Are you stepping into entrepreneurship after years in healthcare, only to find building trust with clients feels much harder outside the hospital walls? You’re not alone! Many purpose-driven professionals discover that inspiring confidence in new clients—especially strangers—can be daunting after working so naturally with vulnerable patients. In this episode, Suzy Wraines reveals simple, actionable strategies to transfer your bedside trust-building skills into business success. Learn how to ask the right questions, track the right metrics, and truly connect with your audience—so your marketing genuinely resonates, and you see real results. If you’re tired of posting with no engagement or feeling invisible despite your expertise, tune in and simplify your approach to visibility and trust. It’s time to make your business growth as reliable as checking your patient’s vital signs!
The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast
Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/
Higher Purpose Entrepreneur Community: https://www.skool.com/higherpurposeentrepreneur/about
- Contents:
(00:00) Intro
(00:28) "Market Research Parallels Healthcare"
(03:07) Developing a Strategic Marketing Plan
(08:35) Vet Tech Guides Client With Care
(11:25) "Building Trust Through Consistent Marketing"
(15:03) "Join Our Supportive Community"
(18:10) "Aligning Communication for Trust Building"
(20:05) Tracking Metrics for Entrepreneur Success
(23:05) Next Episode: Story & Data Confidence
Get full access to Starting a Business Simplified at startingabusinesssimplified.substack.com/subscribe
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