Are public relations and marketing two distinct disciplines—or is PR simply one piece of the broader marketing puzzle? It’s a question that stirs up strong opinions in boardrooms, agencies, and comms teams alike.
Some argue PR is strategic storytelling aimed at building relationships, while marketing is focused on driving sales. Others say that in today’s world of integrated messaging, the separation is outdated.
In this episode, we take on the debate head-on, exploring how the roles overlap, where they diverge, and whether the modern media landscape has blurred the lines beyond repair. Is PR still its own function—or has it become just another lane on marketing’s highway?
Listen For:
:10 Fyre Festival The Luxury Mirage
4:02 Influence vs Image Showdown
6:25 PR Is the Pie
10:14 The Sad Fate of Local Media
13:02 Metrics KPIs and the Dashboard Wars
18:54 Who Owns the Message
25:10 The Final Prediction Marketers Report to PR
Rate this podcast with just one click
Stories and Strategies Website
Curzon Public Relations Website
Are you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.
Apply to be a guest on the podcast
Connect with us
LinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | Pinterest
Request a transcript of this episode
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.