March 21, 2024 • 29 mins
Join Kristelle Siarza Moon and Jace Downey on this refreshing episode of Stories, Success & Stuff as they delve into the rejuvenating energy of springtime. Rewinding through memories and reflecting on the essence of "re-words," they explore the profound impact of resets and reboots in both personal and professional realms.
Discover the power of revisiting your goals, reevaluating your strategies, and reigniting your passion. From navigating the unpredictable nature of business to finding solace in the midst of uncertainty, this episode offers invaluable insights for leaders and entrepreneurs alike.
What's your Spring refresh?
A Siarza Production
Hosted by Kristelle Siarza Moon & Jace Downey
Executive Producer: Kristelle Siarza Moon
Producer: Jace Downey
Video/Editing: Justin Otsuka
Watch episodes at siarza.com/siarza-podcast
Follow us on FB, IG, TT, YT and TW @siarzatheagency
Follow Kristelle @kristellesiarza
www.misskristelle.com
Follow Jace @jacedowneyofficial
www.jacedowney.com
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Kristelle (00:00):
And I think back at what is the re of springtime.
(00:03):
It was just, it was the resetbutton.
Yeah, you say rewind, I sayreset, that's right, revaluate,
recharge.
Jace (00:10):
I'll dig it.
Kristelle (00:11):
Yeah, let's restart Yep and take two.
Jace (00:18):
Rewind.
Kristelle (00:20):
Oh, that's a really good way to start the episode
rewind, rewinding.
Jace (00:23):
oh cause, we got them.
Re's happening.
What does that even mean?
Kristelle (00:28):
The re's of life, I ask myself every single time we
film and we shoot and we recordthis podcast Like why did I
partner?
Jace (00:36):
with this crazy woman.
Kristelle (00:37):
How many times do people think how nuts are they
in real life?
Oh, quite Quite, I love it.
Jace (00:52):
End of answer.
Yeah, end of answer.
Kristelle (00:54):
Well, okay, so it is episode 30.
Jace (00:58):
I hope that Justin can insert just a and I want it to
be like third day's have-end,like just like very robotic.
Yeah, something I wantsomething like 35.
Kristelle (01:09):
We haven't hit the topic of the RE dash words.
Jace (01:14):
Yeah, that's not like a comment, that's not like a
podcast topic that we've justnot gotten around to, but it's,
it's time.
Kristelle (01:20):
It's not search engine optimized either.
Sorry, Amy.
Jace (01:23):
I was talking to Amy this morning, because so I own
literally like three items ofwhite clothing, including this
brand new white card.
Oh, I didn't even put it on yetand I literally got coffee on
it, somehow.
And I immediately heard Amy'svoice going this is why we can't
have nice things.
So yeah, I literally.
Kristelle (01:45):
I got coffee.
For those that have listened tothe show, we've never actually
talked about Amy in depth.
Girl dish yeah, that's right,amy's incredible.
Amy's so Amy started as myexecutive assistant during the
pandemic and comes to to CRZLike super green, actually not
(02:07):
knowing anybody in Albuquerque.
Jace (02:09):
Yeah.
Kristelle (02:10):
She moved in during the pandemic A shy town and so
we started really working veryclosely together.
She helped me open up thephysical office of CRZ.
She also then said you know I'mactually dabbling in UX and UI,
and I was like ooh a dabbler.
Jace (02:25):
We need to talk about this .
Kristelle (02:27):
And so, to wrap up a really long story that I wish I
could have more time to talkabout how amazing Amy is.
Amy's our web lead at CRZ andwe love Amy so much.
But my so this week is employeeappreciation week and one of
the things I wrote about Amythat I wish I didn't get to
write about Amy.
What I wrote about her was herincredible project management
(02:48):
and attention to details what Ilove about Amy, what I
appreciate the most about her.
But what I really wanted toalso write on top of that was
her dry humor and her characteris fucking hilarious so good, so
deadpan, and it's like you'rebrilliant.
Jace (03:04):
And there's so many times when I know she's not saying a
thing that I wish that she weresaying.
I'm like do it.
I know you have some commentary, I know, I know.
Yeah, if something is handed toAmy, I know it's getting done.
Oh, 100%.
Kristelle (03:16):
And when you said you know, this is why we can't have
nice things.
So this is one of the manythings in her repertoire.
Jace (03:20):
It is, and I just heard it immediately and I was like
dammit, this is why we can'thave nice things.
Kristelle (03:27):
So what is today's episode?
Jace (03:30):
Well, I was trying to address in theme.
It's springtime.
Spring is upon us.
We're talking rebirth,rejuvenation, revitalization,
those re's that come around thistime of year.
Rewinds, yes, because somethingI was thinking about as we were
prepping for today's episode isback in the day, on episode one
(03:50):
, season two, we talked aboutresolutions, resolving
resolutions, and one of the bigahas I had right before that is
that I've been doing it wrongthis whole time by trying to
start things in winter justbunkers, because we got that
dormant energy and really springis the time to, for me at least
, where I'm noticing a boost inmy energy.
(04:11):
I'm noticing a naturalmotivation coming as I see
everything around me start tocome to life.
Something in me is also like ahyes, let us join the world in
new ways.
So yeah, rewinding, I think, isa great reword to add into the
mix, where maybe some folks didadd in their resolutions this
year.
Set goals, dreams, desires atthe beginning of the year.
(04:33):
Rewind, check them out.
Do they still align?
Is it still what you want?
Now you've had a few months togive it a go.
Maybe you gave up on them backin February.
That's our high two.
Check back in, rewind.
Kristelle (04:46):
So, rewinding back to March of 2020, I think about
this time, especially like March, march 15th.
I think about this time whenthe world had paused right and
the world started to learnreally about the impacts of
COVID in a community.
Jace (05:03):
And how desperate people are for toilet paper.
Kristelle (05:06):
And desperate for toilet paper, desperate for milk
, desperate for groceries likeit was very eerie, right, and I
think back about that because itwas.
It's weird.
I promise there's a positivestory, it's a positive
opportunity out of this I alwaysthink about or mentally in my
head since 2020, march isactually the reset button for me
(05:28):
Every year since then, and Isay that because March then was
okay, we're gonna start in 2020,we're like, okay, we started
the year, but we're just gonnareset ourselves for a little bit
, just restart the year as zeroright For us as a company.
(05:49):
We had to reset and renegotiateas much as possible because we
had clients that said we'recanceling everything, canceling
everything we need to know howwe're doing things.
I don't think I ever talkedabout what happened during COVID
.
Yeah, in different parts, right, but it was a reset for all the
clients.
It was pivoting.
(06:10):
That was the word of 2020.
But it was re-jumping the yearwhere we had to even redo our
budget, redo our finances,negotiate everything completely
differently and just be veryforgiving to a lot of folks,
especially during that timeframeof 2020.
So I think back about that andI think back at what is the re
(06:34):
of springtime.
It was just the reset button.
You say rewind, I say reset.
Jace (06:39):
That's right, revaluate recharge, I'll dig it.
