Start Global Insights

Start Global Insights

Welcome to the Start Global Insights. The podcast for businesses looking to expand globally. On this show we interview experts from different countries to get insights about local business culture and help you to enter new global markets. Let’s find together the answers to the questions: How to prepare your business for international expansion? How to select proper focus markets? How to get market insights and research new markets? How to find proper local partner and start your sales? And many others… Join us on this show and get answers about international trade directly from local players and global expansion experts. Find the Start Global Insights on all major podcast platforms or on YouTube https://www.youtube.com/@start-global

Episodes

February 13, 2024 45 mins

When you're entering a new foreign market, nobody knows you there.

Trust in your brand is low, and your understanding of the target audience is limited to research data.

You've got two options: invest in building brand awareness and earning trust over time, or leverage the trust already established by local partners, like dealers or distributors to fast-track your path to initial sales.

But finding the right partner is just the beginn...

Mark as Played

Another year comes to its end and it’s time to wrap up.

There were 19 episodes this year. We have explored and virtually travelled with you to 10 countries and got insights from local experts from: Denmark, Ukraine, UK, USA, Israel, Canada, Japan, Lithuania, UAE and finally Colombia.

The more interviews I conduct the more I see the commonalities in all markets that we talk about. In this Christmas episode I will go through some point...

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My guest in this episode is Rodolfo Móseres Dieppa, he has 30+ years experience in International Trade and Investment, runs RMD & Associates Consulting and helps to Canadian government in assisting Canadian businesses in their expansion.

And before that Rodolfo made a career as a Consul and Trade Commissioner to Canada for TPO ProColombia with a mandate to promote and develop SME exports from Colombia into the Canadian Market pl...

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My guest in this episode is Olga Galyant, the commercial director of Global Swiss Group, a global supplier of vitamins and dietary supplements with headquarters in Switzerland, USA and United Arab Emirates.

Olga has almost 20 years of experience in B2B Marketing & Sales in multi-national companies and lived and worked in quite a bunch of countries like Ukraine, Germany, Poland, Lithuania, Latvia, Estonia, UAE and Switzerland.

And...

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My guest in this episode is Olga Galyant, the commercial director of Global Swiss Group, a global supplier of vitamins and dietary supplements with headquarters in Switzerland, USA and United Arab Emirates.

Olga has almost 20 years of experience in B2B Marketing & Sales in multi-national companies and lived and worked in quite a bunch of countries like Ukraine, Germany, Poland, Lithuania, Latvia, Estonia, UAE and Switzerland.

So,...

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Is there at all the U.S. negotiation culture? Or is it a number of many cultures within this huge country?

With the guest of this episode we propose you to use the Harvard interest-based negotiation approach to deal with all of them.

This episode is the 2nd part of the conversation with Linda Netsch, the founder of Align Consulting, a general manager at the law firm Flex by Fenwick, a Lecturer on Law at Harvard and Stanford Law Schoo...

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Join us in this episode of Start Global Insights as we reveal the potential of Lithuania as a strategic business hub.

My guest this time, Saulius Racevicius, a local professional, with 20+ experience in banking and finance, sheds light on the insights of doing business with this interesting country.

In this episode we discussed:

  • The resilient economy of Lithuania amidst regional challenges.

  • Lithuania's courageous journey to indepen...

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No matter if you are selling locally or globally, to establish your presence in the market you need to negotiate. This is a skill that needs constant development and practice.

In this episode we will talk about Harvard negotiation approach with Linda Netsch, the founder of Align Consulting, a general manager at the law firm Flex by Fenwick, a Lecturer on Law at Harvard and Stanford Law Schools and a visiting lecturer at UCU Business...

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One powerful gateway to enter the UK market and tap into its vast potential is the London Chamber of Commerce.

My guest in this episode is Nick Charles, a Head of Community and Member Relationships at London Chamber of Commerce and Industry

For 11 years Nick is helping to almost 7000 members of the chamber to connect to each other and develop business opportunities within the UK and overseas.

In our conversation we will discuss:

  • Wh...

