All Episodes

December 15, 2022 71 mins

Noguchi Naohiko is a legend in the world of sake. He has been making sake since 1949 and is widely known as the God of Sake Brewing. After working at a number of breweries as a toji (master brewer) he now heads The Noguchi Naohiko Sake Institute (NNSI) established in 2017 with the vision of passing Noguchi-Toji’s skill, spirit and sake philosophy to a new generation of brewers. 

At last, Noguchi sake is available in the UK thanks to Tengu Sake and its charismatic owner, Oliver Hilton-Johnson.  Oliver has already been on Sugidama Podcast two years ago in Episode 09. So we sat with him, tried three Noguchi sake and talked about the master, the brewery and the sake as well as about a few other things.

Don't forget, Sugidama Podcast now has a sponsor, London Sake, an excellent online sake store. London Sake has one of the widest selections of premium and craft sake available online today. They deliver across the UK and Europe, and with over 100 sake from 25 breweries, there really is something for everyone.

Using simple online tasting notes and sensible, affordable food pairings they help you find the perfect sake without any of the fuss. Listeners of the podcast can get a 10% discount Listen to the episode to get the magical code! London Sake: making sake simple.

Episode's Content:

  • Who is Noguchi Naohiko, the God of Sake Brewing?
  • Noguchi sake style
  • Noguchi Naohiko's philosophy of sake brewing
  • Sake 01: Junmai 2020
  • Sake 02:  Yamahai Gohyakumangoku 2018
  • Sake and beer, food and terroir
  • Sake 03: Yamahai Miyama Nishiki 2018
  • What was our favourite sake of the evening?

Kampai!
Sake mentioned:
Noguchi Naohiko Sake Institute Junmai 2020
Noguchi Naohiko Sake Institute
Tengu Sake

Noguchi Naohiko Sake Institute Yamahai Gohyakumangoku 2018
Noguchi Naohiko Sake Institute
Tengu Sake

Noguchi Naohiko Sake Institute Yamahai Miyama Nishiki 2018
Noguchi Naohiko Sake Institute
Tengu Sake

The Noguchi Naohiko Sake Institute

Sugidama Podcast on Podchaser - please review if you don't use Apple Podcasts

Music used:
Wirklich Wichtig (CB 27) by Checkie Brown https://freemusicarchive.org/music/Checkie_Brown_1005/hey/Wirklich_Wichtig_CB_27

Just Arround the World (Kielokaz ID 362) by KieLoKaz
 https://freemusicarchive.org/music/KieLoKaz/Free_Ganymed/Just_Arround_the_World_Kielokaz_ID_362

Licence: https://creativecommons.org/licenses/by-nc-nd/4.0/

Vocal: Svetlana

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.