Startup Advantage

Startup Advantage

Startup Advantage is where purpose-driven founders, just like you, get advice on navigating the ups and downs of startup life. This podcast explores the startup world, investigates actionable entrepreneurial strategies, habits and mindsets, and searches out expert entrepreneurship advice through in-depth interviews with leaders, founders and innovators. Approaching entrepreneurship as a team sport with your guide Tania De Ridder, a former broadcast journalist turned entrepreneurship educator, is your startup advantage. See acast.com/privacy for privacy and opt-out information.... Show More

Episodes

October 21, 2020 20 min

In the past month, have you experienced any of the following:

  • Feelings of self-doubt?
  • Harshly criticized yourself about your business decisions?
  • Excessive fear that you won't live up to expectations in starting/running your business?

  •  If you did, you share some of the common signs among entrepreneurs of imposter syndrome.


    In today’s podcast, Tania shares what you can do to start working through feelings of imposter syndrome success...

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    October 14, 2020 19 min

    COVID-19 has impacted entrepreneurs in unpredictable ways and while some are thriving, many others are struggling to stay motivated. Do you need some encouragement? And some advice on how to keep moving forward when you don’t feel motivated? That’s what this episode will support you with.


    In today’s podcast, I'll share three steps with you that you can take to find motivation in taking action.


    In this episode, you will find out ...

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    October 7, 2020 23 min

    Putting thought behind how you approach a co-founder search can support you in finding a strong fit for you and your business. By taking the time to get to know potential founders first, you're more likely to find a partner that will be someone who will help you build your startup from the ground up through good and bad times. But how do you know when you’ve found a good co-founder match?


    In today’s podcast, I'll share a str...

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    September 30, 2020 25 min

    Each co-founder relationship is unique, but there are things any founder (including you) can do right from the start to ensure you are in agreement with your co-founder from the get-go on the important aspects of your working relationship. It's important to have purposeful conversations and the necessary written documents in place to start working together on a strong foundation of agreement.


    In today’s podcast, I'll share w...

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    September 23, 2020 19 min

    If you’ve decided you need a co-founder for the many benefits it offers OR if you just don’t like working alone and for that reason are exploring options of finding someone to help you build your business, you're likely wondering: where do I start looking for a co-founder? How do I go about looking for a co-founder?


    In today’s podcast, I'll help you identify where to start looking for a co-founder or partner if you’re feeli...

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    September 15, 2020 21 min

    If you're considering adding a co-founder to your business, or are actively looking for a co-founder, you will have a lot of questions around what to look for in a new partnership.


    Strong co-founder relationships are rooted in alignment.


    In today’s podcast, we’re exploring what to look for in a co-founder that will help you determine if they'll align with you and your business mission so that you can function together just li...

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    Starting and growing a business is a lot of work and takes commitment. Having a co-founder or business partner can help you gain momentum or help you grow faster than on your own, but it's not necessarily the best solution for every founder. That’s what we’ll talk about.


    In today’s podcast, I’ll help you to identify if you would benefit from having a co-founder or a business partner for the stage you're at and I'll leave...

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    As an entrepreneur, you are in a unique and powerful position to choose who you want to work with or not. When choosing who you work with, whether it's co-founders, business partners, mentors, coaches or employees, research shows it works best for all parties involved when your values are aligned.


    In today’s podcast, I’ll help you start to identify your core values (and the values of others) so that you can choose working relati...

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    Have you heard of business being compared to sports before? If you’ve listened to previous episodes of this podcast, you have heard me say that we approach entrepreneurship as a team sport here and that it’s a mindset that will be an advantage for your startup. That’s what we’ll talk about today.


    In today’s podcast, I’ll explain why it matters to be relationship-focused and I'll share with you three advantages of approaching ent...

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    There is no episode this week; just a quick update for you on the new release schedule for this podcast (and a few words of encouragement if you need it this week). I look forward to connecting with you again in the next few days.


    Past episodes mentioned in this update:


  • Startup Advantage Episode 13 - Done Is Better Than Perfect: https://www.startupadvantagepodcast.com/aim-for-progress-not-perfection/
  • Startup Advantage Episode 4 - Entr...
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    Consistency is the difference between failure and success. Whether it’s with an exercise plan or with starting a business. As a founder, what can you do to achieve consistency? I want you to feel confident that you can flex your consistency muscle when you need to, so that’s what we’re talking about.


    In today’s podcast, I’ll share with you two steps that will help you to confidently achieve a level of performance that does not vary ...

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    What do you believe: are entrepreneurs born or made? Many people, and maybe you too, wonder if there are some innate qualities or personality traits that some people naturally possess that they are born with that gives them the ability to succeed as an entrepreneur.


    Today’s podcast is for the analytical-minded, so if research and theory tends to make you snooze, this episode is not for you. If exploring mindsets and ideas while comp...

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    Business is competitive and it’s easy for entrepreneurs to get caught in a perfection cycle that keeps them from getting started or getting things done. The solution is to aim for progress, not perfection, starting today.


    In today’s podcast, I’ll share with you my top three tips to overcome perfectionism so that you can start or grow your business, because done is better than perfect. 


    In this episode, you will find out:

  • What perfecti...
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    Productivity is vital to any startup and as an entrepreneur you need to stay productively focused. By being mindful of your personal productivity, you can redefine what productivity looks like to you during this time of COVID-19.


    In today’s podcast, I’ll share with you my top two tips to influence your mindset for top personal productivity.


    In this episode, you will find out about:

  • Why you should redefine what personal productivity lo...
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    Do you prioritize reading as a rising entrepreneur? Do you know that reading is the one trait that nearly all of the world’s most successful business people have in common? Let’s start gaining this knowledge advantage together; let’s start reading more together.


    On today’s podcast, we'll talk about reading habits of successful entrepreneurs, how you can start reading more, and you'll be invited to be a part of the brand-new ...

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    As an entrepreneur, staying motivated is easier said than done, but it’s without a doubt, essential for the success of your business. How do you currently stay motivated on your hard days, when you're tempted to give up? Do you have steps in place to help you tap into motivation to keep moving forward?


    On today’s podcast, let's talk about how you can help yourself to keep your motivation level consistently high for those dif...

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    Successful entrepreneurs are open-minded. In a COVID-19 and rapidly changing business world, being open-minded and open to change can help you succeed as a new entrepreneur.


    In today’s podcast, we'll talk about the value open-mindedness holds for entrepreneurs and how you can cultivate your own open-mindedness as you go about pursuing your business goals. 


    In this episode, you will find out about:

  • What it means to be open-minded. ...
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    As a business owner, you have the power to encourage inclusivity to help create positive change by proactively having inclusive conversations with your customers, employees, and communities.


    In today’s podcast, you'll be reminded of this power you have as an entrepreneur to help create positive change. You'll also gain access to a helpful resource that will provide you with training on how to have inclusive conversations for...

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    There is a lot of uncertainty in the world right now. If you’re wondering: How should I respond as a startup if something happens in the world or in my community? Or how can my business respond appropriately to add value? This episode will help you to avoid being tone-deaf in your business communications during uncertain times.


    In today’s podcast, we'll look at what it means to be tone-deaf to your customers and your community. ...

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    If your startup is ready to reopen amid COVID-19, or if you’ll be implementing an updated safety plan for your business operations, you'll need an effective communication plan to inspire customer confidence and to make them feel safe and connected and loyal to your business and brand.


    In today’s podcast, you'll find out how you can use your communications to connect with your customers as we transition through COVID-19. We&#...

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