Staffing Made Simple.

Selling staffing today is a whole new ballgame. Decision-makers are tougher to reach, buyers are doing their homework long before you ever make contact, and differentiation has never been harder. The old playbook – impersonal cold calls, generic pitches, and canned follow-ups – just doesn’t cut it anymore.

In this episode of Staffing Made Simple, hosts Rob Geist and Casey Wagonfield dig into the realities of selling in 2025: what’s ...

What if a single partnership could open new revenue streams, accelerate your growth, and make your client relationships stronger? That’s exactly what happens when staffing leaders embrace SimpleVMS – the most vendor-friendly VMS on the market. Built to partner with agencies, SimpleVMS helps you scale faster and differentiate your value with clients.

In this milestone 10th episode of Staffing Made Simple, Rob Geist and Casey Wagonfie...

Is your compensation plan helping – or hurting – your bottom line? Rising costs, shrinking margins, and stagnant producer performance are all signs that your compensation model may be working against you. When you’re overpaying for the wrong results – or failing to reward the right ones – you’re quietly bleeding profit while competitors surge ahead. If your pay structure isn’t attracting new talent, keeping your best people, and dr...

The staffing industry is at a crossroads. Market conditions are tougher, technology demands are higher, and the old playbook for growth isn’t cutting it. Yet some agencies are thriving while others struggle. What’s the difference? That’s what we’re exploring today with the latest State of Staffing benchmarking report from Staffing Hub. Surveying hundreds of staffing leaders, the study reveals a clear pattern: the most successful ag...

What do empathy, design thinking, and AI have to do with staffing and recruiting? More than you might think. In this episode, we’re joined by Jodi Brandstetter—HR consultant, Amazon bestselling author, and certified expert in both Design Thinking and Human Design. Jodi helps organizations create smarter, more human-centered talent strategies and is passionate about using AI to cut out the noise so we can focus on what matters: peop...

Platform staffing isn’t just industry jargon — it’s the direction staffing is moving, and agencies that ignore it risk falling behind. With tighter margins, rising client expectations, and AI-driven tech transforming how agencies operate, the traditional staffing model is getting a much-needed overhaul.

In this episode, we’re joined by Will Skowyra, Director of Strategic Solutions at Express Employment International, to unpack what ...

The world of contingent workforce management loves its big ideas and fancy buzzwords — but at the end of the day, it’s all about getting the right people in the right place at the right time. In this episode, we sit down with Daniel Kalman, Head of Global Contingent Labor Operations & Vendor Management at ZT Systems, who’s doing exactly that. He’s leading a massive global program, working directly with staffing partners, and fo...

Do you really know your ideal client profile — and is it aligned with your unique value proposition? If you hesitated or can’t answer confidently, chances are you’re wasting time chasing the wrong business. It’s time to stop burning energy on deals that don’t move the needle and start attracting the clients your agency wants.

In this episode of Staffing Made Simple, we sit down with Dan Mori, Managing Partner at Staffing Mastery and...

Let’s be honest — most people sleep on the importance of their online presence. Whether you’re a recruiter, sales pro, or business leader, how you show up online isn’t about chasing likes or sending 100 DMs — it’s about standing out and building credibility that makes people want to work with you.

If you’re in staffing and on LinkedIn, chances are you’ve seen his name, his energy, and his no-BS positivity in your feed. We’re talking...

In today’s competitive staffing landscape, standing out to potential clients isn’t easy. With inboxes full and phones ringing off the hook, what actually grabs a buyer’s attention—and keeps it? In this episode of Staffing Made Simple, Casey Wagonfield and Rob Geist sit down with Eduardo Gonzalez, Manager of Workforce Planning at Arvato, to dig into what staffing buyers really care about.

Eduardo oversees a contingent workforce of ov...

The staffing industry is in constant flux, with evolving federal, state, and local regulations posing unique challenges for agencies striving for compliance and growth. In this episode of Staffing Made Simple, we’re joined by Lia Elliott, managing partner at Staffing GC, to explore some of the most pressing legal considerations agencies face.

From the complexities of immigration laws to managing intricate client contracts and operat...