Why Content Batching Isn’t Working for You, and What to Do Instead

Feel like content batching is supposed to save time, but instead, it just leaves you overwhelmed, uninspired, and burned out?

You’re not alone.

In this episode of Stop the Scroll, I’m challenging the traditional advice around batching your content and sharing my alternative: idea batching.

I’ll walk you through how this more flexible and sustainable system works for my energy and creative flow, how I use Notion and Airtable to organize ideas and inspirations, and why the pressure to batch a month of content in one sitting just doesn’t work for everyone.

Episode Highlights:

• Why batching content drains your creative energy (especially if you're neurodivergent)

• What "idea batching" is and how it works

• How to build an ongoing bank of ideas using tools like Notion and Instagram saves

• Why batching captions and B-roll can be more realistic than batching everything

• Using ChatGPT as a creative collaborator (without losing your voice)

• How to turn inspiration into consistent, lower-pressure content

• Real talk about managing business and family obligations at the same time

Resources & Mentions:

• Notion – my tool for organizing ideas and captions

• Airtable – Used for podcast production tracking

• Schedule a strategy session

• Join the 30-Day Instagram Challenge to simplify your content and show up confidently.

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Connect with me:

Website - https://www.heidijschmidt.com/

Instagram - https://www.instagram.com/HeidiSchmidtCreative

Facebook - https://www.facebook.com/HeidiSchmidtCreative/

LinkedIn - https://www.linkedin.com/in/legallyheidi/

Email - [e-mail]