Subscription Box Basics
Have a subscription box idea, but not sure where to start? You are in the right place! Subscription Box Basics is a podcast for new and aspiring subscription box entrepreneurs. Hosts Julie Ball and Renae Gonzalez have been in the sub box game since 2016, shipping over 65,000 Sparkle Hustle Grow boxes equating to nearly $2.5 million in sales before selling the business for multiple six figures. Over the years, we've helped hundreds get their box idea off the ground and it's our passion to empower other women to build a business they love. ♡ https://www.subscriptionboxbasics.com Get supplies on our Amazon storefront: https://amzn.to/3SJMKSk We earn a small kickback for your orders from our Amazon storefront, at no extra cost to you. Thanks for your support!
Episodes
📌 New here? Start at episode 1 and binge over 220 episodes!
🫶 In this bittersweet episode, we announce the sunset of the Subscription Box Basics podcast after an amazing 4.5 years. Reflecting on our journey, we discuss the seasons of change in both life and business, and encourage listeners to embrace pivots when necessary.
🎉 Celebrate milestones the podcast has achieved, including over 220 episodes and 310,00...
In this episode of Subscription Box Basics, Julie welcomes professional photographer Becca Bond, who shares valuable tips and insights on how to capture stunning images using simple tools and techniques. Becca discusses her journey into subscription box photography and introduces her new course, Snap for Success, which aims to help entrepreneurs elevate their product visuals (and sell more boxes!) Listeners will learn about color c...
Wondering what software you should use to run your subscription box business? Or maybe looking to switch as your business needs change? We got your answer in today's episode where Julie interview Stefan, founder of Subbly.
Subbly is an all-in-one commerce platform allowing you to launch, run, and grow any subscription business model: sub boxes, subscribe & save, meal prep, replenishment, memberships and more! Hea...
In this episode, we share the highlights of Sub Summit 2024. While everyone will have a different experience based on what sessions and events they go to, we thought you might want to hear a little behind the scenes of what we got into!
Links mentioned:
In this episode, we had the honor of podcasting LIVE at Sub Summit 2024 in Dallas, TX. Yes, that means we had actual people in the audience while we chatted. SO fun! We decided to take a different approach with our topic, focusing on when things go wrong! As entrepreneurs, we must be resourceful, figure it out and have Plan B, C, and D ready to roll.
Listen in as our friend (and Subscription Box Bootcamp graduate) Katie R...
While we are OOO at Sub Summit, you can enjoy the re-airing of this popular episode and take advantage of the free custom printed box offer! While you are listening, we're probably hanging out at the BoxUp booth, checking out their new custom packing tape (launching soon!)
- Use code SBB12 for 12 free custom printed boxes (just pay shipping) at https://go.boxup.com/julieball
- BoxUp on IG: https://www.instagram.com/ibo...
In this episode of Subscription Box Basics, host Julie Ball is joined by Jessica Principe, founder of All Girl Shave Club and the new owner of A Year of Boxes. They discuss the tremendous benefits of being listed on third-party review sites like A Year of Boxes, including increased visibility, SEO advantages, and access to a new audience. Jess shares her journey in the subscription box industry, the importance of having accountabil...
In this episode of Subscription Box Basics, Julie Ball discusses the essential elements that your subscription box website needs to convert visitors into customers. She emphasizes the importance of having a professional website and covers five key components: offering an incentive, clear call-to-action, professional photos, social proof, and ways to collect email addresses. Julie also suggests using accountability partners to get f...
While many look forward to the fun adventures of summertime, it can present challenges for entrepreneurs. On this solo episode, Renae shares some of her own summer strategies as a busy mom of two and business owner.
Have your own work life balance strategies? Share them on Instagram and tag us @subscriptionboxbasics.
Have you heard of mushroom coffee? Julie recently tested the new (to her) Ryze mushroom coffee subscription and shares her experience with Renae on this podcast episode. We LOVE trying subscriptions to experience the good, the bad and ugly...so we can all learn from other brands!
For those more interested in Ryze mushroom coffee, its loaded with adaptogenic mushrooms, delivering calmer energy, sharper focus, and immune support for a...
Here's a long overdue update on what's new in both the personal and business life of Julie & Renae, two years after selling Sparkle Hustle Grow.
Resources mentioned:
- Get custom boxes at BoxUp - Use this link and code SBB12 at checkout for 12 free custom boxes
- Join the BoxUp affiliate program
- Subscription Box Bootcamp self-study program (price cut!)
- Subscription Box Bootcamp workbook
- Kathleen Kobel's Infl...
A subscription for protein oatmeal that you drink...soft of. In today's episode, Julie & Renae chat about a new (to us) subscription called Oats Overnight. Think oatmeal is boring? Think again! OO has created a large raving fanbase, all interested in eating oatmeal. We can all take notes from this brand on how to create an experience with a product replenishment subscription.
Oats Overnight (referral link) - htt...
Julie sits down with Sub Summit co-founder Paul Chambers for a candid conversation about what to expect at this year's event. From the CUBE Awards to his most anticipated speakers and more, this laid-back chat between two friends is a great way to learn more about the event and hear about how you might be able to go for free. Julie tells her story of how she cold-called the guys at Sub Summit (as a newbie back in 2017) and now...
Join me on a stroll down memory lane with the remarkable Antoinette Abrahamson, the entrepreneurial spirit behind The Ring Boxes and The Belly Bundle. Antoinette's passion for celebrations sparked the inception of her companies, offering brides-to-be and expectant mothers beautifully curated, cost-effective gifts.
Our candid conversation takes us back to our early days, the trials of product sourcing, and the sheer d...
Thinking of adding a subscription service to your existing business? We've got what you need! Learn the 5Ps of successful integration in our new podcast episode. You'll LOVE hearing how recurring revenue can change the trajectory of your business and how automatic shipments can be a HUGE win for your customers!
- Subscription Box pricing guide
- Oats Overnight (referral link)
- Get $10 at Stickermule (new customers only, r...
Can you believe it's Q2 already? How about a little spring cleaning for your subscription box business? This episode is your guide to decluttering not just your physical space—be it a home office or a warehouse—but also your inventory and digital presence. You'll ditch the clutter, feel rejuvenated and ready to get back in the game.
Prepare to have your mind blown, as e-commerce whiz Josh Coffy from E-commerce Alley joins us to reveal the secrets behind his clients' staggering $70 million sales figures, all thanks to Facebook ads and email marketing.
If you're a subscription box entrepreneur looking to sharpen your ad strategy, this episode is your golden ticket. We're not just discussing the ins and outs of Facebook ads; we're di...
In this episode, Renae & Julie unpack the customer expeerience in our latest chit-chat, where we rave about the magic of subscription boxes like Universal Yums. You'll hear us gush over the immersive experiences Universal Yums create, not just through the savory bites but also through the cultural nuggets hidden within—think trivia, book suggestions, and the stories behind each snack. We're opening up about how these ...
Are shipping costs plundering your subscription box profits? Anchors aweigh, my friends, because we have charted a course to treasure! Today's episode is like finding a secret map to shipping efficiency. We're talking about PirateShip.com, a resource that's going to help you trim those sails on expenses and navigate the choppy waters of logistics. Get ready to hoist the Jolly Roger and let's set sail on the subs...
Unlock the secret to irresistible subscription box offers as we welcome back Liam Brennan, co-founder of BusterBox. If you've ever been puzzled about why some subscription boxes seem to magnetize sign-ups while yours may fall flat, this episode is for you! Discover how to craft offers that convert. 📦
Liam is opening his Subscription Box Experts Academy on March 12th, 2024. This is the perfect next step if you are lo...
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