So what do you do this time ofyear, personally or as a
business owner?
Kristelle (06:47):
As a business owner, it's always high season.
I was looking for a re-word outof this, but I'm like
re-stupiding myself.
Jace (06:56):
I guess you gotta re-stupid every now and again.
You gotta re-up your stupidminimum at least every quarter.
It gets really stupid aroundthis time, really stupid, nailed
it.
Kristelle (07:08):
Break me off a piece of that Fancy feast.
Nailed it, nailed it.
It is really stupid around thistime and I say this in a most
positive stupid way possible theclients that have sunsetted
because the budgets have resetor they never got renegotiated
from their end or the fundinghas fallen out.
Yeah, january through March forus is just always a very
(07:33):
tumultuous time, and tumultuousis and it seems like oh well,
that sounds really awful.
Jace (07:39):
Yeah, I'm like Justin.
Do you have a plan B?
Yeah, backup plan.
Kristelle (07:43):
What is also really optimistic is that February and
March which we really see theimpacts of it in March is when
we get new clients.
Or we get clients coming in ina way where they say we're gonna
re-up our budget awesome.
Or they say I am new and I needyour help tomorrow and we have
(08:06):
one that's starting with ustoday, and so that's a perfect
example of it's tumultuous inbad ways, but it's tumultuous in
good ways that all of a suddenwe just go from zero to 100, or
it's really scary and reallycautiously optimistic than other
days.
So that's what typically Marchis, and that's always been since
day one at CRSA is that whileyou try to be predictable, we
(08:29):
always predict a swing.
Jace (08:31):
Yeah, I was like things are cyclical.
We do follow nature a lot morethan we might think If we pay
attention to the rhythms.
Kristelle (08:39):
Yeah, the rhythms of Africa is my favorite card in
cards against humanity.
Jace (08:44):
Yep Sure.
Kristelle (08:47):
Rhythms yeah, Okay, sounds great.
Jace (08:49):
Yeah, so Are we doing like word association?
Kristelle (08:52):
Yeah, might as well so if there was a word or a
phrase or cards against humanitycard.
Oh my God.
Jace (08:59):
I only can think of one, and I can't say it on air, okay,
I can't say it on air.
Kristelle (09:02):
Okay, so if there was a phrase that it describes this
time of year for you as well,what would that be.
Jace (09:07):
I think I have a rejuvenated hope, like there's a
, it's not.
I don't go into deep depressionanymore.
I haven't in many years, whichis really cool.
I was at the doctor a couple ofweeks ago and they were like,
oh, do you experience anydepression?
And I was like no, like reallylike creepily excited because I
was like, oh shit, likedepression has always been part
(09:28):
of my life for a long time, likeeven as a kid.
It's like why are you somelancholy?
There was just like always alittle something there.
And then when I got older I'vegone to like really dark
depression and in my growth andhealing and whatnot and my like
fixing of the chemical kerfufflethat is the internals of a.
Kristelle (09:48):
What are my favorite words?
Yeah, kerfuffle, such a goodword.
Jace (09:52):
And so I'm like, oh, I don't go into that anymore,
which is really cool.
And so I like announced it atthe doctor's office and the
nurse was like, okay, that's toomuch, but she's like might be
manic depression actually,anyway.
So I don't do that so much inwinter, but I definitely have
lower energy and I've come tojust honor that, to let that be
a meditative, more contemplativetime, and I'm noticing, like
(10:15):
just this week where things areblossoming we got trees in bloom
and I find like I just have anew found hope within myself as
well, and it gives me a bolderspace to dream from where.
When I'm in winter, when I'mkind of thinking, okay, what do
I want the new year to be andwhatnot, I kind of play it a
(10:35):
little safer.
It's a little more practicalbecause I'm thinking I don't
have a lot of energy, so what doI really want to spend this on?
Kristelle (10:43):
Probably nothing.
Jace (10:44):
And then, as spring comes, I'm like man, I got so much
more energy and I get to beoutside more in nice weather and
whatnot, and so I'm like I'vecome back to life in a new way
which allows me to dream biggertoo.
Kristelle (10:56):
My usual Monday night golf league at Topgolf, having
last night with Colt, ourfavorite friend Colt and it was
great because we all felt thesame way like hey, it's time to
start golfing again.
Oh, it's gonna get a littlecold this weekend.
We're like fuck it, it's timeto go back outside.
And Justin and I, while we'reworking on a sponsorship for
(11:17):
Golf, looking for a golfsponsorship for this podcast,
even though this podcast hasnothing to do about golf.
That's a perfect example of howexcited we all are about the
fact that we get to go backoutside again too.
It's doing something that welove right.
Which is, you know, frolickingoutside with clubs in golf balls
.
Jace (11:37):
Yes, love a good frolic.
Yeah, good, I had someone tellme that once and it was one of
the weirdest but favoritecompliments I've gotten.
They're like I could truly seeus frolicking in a field
together and it was someone whowould not commonly say that and
I was like, yes, yes, sign me up, I will frolic.
I don't know, it came out ofnowhere and I was just like.
(11:59):
She also told me one time shewas like you, just remind me oh,
thank God, it was a she.
Kristelle (12:02):
It was a she, yeah.
Jace (12:04):
Dude, you want a frolic too.
Get your frolic on.
We'll go frolic game.
It's almost frolic season.
She also told me when she waslike you just remind me of a
grandpa, think you have grandpaenergy.
And I was like whoa, I accept,I'm like I don't know what that
means.
She's like you just remind meof my grandpa.
Kristelle (12:19):
She's manic depressive.
No, that's sweet.
Jace (12:21):
That's an interesting character.
Kristelle (12:23):
But I was like all right you want a?
Jace (12:24):
frolic in a field with grandpa energy.
Let's do it.
I'll get my long cardigan out.
You have amazing friends.
Kristelle (12:30):
You have very colorful friends.
Jace (12:31):
I do attract some pretty amazing people.
I will say that's incredible.
Kristelle (12:35):
So what does the awards, what are?
E-prefixed award, in youropinion, directly contributes to
the success of an entrepreneurwith a lot of programmatic
success or a lot of financialsuccess.
Jace (12:53):
Or a lot of life success.
Yes, also, I'd like to suggestnow to start this episode over
and make it a drinking game,that every time we say a reword,
you take a drink of water.
Obviously, keep it safe, keepit hydrated.
But I'm like man, we're reallyusing these words a lot.
You know, a lot of peoplelisten to us in the car.
Kristelle (13:10):
Don't growl All right , so what's?
The Keep it in a regular waterbottle.
No, I'm just kidding, don'tdrink in the car.
Jace (13:17):
What's the e-prefix award For success for business owners,
for entrepreneurs?
I'm gonna go with relax, relax.
We push so hard.
So many of us have this notionthat we have to do it all
ourselves, that we can do it allourselves.
One of the great things forspring in my mind is seeing that
(13:40):
, with no effort on our part,nature thrives, no matter what,
no matter what we do to it,which is a fucking lot.
