We all know communication is important for business success. But we also know that a lot of communication is disposable and annoying.
It’s tempting to just become a hermit and only focus on the next big project or sales contract. But tunnel vision with communication isn’t wise either – whether you’re a solo operator or you’re leading an internal team or a huge company.
How do we stay focused on the communication that actually matters? That’s what Jeff talks about in this episode!
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💡 RESOURCES
Work with Jeff: https://www.storygreenlight.com/consult
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📝 SHOW NOTES
00:00 Pop quiz
01:17 What counts as too much communication?
03:32 Communicating to strengthen relationships
06:45 The ABT’s of Communication Moments
08:23 Comparing communication moments in business and marriage
08:35 Beginnings – when Jeff met Chantel
11:12 Beginnings in business – keep it low-key
13:07 Big Requests – how Jeff proposed to Chantel
16:25 Big Requests in business
17:27 Going forward from Beginnings and Big Requests
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💡 Download the simple steps to create powerful, high-leverage stories that move people emotionally to say “YES” to you and your business. Then use them over and over, anywhere you want!
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