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September 16, 2025 26 mins

Are you dreaming of starting your own business, but feel overwhelmed by all the unknowns? Maybe you’re worried you don’t have the right background, or you’re stretched too thin juggling every aspect alone. You’re not alone in these fears, countless would-be entrepreneurs face the same hurdles of uncertainty, lack of clarity, and fear of making mistakes when stepping out on their own.

Thankfully, simple actions can set you on the right track. In this episode, Shannon Russell, who transitioned from television producer to successful franchise owner and coach, shares that you don’t need a business degree or medical background to be a thriving entrepreneur. She breaks down how to assess your current skills, build supportive systems, and take small, focused steps forward without being paralyzed by overwhelm.

Get ready to gain actionable advice to help you move from confusion to clarity, stop second-guessing yourself, and confidently launch the business (and life) you truly want, all while keeping things simple and soul-aligned!

Starting a Business Simplified Website:

https://www.startingabusinesssimplified.com/

Second Act Success Website:

https://secondactsuccess.co/

Bonus Episode #60

Contents:

(00:00) Intro

(00:30) From TV to Top Franchise

(04:34) "Creative Strategy Meets Business Execution"

(07:11) Assess and Leverage Your Skills

(12:56) Clarifying Business Goals Through Guidance

(14:58) Entrepreneurial Ventures: Play Space & Baking

(18:32) "Research Before You Leap"

(23:04) "Coaching: Essential Accountability Partner"

(24:55) Inspirational Boosts for Entrepreneurs



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