We're like real intent on justkilling everything, but it
doesn't.
And even when things do die,they just like I go.
I'm out in the bullskate everyweek and shit's just dead
everywhere and other stuff'sjust on it, just growing and
eating it and whatnot.
Nature doesn't need all of thislike get up and crush the day
(14:06):
type of energy that we try toput into things I do.
Kristelle (14:08):
I need that energy.
Jace (14:09):
Maybe, or do we put so much energy into having a
perception of control so that wefeel like we're doing something
, when in actuality, if we setthings up Well and right, if we
have some form of system, ifwe're honest with ourselves, in
our own cycles, our own energy,I think we actually can relax a
(14:31):
lot more.
That doesn't mean doing nothing.
Nature's doing stuff all thetime.
But it's not this franticenergy, it's not the rat race.
That's an old mentality thatwe're seeing people shift away
from and find great success.
So my word would be relax, setyourself up for success, get all
your ducks in a row.
All are, as my friends andgrandmothers used to say, you're
(14:53):
poop in a group and then justlet shit thrive.
Kristelle (14:57):
You're nailing it on these crazy statements.
Jace (14:59):
I got weird people in my life is what I'm learning.
Kristelle (15:00):
No, it makes us go OK .
What did she just say?
Poop in a group.
I wish there is an analytics orthe rewind button on Spotify or
your favorite podcast channel.
That would be really great tosee.
But great word.
I would say for sure.
I would say that anentrepreneur or business owner's
word, reprefixed word would bereboot.
Jace (15:24):
I like the word reboot because there are times when I'm
going to say because you're aMarvel fan, because I am very
much a Marvel fan.
Kristelle (15:32):
You know the entertainment industry we'll
talk about the reboots here in abit right and some are very
unsuccessful.
Sometimes you just got to letthe originals go.
But there's a common threadthat I see, especially now that
we're in year 10, where thereare times where the team is
still setting themselves up in apathway of complacency.
(15:53):
And I remember seeing this atan old agency, right at an
agency I used to work with,where we would be working on a
campaign and the campaign wouldbe very stale and the client's
like, OK, we're ready forsomething new and something
different, and we would say OK,and then they would be very
upset that they would lose theclient.
(16:13):
Well, I've seen this happen inan agency, I've seen this happen
in nonprofits that there's evenevents.
Right In events.
There was always a time wherethe average length of an event
is about seven years and that'swhat studies have shown and
people would start to see thefinancial drop-off around year
(16:34):
seven, year eight.
And so sometimes people forgetthat a reboot on a plan, on a
strategy, on an approach isactually a really good idea
Because it's not a completepivot right.
It's like, for example, if youtake a luncheon right, the
program for our fundraisingluncheon is very simple.
You start off with a good MC,you have good food, you break,
(16:57):
you have a speech, you haveentertainment and then you have
a call to action and then youend the event.
That's the playbook.
But what people don't realizeis you can change up the layout
of the room.
You can change up the speakerthat you have, you can change up
the way that you ask for yourcall to action or your major
(17:18):
donation or your major push, theobjective.
You can rethink the strategy ofthe event.
It doesn't always have to be aluncheon, it could be a festival
, it can be a mini expo, itcould be something different.
So you're not changing themission and the vision.
I always frown upon that.
But what I do unless theorganization, like you know, the
(17:41):
mission and vision is just notrelevant to society anymore or
it's offensive to society youmight want to think about
changing it.
I want to refresh that.
Yeah, I want to refresh thatfor a little bit.
So that's part one.
And then part two is justbecause you're refreshing
something or rebooting somethingdoesn't mean you're completely
changing it.
You don't always have to changeit.
You just always have to havethe right mission and vision and
the right call to action inmind and then everything else
(18:03):
around it can fold over.
Can I say that?
Because when people start tofeel that complacency, it's like
, oh, we're doing this over and,over and over and over again.
Yeah Right, and I've seen acouple events in town.
I've seen a couple ofstrategies and agencies in town.
Like 20 years later they'restill doing the same shit.
Classics.
Jace (18:24):
All right, yeah, somebody said so a perfect example.
Kristelle (18:26):
So the conference that we keep talking about on
the show it is doingphenomenally well.
I can't share all the details,but they rebooted and refreshed
a couple of the things Peopleback then said you know this is?
It feels like this is theclassic hits and yes, that might
be true, that it might be likethe classic hits of the
(18:50):
conference.
Yeah, that doesn't mean thatthere's a new blood and new
entertainment and new peoplethat are coming in.
Jace (18:55):
Yeah, speaking of reboot and the classics, I got a text
message from my sister todaywith a video that was
advertising the return of Jinkos.
No, they back, baby, they areback.
And I was just like, yep, itwas only a matter of time.
Mind you, we're talking aboutthis while I'm wearing bell
(19:18):
bottoms.
So I remember being a kid inthe 90s and in high school and
whatnot, and wearing bellbottoms and fringe leather vests
and stuff that my mom would belike what is happening?
Because I was dressed like shedressed in the 70s, except I'm
way taller.
But and now I'm seeing thatflip back around with these
(19:39):
folks in the fanny packs and allof the 90s stuff.
So I was like, let's do it, docargo.
Pants are back.
I do love pockets, I have tosay.
It's so convenient and when Iworked in production they don't
make women's clothes or theydidn't it's probably shifting
with pockets, and so I alwayswould have to buy men's pants so
that I would have pockets,because you've got to put all
your stuff.
Kristelle (19:59):
I have so much stuff for production.
Jace (20:01):
But I look sloppy all the time.
No, you don't.
No, I didn't.
I've grown a lot.
Now I'm depending on you.
Kristelle (20:07):
When I worked in production, I would look sloppy
because I would be in men'sclothing, yeah, and so I do have
pockets and I do love me afanny pack, for sure, you know.
Jace (20:15):
I love a festival.
Like tool belt, like a utilitybelt.
I'll wear them to festivals.
Tim the Toolman, taylor.
Kristelle (20:21):
No, jace, like if that's what we have to put on
the merchandise list, we will.
Jace (20:27):
Could be cool.
No, they have like tons ofpockets, but you just wear them
around, You're in, then you canlike dance all day.
I have a great roll up waterbottle that can go in there.
You've got your chapstick,you've got your sunscreen and
then you just like hit the dancefloor all day, all night and
it's hands free.
But it's not a fanny pack andit actually looks cool If those
could join society somehow.
Kristelle (20:47):
I would appreciate that.
I know I need to actually nowyou think about it.
Now I know what I need for thetrip when we go to Las Vegas for
our client.
Just a nice trip, I'm like.
Jace (20:56):
A refinance on your house so that you can take the line no
, a fanny pack.
Just kidding, please don't dothat.
Kristelle (21:02):
So if there was another word that you would
describe spring, yes, In a waywhere, in a way where, if a
business is going through itsnew phase, that awkward teenage
phase we're not quite new, butwe're not quite seasoned what
(21:24):
does the season of spring haveto do with that?
