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June 24, 2025 37 mins

Many businesses jump into international markets without doing their homework, which can lead to big mistakes and wasted money. But what if we told you researching new markets isn't just for huge companies?

In this episode of Start Global Insights, host Dmytro Shvets chats with Olga Gvozdyova, a top expert from Ukraine's Entrepreneurship and Expert Promotion office. Olga has tons of experience helping businesses like yours figure out foreign markets and expand internationally. She's here to show you how easy it can be!

This episode is full of sources for your market research.

In this episode, you'll learn:

  • Why doing your homework on new markets is crucial and can actually save you time and money
  • A simple way to start your market research, right from your desk.
  • The key things to look for when researching a new country
  • Where to find reliable and often free information to help you, including government agencies and online tools
  • How to pick the best countries to focus on, considering both market potential and what your company is ready for
  • Tips for getting real-world insights, like talking to potential customers and partners, and checking out trade shows
  • Smart ways to handle all the information you find so you don't feel overwhelmed
  • Why market research is an ongoing journey and how it can even help you land new deal

Ready to explore new global opportunities with confidence? Tune in!

LinkedIn profiles:

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

Guest, Olga Gvozdyova https://www.linkedin.com/in/olga-gvozdyova/

Listen to Start Global Insights on all major platforms and YouTube. Don't forget to subscribe for more global business insights.

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The URL's mentioned in the interview:

https://cbi.eu/market-information

https://data.worldbank.org/

Feedback: We value your thoughts. Please leave us a review on Apple podcasts, Spotify or email us at podcast@start-global.biz

Develop your international expansion strategy with Start Global, your guide to foreign markets. Visit us at https://www.start-global.biz/

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