Stories and Lessons with Amy Ebert

Stories and Lessons with Amy Ebert

Welcome to Stories and Lessons with Amy Ebert, where we delve into a range of topics like self-improvement, goal setting, business relationships, personal branding, homeschooling, and daily living. We aim to educate, entertain, and engage listeners through captivating stories, informative interviews, and lively discussions covering boundaries, goal-setting, self-help, personal growth, finance, education, youth sports, and principles. Join our thriving community and take strides towards your next goal by subscribing to our newsletter at www.10xOnCamera.Com. Thank you for tuning in and being a part of our journey! www.10xOnCamera.Com

Episodes

June 17, 2025 48 mins

In this conversation, Frank Sondors joins host Amy Ebert to share his journey from a background in international relations to becoming a high-performing sales leader and tech entrepreneur. He dives into the evolving challenges of email deliverability, the power of crafting unique, personalized emails, and how AI agents are revolutionizing the sales process. Frank emphasizes the critical role of solid email infrastructure and integr...

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In this episode of Stories & Lessons, Amy Ebert sits down with LinkedIn strategist Drew Saenz to uncover how to turn your profile into a powerful business tool. From building real relationships to creating content that converts, Drew shares actionable tips to grow your network with intention—not spam. They dive into personal branding, setting boundaries, and the mindset shifts that turn outreach into opportunity. If you’re read...

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In this episode, Amy Ebert discusses the significance of focusing on transformation rather than prevention in business, especially when creating high ticket offers. She shares insights on human procrastination and how it affects decision-making in seeking help. The conversation emphasizes the need for businesses to position themselves as specialists who provide radical transformations, rather than just preventive solutions. Amy pro...

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In this episode, Amy Ebert explores the significance of being in the right environment, the impact of self-messaging, and how these elements shape our personal brand and overall success. She shares personal anecdotes and insights on how the right mindset and audience can transform our experiences and outcomes. The conversation emphasizes the importance of recognizing the energy in different rooms and how it affects our confidence a...

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As a guest on the hit Series “Success Builders” with Ricardo Goncalves, Amy Ebert discusses her entrepreneurial journey.  She emphasizes the importance of creativity, emotional intelligence, and visualization techniques in achieving success. Amy also highlights the significance of personal branding and niche marketing in today's online world, while sharing insights on the evolution of societal norms and the role of sports in d...

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In this final episode of our storytelling series, we’re diving into the most powerful yet simple storytelling techniques you can start using today. From the timeless Hero’s Journey to the quick-hitting AND, BUT, THEREFORE method, and the powerful Contrast storytelling technique, we’ll explore how these methods can transform the way you communicate and engage with your audience. Learn how to choose the right approach for your person...

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 In this episode, Amy dives into the fascinating world of visualization and its powerful impact on rewiring your brain for success. Discover how visualization works, the science behind it, and practical techniques to incorporate into your daily routine. Learn to create new neural pathways that boost your confidence and help you achieve your goals—both on camera and in life.

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In this episode, we dive deep into the stories we tell ourselves and how to embed empowering narratives into our daily routines. Discover practical steps to make your new story stick, including:

  • Daily Affirmation Rituals: Learn how to create and incorporate affirmations into your morning routine for lasting impact.
  • Visualization Techniques: Understand the power of visualizing your new story to prepare your mind for success.
  • Accoun...
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In today’s episode, we dive deep into the stories we tell ourselves and explore how they either propel us forward or hold us back. Amy Ebert shares three actionable steps to identify and rewrite disempowering narratives. Learn how catching the narrative, challenging its truth, and rewriting it can transform the way you show up on camera, in business —and in life. Plus, discover how these techniques can help you feel more confident ...

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In today’s episode, we’re diving into the art of engagement—how to get your audience not just to listen, but to lean in, feel connected, and start seeing themselves in your story. We’ll talk about the subtle ways Apple creates a hands-on experience in their stores, from the way they angle their laptops to their attention to detail. You’ll learn how Apple’s tactics aren’t just about showcasing products, but about making customers fe...

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In this episode, we dive into the legendary comeback of Johnny Cash and his unlikely partnership with producer Rick Rubin. After nearly 25 years without a hit, Cash was struggling to stay relevant in an industry that had moved on. Much like David facing Goliath, Cash was trying to fight with someone else’s armor—until Rubin helped him strip it all back to his raw, authentic self. Tune in as we explore how this reinvention not only ...

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Feeling stuck in the daily grind, like you’re working hard but getting nowhere? In this episode, discover why building a brand story is essential for your business success. Learn from John’s journey as he realized he wasn’t building a brand, but just a job. We dive into Alex Hormozi’s insight that “if the brand’s right, everything else follows” and how crafting a compelling brand story can transform your business and personal growt...

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In today’s episode we’re kicking off a brand-new series on storytelling for your business. Let’s be real—whether you're building a brand, creating content, or just trying to keep your sanity, storytelling is your not-so-secret weapon. And guess what? It’s no longer reserved just for newscasters, politicians, actors, and influencers! I’m sharing five easy steps you can start using today to become a better storyteller on and off...

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Want to learn how successful entrepreneurs turn negativity into a growth strategy? In this episode, we dive into how you can transform criticism into a powerful motivator to elevate your business. Discover the secret behind why some of the most successful entrepreneurs credit their haters as key to their success. We'll share a real-world example of a well-known entrepreneur who turned negativity into unstoppable momentum.  Don...

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In this episode of our branding series, we dive into the importance of overcoming the fear of commitment and stepping into your hero’s journey. Discover why the shift from big brands to personal brands is a game-changer and learn how to build a brand that people know, like, and trust. Don’t let fear hold you back—commit to your journey and create a brand that truly reflects who you are.

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In this episode, we delve into the Pixar storytelling framework, a powerful narrative tool outlined by Dan Pink in To Sell Is Human. This framework naturally guides you to craft compelling stories by following a structured format:

We explore this framework through beloved films like Finding Nemo and Toy Story. Learn how these narratives engage audiences and convey deeper messages. Discover how applying the Pixar framework can elevat...

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In this episode, we dive into the fascinating world of storytelling and its profound impact on the brain. We explore how stories engage our emotions, create lasting memories, and drive decision-making, all of which are crucial elements in effective branding. We highlight a traditional values brand—Cracker Barrel—and how they've mastered the art of storytelling to resonate deeply with their audience. Discover how brands use nar...

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Today’s episode dives into Brand Alchemy: the transformation of ordinary brand elements into something valuable and captivating. We'll explore authenticity, storytelling, and consistency—key pillars of successful brands. Learn how to discover your brand's essence, craft a compelling story, and create a consistent visual identity. Real-world examples include Apple's innovation-driven revival and Nike's inspiratio...

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In this episode, we delve into the profound wisdom of David Wagoner’s poem "Lost," highlighting its relevance to discovering and refining your unique brand voice. Through personal anecdotes and powerful insights, Amy shares how moments of stillness and reflection can guide you toward true self-discovery and effective branding.


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In today’s episode, we dive into a topic that’s crucial for anyone looking to make their mark and stand out in a crowded sea of mediocrity: Finding Your Unique Brand Voice. We’ll cover what it means to have a brand voice, why it matters, and how you can uncover and refine yours.  Plus, we’ve got some compelling examples, stories, and lessons to illustrate the journey.

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