fonts, images, and deck consistency
When (and when not) t...
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