Like, what word would you bestdescribe that portion in a
customer's life, what we found,especially on stories, success
and stuff.
We have some phenomenallisteners and the phenomenal
listeners are majority businessowners and the business owners
are always looking to us, tosomebody that can relate to them
, somebody that they can laughwith, somebody they can and
(21:45):
we've heard this somebody theycan cry with.
But there are a significantamount of listeners that we have
that are in that awkwardteenage phase that they say I
don't know where my businessneeds to go.
What type of reword would youuse?
Or what is the commonalitybehind the season of spring?
Jace (22:00):
For that question in particular, I'd say remind,
remind yourself on why you'redoing what you're doing.
Why did you get into thisbusiness in the first place?
A lot of entrepreneurs don'trealize when they really love
something, they're reallypassionate like I'm going to
turn this into my business andI'm going to turn this is going
to be my thing that really thevast majority of their time is
not going to be spent on thething that they love.
It's like maybe 20% youactually get to do the thing you
(22:23):
love and the other 80% is doingadmin.
Especially if you're asolopreneur, it's doing
everything to run the businessand then sometimes you get to do
the thing you love and that'sso tiring and even as staff
comes on, that's just.
You know the crown is heavy,right.
Then there's more things youhave to do.
So I would say, when there's aretooling or any kind of reboot
(22:45):
or refresh or reevaluation,remind yourself why you love
this.
Kristelle (22:51):
I would echo that word.
I'm having kind of a mentalbrain fart on what reword is no.
Rewind is very good, rejuvenateand more from the personal side
.
I think that time period thatawkward teenage business time
period where you've figured mostthings out but you also say
(23:14):
that, ok, I'm getting a littlebit more confidence it's
typically burnout time, right,you start to really ask yourself
like, am I really wanting to behere anymore, or is it time for
me to look at it in a way whereI'm committed.
There is no option B for mybusiness.
(23:34):
I'm stuck with it.
So this is what I'm going to doand I'm going to do it well, I
think rejuvenating yourself inthat critical time is a good
time.
So I think about my mom, right?
So they've now been in twoyears of the business.
They're really starting to do aphenomenal job at the
restaurant in the Philippinesand I was really proud of her
(23:56):
that she took an impromptu tripback to the United States.
She had to go back early justbecause of a really huge,
important opportunity that I wasvery, very excited for her for,
in fact, I was like I should.
I want to go, but I was veryproud of her because of the fact
she actually took time torejuvenate herself.
She's still in the hustle inthe grind and I'm really proud
(24:19):
of her for doing that.
At the same time, I was reallyproud about the fact that she
actually got to have some peaceand quiet.
Rejuvenating yourself in thatcritical time, in that three
years, is a good thing, becauseit makes you take a step back
and realize what am I doing thisfor, why am I doing this and
what do I need to do to bebetter?
Jace (24:40):
Yeah, and what am I doing to celebrate along the way?
Also, how am I recognizingthose successes and having fun
with it?
Kristelle (24:50):
Let's go back in kind of our last phase of today's
show.
So let's go back to the springconcept, right?
So, things are growing back.
The world's starting to receivea little bit more sunshine,
less bitching and complainingabout the cold.
Yes, what can business ownerstake or accomplish?
(25:11):
Leaders, let's do the leaders,not quite the owners, right.
But what can leaders learn fromnature that we haven't talked
about today, what you haven'tmentioned?
What can leaders learn aboutnature that will help them
forecast for the rest of theyear?
Jace (25:26):
I would say with regard to who they lead.
Everyone, I think, comes withcertain things built in.
Yes, we can hone our craft, wecan gain new skills Absolutely
true but there's pieces of usthat just kind of are what we
are, and I think if leaders cantake the time to learn about
that within those that they lead, or even learn ways to do that,
(25:50):
there's so many differentmodalities on how to understand
people better.
I really love human design.
It's very comprehensive inunderstanding why the humans do
what they do, but whatevermodalities that then they can
take what is naturally withinpeople.
You do this especially well andshine the light on that so that
(26:11):
it can grow and benefit notjust the person but the team and
the company as well.
Nature.
You don't got to tell an acornto become an oak, it's already
got that in there.
Kristelle (26:22):
That's incredible, that's an incredible phrase,
write that down.
So I said write that down, letme be your scribe.
I would say that, especially asspring has sprung, don't forget
that the weather is still veryunpredictable.
And I think that leaders thegood leaders are used to falling
off their high horse.
The good leaders are used toknowing that things are
(26:46):
incredibly unpredictable andthat what they're normally used
to is that they just always getout of their comfort zone.
Like you know, for example,we're starting to see
record-breaking weather rightLike.
We're starting to see thehottest of the April, the
hottest of the Mays, the coldestof the April, the coldest of
the Mays.
We're starting to see massivewindstorms in Las Vegas, which
(27:08):
is insane.
We're starting to see tornadoesin places that are not typical.
While spring has sprung, whilewe have our patterns.
You know, spring is alwaysaround this time.
April showers bring my flowersand then, all of a sudden, you
just see like torrential heat inthe desert.
There's going to be times whereit's like.
(27:28):
You know, I've actually seensnow in May.
Jace (27:31):
Oh yeah, right, we get a good Easter snow Once in a while
On a regular Right yeah.
Kristelle (27:37):
So it you know, we and things don't go to plan.
All of a sudden, our gardengets thrown out the fucking
window because of the fact therewas a massive freeze or
something like that you shouldput your garden in the window,
so it's warm inside.
Yeah, yeah.
So as much as a leader, we tryto protect our folks from the
elements.
Yeah, there are just, we justhave to have room for pivoting
(27:58):
or room for failure, our roomfor things are not going to plan
and I've seen a lot of folksjust defeated and myself myself
included right, people don'twant to hear what I've seen.
People want to hear about someof the bullshit that I've heard
and some of the bullshit thatyou've experienced too, right,
and and I'll, people don't getto see enough of the fact that,
(28:21):
like I get knocked off of myhigh horse a lot, I have to eat
a humble pie a lot and I have tojust sit back and just say you
know what?
I'm disappointed in myself forwhat I did and the decisions
that I made.
Or, crystal, you've been inbusiness for 10 years.
Why the fuck did you make thatsame decision again?
You're just going to be nice toyourself and just admit that
you know nothing's perfect,nothing's perfect, nothing's
predictable, nothing's perfect.
Jace (28:41):
So I disagree with half of that statement.
I mean, if, if things arealways as they're meant to be,
which I think, they are, allthings in perfect timing, then
everything is perfect.
It's just not flawless.
But nothing is flawless.
So why we have any kind of ideathat we're supposed to be is
beyond me.
Like our mess is what makeseach of us wonderfully unique in
(29:02):
a lot of ways, and when we cankeep that as just like a tidy
little mess, we bring wonderfulthings to the world.
Kristelle (29:08):
Yeah, yeah, absolutely.
I think that's a really greatway to wrap up today's episode
of stories, success and stuff,and I'm so grateful for you to
be here today.
