🎉 This Episode Thanks Our Featured Guest Expert: 🎉
Sam Sethi
CEO of TrueFans and the host/producer of Podnews Weekly Review with James Cridland.
Sam Sethi joins Deborah and Martin on Studio Fusion for a lively discussion about the evolving landscape of podcasting. With over two decades of experience in corporate marketing, Sam’s wealth of information and experience is evident as he shares his more recent endeavor as CEO of TrueFans.FM, a platform that aims to revolutionize how creators monetize their content through innovative features like micropayments and enhanced community engagement. Sam explains how TrueFans facilitates a more direct relationship between creators and their audiences, eliminating the need for traditional advertising models that often fail to respect listeners' time and attention or the listeners themselves.
“What Podcasting 2.0 has been trying to do is make the idea of discovery, interactivity and monetization simpler for podcasters...”
Sam Sethi, 10:52
As the discussion progresses, the trio delves into the concept of Podcasting 2.0, emphasizing the importance of what Sam notes as the three challenges podcasters face: discovery, interactivity, and monetization. Sam elaborates on how TrueFans leverages these elements to create a more enriching experience for both creators and listeners. He expresses his vision for the future of podcasting, where creators can build sustainable revenue streams through direct fan support, and listeners are incentivized to engage with content.
- TrueFans aims to simplify the monetization process for creators by utilizing micropayments, making transactions seamless for fans.
- Sam highlights the importance of paying listeners for their attention, proposing a new ad model that incentivizes engagement rather than interruption.
- TrueFans is designed to help creators by providing analytics and tools that maximize their content's reach and profitability.
- The conversation emphasizes that the podcasting landscape is evolving, with live podcasting becoming increasingly popular as traditional radio declines.
In an eye toward the hopeful future, the episode ultimately highlights the transformative potential of platforms like TrueFans in reshaping the podcasting industry, making it more accessible and rewarding for all participants involved.
Chapters
- 01:09 Introducing Sam Sethi
- 07:03 TrueFans.FM and Podcasting 2.0
- 13:09 New Features for Creators
- 25:57 Innovative Advertising Models
- 428 Current Advertising Status Quo
- 48:37 The Exciting Future of Podcasting
Episode Resources
Episode Credits
Only Temporary [Episode Music]
- 🎵 Perfectly Wonderful World 🎵 sung by Deborah E (written by Denny Martin & Jaimee Paul; mastered in Seaside Records Studio by...
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Ridiculous History
History is beautiful, brutal and, often, ridiculous. Join Ben Bowlin and Noel Brown as they dive into some of the weirdest stories from across the span of human civilization in Ridiculous History, a podcast by iHeartRadio.