In this episode of Story of a Startup, we sit down with Florence Barras, co-owner of Sockerbit Candy, a pioneering Swedish candy company based in Los Angeles. Florence shares the leap of faith her and husband Stefan had to take to become the first company to import Swedish candy into the U.S., along with the tradition of “Saturday candy” — a cherished Swedish custom of indulging in sweets only on Saturdays.
Dominick, Jessica, and Florence have a conversation about what makes Swedish candy unique, the minimalist and adult-friendly designs of their candy stores, how social media trends have impacted their business, and what it takes to have a successful partnership with a significant other.
Find Sockerbit Candy
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Bobby Bones Show
Listen to 'The Bobby Bones Show' by downloading the daily full replay.