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October 6, 2025 9 mins

Most real estate entrepreneurs love quoting Warren Buffett’s rule: “Don’t lose money.” It sounds smart until it keeps you stuck.

In this episode, Marcus Krigler breaks down why this advice, while great for investors, can hurt entrepreneurs who make their living trading assets. He shares a real story about “Jim,” a client who held onto a property for too long in the name of “not losing money” and ended up losing way more by locking up his capital.

Listen as he reveals the mindset shift every real estate entrepreneur needs to grow faster, move smarter, and finally make their money work for them.

You’ll Learn How To:

  • Understand the real difference between an investor and an entrepreneur
  • Identify when holding onto a deal is actually costing you money
  • Redeploy your capital faster to boost profits
  • Recognize that some “losses” are actually strategic wins
  • Speed up your cash flow cycle to scale your business sustainably

What You’ll Learn in This Episode:

(01:28) Why Warren Buffett’s “don’t lose money” advice doesn’t apply to entrepreneurs

(02:27) The difference between being a real estate entrepreneur and a real estate investor

(02:55) The story of Jim and how one property quietly drained his profits

(05:10) Why holding onto inventory too long kills your momentum

(06:59) There is a speed of capital that has to be deployed in real estate

(07:18) Losing a battle to win the war: when selling at a loss makes sense

Who This Episode is For:

  • Real estate entrepreneurs who feel stuck holding on to unprofitable deals too long
  • Flippers and investors who confuse business strategy with long-term investing
  • Entrepreneurs who want to improve their cash flow cycle and speed of capital
  • Business owners who want to stop losing money through slow or trapped capital

Why You Should Listen:

If you’ve ever held onto a deal too long because you were afraid to “lose money,” this episode will change how you think about risk and return. 

Connect with Marcus Crigler:

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