And you too, and you too.
And she's like don't forgetabout me, don't forget about me,
just as you're breathing sohard.
Thank you so much for a reallyphenomenal opportunity to talk
about the things that we lovethings, the stories that we have
and, most importantly, don'tforget to subscribe to us on
(29:30):
your favorite podcast channel onYouTube.
Watch us on YouTube or tune inand read the transcripts on
CRSAcom.
This is Jace, I'm Crystal, andthanks again for another great
episode of stories, success andstuff.
And I think back at what is the re of springtime.
(00:03):
It was just, it was the resetbutton.
Yeah, you say rewind, I sayreset, that's right, revaluate,
recharge.
Jace (00:10):
I'll dig it.
Kristelle (00:11):
Yeah, let's restart Yep and take two.
Jace (00:18):
Rewind.
Kristelle (00:20):
Oh, that's a really good way to start the episode
rewind, rewinding.
Jace (00:23):
oh cause, we got them.
Re's happening.
What does that even mean?
Kristelle (00:28):
The re's of life, I ask myself every single time we
film and we shoot and we recordthis podcast Like why did I
partner?
Jace (00:36):
with this crazy woman.
Kristelle (00:37):
How many times do people think how nuts are they
in real life?
Oh, quite Quite, I love it.
Jace (00:52):
End of answer.
Yeah, end of answer.
Kristelle (00:54):
Well, okay, so it is episode 30.
Jace (00:58):
I hope that Justin can insert just a and I want it to
be like third day's have-end,like just like very robotic.
Yeah, something I wantsomething like 35.
Kristelle (01:09):
We haven't hit the topic of the RE dash words.
Jace (01:14):
Yeah, that's not like a comment, that's not like a
podcast topic that we've justnot gotten around to, but it's,
it's time.
Kristelle (01:20):
It's not search engine optimized either.
Sorry, Amy.
Jace (01:23):
I was talking to Amy this morning, because so I own
literally like three items ofwhite clothing, including this
brand new white card.
Oh, I didn't even put it on yetand I literally got coffee on
it, somehow.
And I immediately heard Amy'svoice going this is why we can't
have nice things.
So yeah, I literally.
Kristelle (01:45):
I got coffee.
For those that have listened tothe show, we've never actually
talked about Amy in depth.
Girl dish yeah, that's right,amy's incredible.
Amy's so Amy started as myexecutive assistant during the
pandemic and comes to to CRZLike super green, actually not
(02:07):
knowing anybody in Albuquerque.
Jace (02:09):
Yeah.
Kristelle (02:10):
She moved in during the pandemic A shy town and so
we started really working veryclosely together.
She helped me open up thephysical office of CRZ.
She also then said you know I'mactually dabbling in UX and UI,
and I was like ooh a dabbler.
Jace (02:25):
We need to talk about this .
Kristelle (02:27):
And so, to wrap up a really long story that I wish I
could have more time to talkabout how amazing Amy is.
Amy's our web lead at CRZ andwe love Amy so much.
But my so this week is employeeappreciation week and one of
the things I wrote about Amythat I wish I didn't get to
write about Amy.
What I wrote about her was herincredible project management
(02:48):
and attention to details what Ilove about Amy, what I
appreciate the most about her.
But what I really wanted toalso write on top of that was
her dry humor and her characteris fucking hilarious so good, so
deadpan, and it's like you'rebrilliant.
Jace (03:04):
And there's so many times when I know she's not saying a
thing that I wish that she weresaying.
I'm like do it.
I know you have some commentary, I know, I know.
Yeah, if something is handed toAmy, I know it's getting done.
Oh, 100%.
Kristelle (03:16):
And when you said you know, this is why we can't have
nice things.
So this is one of the manythings in her repertoire.
Jace (03:20):
It is, and I just heard it immediately and I was like
dammit, this is why we can'thave nice things.
Kristelle (03:27):
So what is today's episode?
Jace (03:30):
Well, I was trying to address in theme.
It's springtime.
Spring is upon us.
We're talking rebirth,rejuvenation, revitalization,
those re's that come around thistime of year.
Rewinds, yes, because somethingI was thinking about as we were
prepping for today's episode isback in the day, on episode one
(03:50):
, season two, we talked aboutresolutions, resolving
resolutions, and one of the bigahas I had right before that is
that I've been doing it wrongthis whole time by trying to
start things in winter justbunkers, because we got that
dormant energy and really springis the time to, for me at least
, where I'm noticing a boost inmy energy.
(04:11):
I'm noticing a naturalmotivation coming as I see
everything around me start tocome to life.
Something in me is also like ahyes, let us join the world in
new ways.
So yeah, rewinding, I think, isa great reword to add into the
mix, where maybe some folks didadd in their resolutions this
year.
Set goals, dreams, desires atthe beginning of the year.
(04:33):
Rewind, check them out.
Do they still align?
Is it still what you want?
Now you've had a few months togive it a go.
Maybe you gave up on them backin February.
That's our high two.
Check back in, rewind.
Kristelle (04:46):
So, rewinding back to March of 2020, I think about
this time, especially like March, march 15th.
I think about this time whenthe world had paused right and
the world started to learnreally about the impacts of
COVID in a community.
Jace (05:03):
And how desperate people are for toilet paper.
Kristelle (05:06):
And desperate for toilet paper, desperate for milk
, desperate for groceries likeit was very eerie, right, and I
think back about that because itwas.
It's weird.
I promise there's a positivestory, it's a positive
opportunity out of this I alwaysthink about or mentally in my
head since 2020, march isactually the reset button for me
(05:28):
Every year since then, and Isay that because March then was
okay, we're gonna start in 2020,we're like, okay, we started
the year, but we're just gonnareset ourselves for a little bit
, just restart the year as zeroright For us as a company.
(05:49):
We had to reset and renegotiateas much as possible because we
had clients that said we'recanceling everything, canceling
everything we need to know howwe're doing things.
I don't think I ever talkedabout what happened during COVID
.
Yeah, in different parts, right, but it was a reset for all the
clients.
It was pivoting.
(06:10):
That was the word of 2020.
But it was re-jumping the yearwhere we had to even redo our
budget, redo our finances,negotiate everything completely
differently and just be veryforgiving to a lot of folks,
especially during that timeframeof 2020.
So I think back about that andI think back at what is the re
(06:34):
of springtime.
It was just the reset button.
You say rewind, I say reset.
Jace (06:39):
That's right, revaluate recharge, I'll dig it.
So what do you do this time ofyear, personally or as a
business owner?
Kristelle (06:47):
As a business owner, it's always high season.
I was looking for a re-word outof this, but I'm like
re-stupiding myself.
Jace (06:56):
I guess you gotta re-stupid every now and again.
You gotta re-up your stupidminimum at least every quarter.
It gets really stupid aroundthis time, really stupid, nailed
it.
Kristelle (07:08):
Break me off a piece of that Fancy feast.
Nailed it, nailed it.
