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January 8, 2025 31 mins

If there's one true thing in life and business is that nothing ever stays the same; companies and businesses are always evolving. 

On today's Success Stories podcast, we'll talk with Cole Lundstrom about the evolution of a career and business. He's the only guest on this podcast I've invited back for a second interview, and the reason is simple, the lessons he most recently learned with his former company, Shirt Agency, has pushed him into a new direction with a new idea called merch troop. 

This episode is critical to hear, because I think it's okay to stop doing one thing and start doing another. Cole will share his thoughts, and we'll get into some ideas about the industry's future that you probably need to hear.

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