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This episode is devoted to trade with Canada. Part 2.

Our guest is Maria Guzman, a Senior International Market Consultant at Ontario Ministry of Economic Development.

Maria has 15+ years of experience in international business development with Government & Export Development sector, private Companies and Non/for profit organizations.

In the second part of the interview with Maria we will discuss:

  • how to approach buyers and clie...
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Discover the ins and outs of entering Japan's business landscape. In this episode, we're joined by Satoru Madono, a Japanese expert with over 40 years of experience in international finance and assisting foreign corporations in establishing a foothold in Japan.

Join us as Satoru provides valuable insights and strategies for exporters looking to thrive in Japan's unique business environment. From historical influences to modern chall...

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Almost all foreign experts Start Global Insights podcast interviews say this magical phrase to the exporters: Do your homework and research the market you are going to enter.

So, the next episode will be devoted to the topic of Market research.

The explainer is split into three easy steps that one should follow to complete systematic market research.

Here are some key points from the episode:

  • Set clear goals for your market researc...
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This episode is devoted to trade with Canada. Part 1.

Our guest is Maria Guzman, a Senior International Market Consultant at Ontario Ministry of Economic Development.

Maria has 15+ years of experience in international business development with Government & Export Development sector, private Companies and Non/for profit organizations.

We will discuss:

  • the multinational business culture in Canada
  • Canada as a gateway to the US mark...
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In this episode we will talk about Israel, one of my favourite countries in terms of international business that I use as an example in my international expansion strategy courses.

My guest in this episode is Or Haviv, a partner, and head of innovation at Arieli Capital.

Or has more than 17 years of experience in working with Israeli innovation ecosystem and innovation centres, and will share with you the insights about this side of ...

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June 13, 2023 21 mins

Welcome to the podcast episode, where we explore the exciting topic of entering the UK market.

Our guest, Anne Gadd, brings a wealth of experience from her two diverse careers in commerce and law firm marketing. Anne shares invaluable insights on the challenges and opportunities that await businesses looking to establish themselves in the UK.

From understanding the vastness of the market and choosing the right location to navigating ...

  • Mark as Played
    March 29, 2023 59 secs
    So, it’s been a quite interesting and exciting time during the first season of the Start Global Insights.We have prepared and recorded 17 episodes of the podcast for exporters, including stories and secrets about 10 different countries.And now it’s time for a small break. We will be back with the new season in one months. And meanwhile you can enjoy listening our episodes about making business in Poland, Romania, Germany, Sweden, F...
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    Can the tradeshows be an effective tool for your international expansion?

    Many would say – no. But it’s like in he old joke about pesto recipe “Your pesto recipe is bad, I did all what you wrote, but I didn’t have pine nuts, olive oil and basil, so I took peanuts, sunflower oil and parsley – nothing close to the real pesto souse” 😊

    In this episode of the Start Global Insights I talk to Julia Lisovska, commercial director of the succ...

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    How to generate leads? How to find clients abroad? These are the most common questions from the exporters that I hear in my consulting practice.

    So I decided to invite the expert in international lead generation, Maryna Solomanchuk, the CEO of Sparklead.

    Maryna shared her experience in this field, and we will discuss the following:

    • What is the process of lead generation

    • What’s the most important in this process

    • Why you can’t just se...

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    In this episode we will talk about Ukraine and how to do business in the country as even during the war it has a tremendous potential for international trade.

    And not to be bias about the country I asked the General Manger of Cisco Ukraine, Serhiy Martynchuk to help me with insights.

    Sergii has more than 20 years of experience in sales and developing business in Ukraine and several other CIS countries.

    We will talk about the following...

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    The next episode is devoted to the one of the happiest countries in the world – Denmark.

    Peter Kofler – Danish entrepreneur is sharing his experience and insights on how to make business in his country.

    We will discuss:

    • Why Denmark is a good choice to start your international expansion

    • Is it easy to reach decision making persons in Denmark

    • The Danish communication culture

    • Is it worth taking part in Danish exhibitions

    • The digitization ...

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