It is really stupid around thistime and I say this in a most
positive stupid way possible theclients that have sunsetted
because the budgets have resetor they never got renegotiated
from their end or the fundinghas fallen out.
Yeah, january through March forus is just always a very
(07:33):
tumultuous time, and tumultuousis and it seems like oh well,
that sounds really awful.
Jace (07:39):
Yeah, I'm like Justin.
Do you have a plan B?
Yeah, backup plan.
Kristelle (07:43):
What is also really optimistic is that February and
March which we really see theimpacts of it in March is when
we get new clients.
Or we get clients coming in ina way where they say we're gonna
re-up our budget awesome.
Or they say I am new and I needyour help tomorrow and we have
(08:06):
one that's starting with ustoday, and so that's a perfect
example of it's tumultuous inbad ways, but it's tumultuous in
good ways that all of a suddenwe just go from zero to 100, or
it's really scary and reallycautiously optimistic than other
days.
So that's what typically Marchis, and that's always been since
day one at CRSA is that whileyou try to be predictable, we
(08:29):
always predict a swing.
Jace (08:31):
Yeah, I was like things are cyclical.
We do follow nature a lot morethan we might think If we pay
attention to the rhythms.
Kristelle (08:39):
Yeah, the rhythms of Africa is my favorite card in
cards against humanity.
Jace (08:44):
Yep Sure.
Kristelle (08:47):
Rhythms yeah, Okay, sounds great.
Jace (08:49):
Yeah, so Are we doing like word association?
Kristelle (08:52):
Yeah, might as well so if there was a word or a
phrase or cards against humanitycard.
Oh my God.
Jace (08:59):
I only can think of one, and I can't say it on air, okay,
I can't say it on air.
Kristelle (09:02):
Okay, so if there was a phrase that it describes this
time of year for you as well,what would that be.
Jace (09:07):
I think I have a rejuvenated hope, like there's a
, it's not.
I don't go into deep depressionanymore.
I haven't in many years, whichis really cool.
I was at the doctor a couple ofweeks ago and they were like,
oh, do you experience anydepression?
And I was like no, like reallylike creepily excited because I
was like, oh shit, likedepression has always been part
(09:28):
of my life for a long time, likeeven as a kid.
It's like why are you somelancholy?
There was just like always alittle something there.
And then when I got older I'vegone to like really dark
depression and in my growth andhealing and whatnot and my like
fixing of the chemical kerfufflethat is the internals of a.
Kristelle (09:48):
What are my favorite words?
Yeah, kerfuffle, such a goodword.
Jace (09:52):
And so I'm like, oh, I don't go into that anymore,
which is really cool.
And so I like announced it atthe doctor's office and the
nurse was like, okay, that's toomuch, but she's like might be
manic depression actually,anyway.
So I don't do that so much inwinter, but I definitely have
lower energy and I've come tojust honor that, to let that be
a meditative, more contemplativetime, and I'm noticing, like
(10:15):
just this week where things areblossoming we got trees in bloom
and I find like I just have anew found hope within myself as
well, and it gives me a bolderspace to dream from where.
When I'm in winter, when I'mkind of thinking, okay, what do
I want the new year to be andwhatnot, I kind of play it a
(10:35):
little safer.
It's a little more practicalbecause I'm thinking I don't
have a lot of energy, so what doI really want to spend this on?
Kristelle (10:43):
Probably nothing.
Jace (10:44):
And then, as spring comes, I'm like man, I got so much
more energy and I get to beoutside more in nice weather and
whatnot, and so I'm like I'vecome back to life in a new way
which allows me to dream biggertoo.
Kristelle (10:56):
My usual Monday night golf league at Topgolf, having
last night with Colt, ourfavorite friend Colt and it was
great because we all felt thesame way like hey, it's time to
start golfing again.
Oh, it's gonna get a littlecold this weekend.
We're like fuck it, it's timeto go back outside.
And Justin and I, while we'reworking on a sponsorship for
(11:17):
Golf, looking for a golfsponsorship for this podcast,
even though this podcast hasnothing to do about golf.
That's a perfect example of howexcited we all are about the
fact that we get to go backoutside again too.
It's doing something that welove right.
Which is, you know, frolickingoutside with clubs in golf balls
.
Jace (11:37):
Yes, love a good frolic.
Yeah, good, I had someone tellme that once and it was one of
the weirdest but favoritecompliments I've gotten.
They're like I could truly seeus frolicking in a field
together and it was someone whowould not commonly say that and
I was like, yes, yes, sign me up, I will frolic.
I don't know, it came out ofnowhere and I was just like.
(11:59):
She also told me one time shewas like you, just remind me oh,
thank God, it was a she.
Kristelle (12:02):
It was a she, yeah.
Jace (12:04):
Dude, you want a frolic too.
Get your frolic on.
We'll go frolic game.
It's almost frolic season.
She also told me when she waslike you just remind me of a
grandpa, think you have grandpaenergy.
And I was like whoa, I accept,I'm like I don't know what that
means.
She's like you just remind meof my grandpa.
Kristelle (12:19):
She's manic depressive.
No, that's sweet.
Jace (12:21):
That's an interesting character.
Kristelle (12:23):
But I was like all right you want a?
Jace (12:24):
frolic in a field with grandpa energy.
Let's do it.
I'll get my long cardigan out.
You have amazing friends.
Kristelle (12:30):
You have very colorful friends.
Jace (12:31):
I do attract some pretty amazing people.
I will say that's incredible.
Kristelle (12:35):
So what does the awards, what are?
E-prefixed award, in youropinion, directly contributes to
the success of an entrepreneurwith a lot of programmatic
success or a lot of financialsuccess.
Jace (12:53):
Or a lot of life success.
Yes, also, I'd like to suggestnow to start this episode over
and make it a drinking game,that every time we say a reword,
you take a drink of water.
Obviously, keep it safe, keepit hydrated.
But I'm like man, we're reallyusing these words a lot.
You know, a lot of peoplelisten to us in the car.
Kristelle (13:10):
Don't growl All right , so what's?
The Keep it in a regular waterbottle.
No, I'm just kidding, don'tdrink in the car.
Jace (13:17):
What's the e-prefix award For success for business owners,
for entrepreneurs?
I'm gonna go with relax, relax.
We push so hard.
So many of us have this notionthat we have to do it all
ourselves, that we can do it allourselves.
One of the great things forspring in my mind is seeing that
(13:40):
, with no effort on our part,nature thrives, no matter what,
no matter what we do to it,which is a fucking lot.
We're like real intent on justkilling everything, but it
doesn't.
And even when things do die,they just like I go.
I'm out in the bullskate everyweek and shit's just dead
everywhere and other stuff'sjust on it, just growing and
eating it and whatnot.
Nature doesn't need all of thislike get up and crush the day
(14:06):
type of energy that we try toput into things I do.
Kristelle (14:08):
I need that energy.
