How to Gain the attention of the Media & Influencers with Scott Talan

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Ever wonder how some businesses and individuals seem to magically get media coverage, influencer shout-outs, and all the social attention—while others struggle to get a single like?

In this episode of Success Thru Connections, I’m joined by the legendary Scott Talan—a media-savvy professor, TEDx speaker, former Good Morning America reporter, and all-around communications rockstar. And let me tell you… this one is packed with golden insights.

Scott drops truth bombs about:

•  Why personal branding is no longer optional
•  How to grab the attention of influencers (without being awkward)
•  The real deal behind press releases (yes, they’re still alive!)
•  Why Facebook Marketplace might be more “human” than TikTok
•  The power of understanding your audience (and where they actually hang out)
•  What small businesses can learn from big brands—and where they get it wrong

We even dive into some unexpectedly fascinating stories—from Craigslist's accidental rise to YouTube’s original dating-site intentions 

Whether you’re a small business owner, solopreneur, or just someone who wants to be seen and heard, this episode will shift how you think about media, marketing, and influence.

So hit play—because this isn’t just another episode. It’s your permission slip to stop lurking and start showing up where it counts.