Jace (14:09):
Maybe, or do we put so much energy into having a
perception of control so that wefeel like we're doing something
, when in actuality, if we setthings up Well and right, if we
have some form of system, ifwe're honest with ourselves, in
our own cycles, our own energy,I think we actually can relax a
(14:31):
lot more.
That doesn't mean doing nothing.
Nature's doing stuff all thetime.
But it's not this franticenergy, it's not the rat race.
That's an old mentality thatwe're seeing people shift away
from and find great success.
So my word would be relax, setyourself up for success, get all
your ducks in a row.
All are, as my friends andgrandmothers used to say, you're
(14:53):
poop in a group and then justlet shit thrive.
Kristelle (14:57):
You're nailing it on these crazy statements.
Jace (14:59):
I got weird people in my life is what I'm learning.
Kristelle (15:00):
No, it makes us go OK .
What did she just say?
Poop in a group.
I wish there is an analytics orthe rewind button on Spotify or
your favorite podcast channel.
That would be really great tosee.
But great word.
I would say for sure.
I would say that anentrepreneur or business owner's
word, reprefixed word would bereboot.
Jace (15:24):
I like the word reboot because there are times when I'm
going to say because you're aMarvel fan, because I am very
much a Marvel fan.
Kristelle (15:32):
You know the entertainment industry we'll
talk about the reboots here in abit right and some are very
unsuccessful.
Sometimes you just got to letthe originals go.
But there's a common threadthat I see, especially now that
we're in year 10, where thereare times where the team is
still setting themselves up in apathway of complacency.
(15:53):
And I remember seeing this atan old agency, right at an
agency I used to work with,where we would be working on a
campaign and the campaign wouldbe very stale and the client's
like, OK, we're ready forsomething new and something
different, and we would say OK,and then they would be very
upset that they would lose theclient.
(16:13):
Well, I've seen this happen inan agency, I've seen this happen
in nonprofits that there's evenevents.
Right In events.
There was always a time wherethe average length of an event
is about seven years and that'swhat studies have shown and
people would start to see thefinancial drop-off around year
(16:34):
seven, year eight.
And so sometimes people forgetthat a reboot on a plan, on a
strategy, on an approach isactually a really good idea
Because it's not a completepivot right.
It's like, for example, if youtake a luncheon right, the
program for our fundraisingluncheon is very simple.
You start off with a good MC,you have good food, you break,
(16:57):
you have a speech, you haveentertainment and then you have
a call to action and then youend the event.
That's the playbook.
But what people don't realizeis you can change up the layout
of the room.
You can change up the speakerthat you have, you can change up
the way that you ask for yourcall to action or your major
(17:18):
donation or your major push, theobjective.
You can rethink the strategy ofthe event.
It doesn't always have to be aluncheon, it could be a festival
, it can be a mini expo, itcould be something different.
So you're not changing themission and the vision.
I always frown upon that.
But what I do unless theorganization, like you know, the
(17:41):
mission and vision is just notrelevant to society anymore or
it's offensive to society youmight want to think about
changing it.
I want to refresh that.
Yeah, I want to refresh thatfor a little bit.
So that's part one.
And then part two is justbecause you're refreshing
something or rebooting somethingdoesn't mean you're completely
changing it.
You don't always have to changeit.
You just always have to havethe right mission and vision and
the right call to action inmind and then everything else
(18:03):
around it can fold over.
Can I say that?
Because when people start tofeel that complacency, it's like
, oh, we're doing this over and,over and over and over again.
Yeah Right, and I've seen acouple events in town.
I've seen a couple ofstrategies and agencies in town.
Like 20 years later they'restill doing the same shit.
Classics.
Jace (18:24):
All right, yeah, somebody said so a perfect example.
Kristelle (18:26):
So the conference that we keep talking about on
the show it is doingphenomenally well.
I can't share all the details,but they rebooted and refreshed
a couple of the things Peopleback then said you know this is?
It feels like this is theclassic hits and yes, that might
be true, that it might be likethe classic hits of the
(18:50):
conference.
Yeah, that doesn't mean thatthere's a new blood and new
entertainment and new peoplethat are coming in.
Jace (18:55):
Yeah, speaking of reboot and the classics, I got a text
message from my sister todaywith a video that was
advertising the return of Jinkos.
No, they back, baby, they areback.
And I was just like, yep, itwas only a matter of time.
Mind you, we're talking aboutthis while I'm wearing bell
(19:18):
bottoms.
So I remember being a kid inthe 90s and in high school and
whatnot, and wearing bellbottoms and fringe leather vests
and stuff that my mom would belike what is happening?
Because I was dressed like shedressed in the 70s, except I'm
way taller.
But and now I'm seeing thatflip back around with these
(19:39):
folks in the fanny packs and allof the 90s stuff.
So I was like, let's do it, docargo.
Pants are back.
I do love pockets, I have tosay.
It's so convenient and when Iworked in production they don't
make women's clothes or theydidn't it's probably shifting
with pockets, and so I alwayswould have to buy men's pants so
that I would have pockets,because you've got to put all
your stuff.
Kristelle (19:59):
I have so much stuff for production.
Jace (20:01):
But I look sloppy all the time.
No, you don't.
No, I didn't.
I've grown a lot.
Now I'm depending on you.
Kristelle (20:07):
When I worked in production, I would look sloppy
because I would be in men'sclothing, yeah, and so I do have
pockets and I do love me afanny pack, for sure, you know.
Jace (20:15):
I love a festival.
Like tool belt, like a utilitybelt.
I'll wear them to festivals.
Tim the Toolman, taylor.
Kristelle (20:21):
No, jace, like if that's what we have to put on
the merchandise list, we will.
Jace (20:27):
Could be cool.
No, they have like tons ofpockets, but you just wear them
around, You're in, then you canlike dance all day.
I have a great roll up waterbottle that can go in there.
You've got your chapstick,you've got your sunscreen and
then you just like hit the dancefloor all day, all night and
it's hands free.
But it's not a fanny pack andit actually looks cool If those
could join society somehow.
Kristelle (20:47):
I would appreciate that.
I know I need to actually nowyou think about it.
Now I know what I need for thetrip when we go to Las Vegas for
our client.
Just a nice trip, I'm like.
Jace (20:56):
A refinance on your house so that you can take the line no
, a fanny pack.
Just kidding, please don't dothat.
Kristelle (21:02):
So if there was another word that you would
describe spring, yes, In a waywhere, in a way where, if a
business is going through itsnew phase, that awkward teenage
phase we're not quite new, butwe're not quite seasoned what
(21:24):
does the season of spring haveto do with that?
Like, what word would you bestdescribe that portion in a
customer's life, what we found,especially on stories, success
and stuff.
We have some phenomenallisteners and the phenomenal
listeners are majority businessowners and the business owners
are always looking to us, tosomebody that can relate to them
, somebody that they can laughwith, somebody they can and
(21:45):
we've heard this somebody theycan cry with.
But there are a significantamount of listeners that we have
that are in that awkwardteenage phase that they say I
don't know where my businessneeds to go.
What type of reword would youuse?
Or what is the commonalitybehind the season of spring?
Jace (22:00):
For that question in particular, I'd say remind,
remind yourself on why you'redoing what you're doing.
Why did you get into thisbusiness in the first place?
A lot of entrepreneurs don'trealize when they really love
something, they're reallypassionate like I'm going to
turn this into my business andI'm going to turn this is going
to be my thing that really thevast majority of their time is
not going to be spent on thething that they love.
It's like maybe 20% youactually get to do the thing you
(22:23):
love and the other 80% is doingadmin.
Especially if you're asolopreneur, it's doing
everything to run the businessand then sometimes you get to do
the thing you love and that'sso tiring and even as staff
comes on, that's just.
You know the crown is heavy,right.
Then there's more things youhave to do.
So I would say, when there's aretooling or any kind of reboot
(22:45):
or refresh or reevaluation,remind yourself why you love
this.
Kristelle (22:51):
I would echo that word.
I'm having kind of a mentalbrain fart on what reword is no.
Rewind is very good, rejuvenateand more from the personal side
.
I think that time period thatawkward teenage business time
period where you've figured mostthings out but you also say
(23:14):
that, ok, I'm getting a littlebit more confidence it's
typically burnout time, right,you start to really ask yourself
like, am I really wanting to behere anymore, or is it time for
me to look at it in a way whereI'm committed.
There is no option B for mybusiness.
(23:34):
I'm stuck with it.
So this is what I'm going to doand I'm going to do it well, I
think rejuvenating yourself inthat critical time is a good
time.
So I think about my mom, right?
So they've now been in twoyears of the business.
They're really starting to do aphenomenal job at the
restaurant in the Philippinesand I was really proud of her
(23:56):
that she took an impromptu tripback to the United States.
She had to go back early justbecause of a really huge,
important opportunity that I wasvery, very excited for her for,
in fact, I was like I should.
I want to go, but I was veryproud of her because of the fact
she actually took time torejuvenate herself.
She's still in the hustle inthe grind and I'm really proud
(24:19):
of her for doing that.
At the same time, I was reallyproud about the fact that she
actually got to have some peaceand quiet.
Rejuvenating yourself in thatcritical time, in that three
years, is a good thing, becauseit makes you take a step back
and realize what am I doing thisfor, why am I doing this and
what do I need to do to bebetter?
Jace (24:40):
Yeah, and what am I doing to celebrate along the way?
Also, how am I recognizingthose successes and having fun
with it?
Kristelle (24:50):
Let's go back in kind of our last phase of today's
show.
So let's go back to the springconcept, right?
So, things are growing back.
The world's starting to receivea little bit more sunshine,
less bitching and complainingabout the cold.
Yes, what can business ownerstake or accomplish?
(25:11):
Leaders, let's do the leaders,not quite the owners, right.
But what can leaders learn fromnature that we haven't talked
about today, what you haven'tmentioned?
What can leaders learn aboutnature that will help them
forecast for the rest of theyear?
Jace (25:26):
I would say with regard to who they lead.
Everyone, I think, comes withcertain things built in.
Yes, we can hone our craft, wecan gain new skills Absolutely
true but there's pieces of usthat just kind of are what we
are, and I think if leaders cantake the time to learn about
that within those that they lead, or even learn ways to do that,
(25:50):
there's so many differentmodalities on how to understand
people better.
I really love human design.
It's very comprehensive inunderstanding why the humans do
what they do, but whatevermodalities that then they can
take what is naturally withinpeople.
You do this especially well andshine the light on that so that
(26:11):
it can grow and benefit notjust the person but the team and
the company as well.
Nature.
You don't got to tell an acornto become an oak, it's already
got that in there.
Kristelle (26:22):
That's incredible, that's an incredible phrase,
write that down.
So I said write that down, letme be your scribe.
I would say that, especially asspring has sprung, don't forget
that the weather is still veryunpredictable.
And I think that leaders thegood leaders are used to falling
off their high horse.
The good leaders are used toknowing that things are
(26:46):
incredibly unpredictable andthat what they're normally used
to is that they just always getout of their comfort zone.
Like you know, for example,we're starting to see
record-breaking weather rightLike.
We're starting to see thehottest of the April, the
hottest of the Mays, the coldestof the April, the coldest of
the Mays.
We're starting to see massivewindstorms in Las Vegas, which
(27:08):
is insane.
We're starting to see tornadoesin places that are not typical.
While spring has sprung, whilewe have our patterns.
You know, spring is alwaysaround this time.
April showers bring my flowersand then, all of a sudden, you
just see like torrential heat inthe desert.
There's going to be times whereit's like.
(27:28):
You know, I've actually seensnow in May.
Jace (27:31):
Oh yeah, right, we get a good Easter snow Once in a while
On a regular Right yeah.
Kristelle (27:37):
So it you know, we and things don't go to plan.
All of a sudden, our gardengets thrown out the fucking
window because of the fact therewas a massive freeze or
something like that you shouldput your garden in the window,
so it's warm inside.
Yeah, yeah.
So as much as a leader, we tryto protect our folks from the
elements.
Yeah, there are just, we justhave to have room for pivoting
(27:58):
or room for failure, our roomfor things are not going to plan
and I've seen a lot of folksjust defeated and myself myself
included right, people don'twant to hear what I've seen.
People want to hear about someof the bullshit that I've heard
and some of the bullshit thatyou've experienced too, right,
and and I'll, people don't getto see enough of the fact that,
(28:21):
like I get knocked off of myhigh horse a lot, I have to eat
a humble pie a lot and I have tojust sit back and just say you
know what?
I'm disappointed in myself forwhat I did and the decisions
that I made.
Or, crystal, you've been inbusiness for 10 years.
Why the fuck did you make thatsame decision again?
You're just going to be nice toyourself and just admit that
you know nothing's perfect,nothing's perfect, nothing's
predictable, nothing's perfect.
Jace (28:41):
So I disagree with half of that statement.
I mean, if, if things arealways as they're meant to be,
which I think, they are, allthings in perfect timing, then
everything is perfect.
It's just not flawless.
But nothing is flawless.
So why we have any kind of ideathat we're supposed to be is
beyond me.
Like our mess is what makeseach of us wonderfully unique in
(29:02):
a lot of ways, and when we cankeep that as just like a tidy
little mess, we bring wonderfulthings to the world.
Kristelle (29:08):
Yeah, yeah, absolutely.
I think that's a really greatway to wrap up today's episode
of stories, success and stuff,and I'm so grateful for you to
be here today.
And you too, and you too.
And she's like don't forgetabout me, don't forget about me,
just as you're breathing sohard.
Thank you so much for a reallyphenomenal opportunity to talk
about the things that we lovethings, the stories that we have
and, most importantly, don'tforget to subscribe to us on
(29:30):
your favorite podcast channel onYouTube.
Watch us on YouTube or tune inand read the transcripts on
CRSAcom.
This is Jace, I'm Crystal, andthanks again for another great
episode of stories, success andstuff.
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.