SUMMIT Podcast

SUMMIT Podcast

Inside look at all things sales and marketing. We explore the world of business life through the lens of everyday people doing extraordinary things to help their business and personal life flourish. Get practical how-to sales and marketing insights for immediate application into your life or business.... Show More

Episodes

October 28, 2020 47 min

Event marketing may never be the same after COVID-19.  A world of in-person events was forced to migrate to virtual almost overnight.  The impact was an exploding  world of virtual events, where many left the attendees missing in-person events.  It's safe to say online meeting fatigue and the lack of human interaction is having a drastic impact on field sales and marketing teams, but not all is lost.

In this episode of The Summi...

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October 21, 2020 42 min

Marketing is changing and the old lead game is dead.  If your company is doing the same thing over and over, but expecting a different result, it might be time to disengage from the monotony of the same old marketing tactics.  Marketers talk about content, but executing it well means understanding your customers and focusing on what matters.  Find out what 3 things marketing leaders and teams can do to separate their products and s...

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Call my leads.  Give me something to call.  Sound familiar, if you said yes, then your sales and marketing teams are not aligned and likely driving your organization crazy.  How do you fix it?

In this episode we talk with Shawn Finder, CEO of Autoklose, and discuss just how easy it is to align your teams.  During this conversation he showcases the 5 simples steps to getting teams aligned and driving revenue.

If you need more help, ch...

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The only way to grow your book of business is with a firm handshake and looking someone in the eye.  For years, suppliers, manufactures, and contractors have been growing their client list with strong character, good jokes, and doing what you say.  Digital marketing, email, social media, and COVID-19 are propelling sales and marketing into a new era.  

If it ain’t broke, don’t fix it won’t work, because in today’s digital age there ...

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It wasn't long ago that selling face to face was the preferred way for many sales professionals to call on clients.  Then COVID-19 hit and put everyone in quarantine.  Even with the country re-opening, many offices are adopting a work from home policy making it challenging for outside reps to return to their normal selling patterns.

What does this mean for the sales professional who's built a career on charisma, working busi...

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Does your corporate culture need to a change in order to survive remote work and the new business norms?  For one company in Denver, Colorado following the Entrepreneurial Operating System (EOS) has been the change the company needed in order to survive the changing economy. 

Listen in as Derek Taniguchi, of NetResults, discusses how this is the perfect system for creating a culture of traction.


About Derek Taniguchi
Derek is an awar...

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In this episode of The Summit Podcast for growing businesses, Bill Eckstrom and Kyle Hamer discuss how leaders are being thrust into a new form of management.  There are some who are rising to the challenge and leading their businesses forward, while others are paralyzed and being overrun by the changes in the economy. Bill provides good insight on how leaders can separate themselves to create the right environment for trust and hi...

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Going back to work might never be the same following the coronavirus of 2020.  As companies prepare to deal with the new normal how can they scale based on logic and eliminate "gut-feel?"

In this episode of The Summit podcast, Mark Stouse, and Kyle Hamer discuss how techniques used for marketing mixed modeling might just provide the insight needed to help guide companies through the time of transition.  Listen in for practic...

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April 28, 2020 45 min


Change is happening at lightning speed for companies in today's economy.  Selling during change can be one of the most difficult things for a company to do.  Not only is there the need to be sensitive to change, but there is also the personal impact change has on the sales reps' personal life. 

In today's podcast session we meet with Dan Tyre and discuss how marketing is changing the sales dynamic.  When work is disrupt...

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In this episode, Josh and Kyle discuss:

  • What does the recent M&A activity mean for MOPs and SOPs teams?
  • Best of Breed vs All-in-One Software - What to choose?
  • Creating a business case for marketing software.
  • How to use technology for ABM pilots?
  • What can we expect in the coming years from marketing, sales, and technology?

  • About Josh Wagner
    Josh started out like many sales professionals, cold calling! He knew early on there had to be a...

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    Every new day is fluid due to the COVID-19 pandemic. Are your construction materials arriving on time, or have state and local protective orders caused delays? How are ordering and expediting critical materials changing to accommodate the current situation?

    Many questions are being asked in these uncertain times, and AWCI along with Hamer Marketing Group is here to help provide answers. This podcast is a reproduction of the Webinar ...

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    April 6, 2020 49 min

    November 2018 was the hardest month for her.  As she took a picture of the endless pile of sticky notes covering her desk, computer, and her entire life, Jessica knew it was time to make a change.  Following these simple steps, she would regain her footing and take ahold of her balance.  In this podcast, listen as Jessica discusses the elements to gaining balance in work and life, as she presented them to the AIGA Cincinnati chapte...

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    We are all well aware of the coronavirus (COVID-19), which was declared a pandemic by the World Health Organization in March 2020. Yet many in the construction industry have lingering questions and uncertainty about the future. Do you know how this respiratory illness will impact your business? In some areas, construction jobs have been significantly restricted or shut down altogether—is your company prepared? For the many areas wh...

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    Everyone talks about having their dream career, but what does it really look like and how do you find it?  We chat with the CEO of portfoliorocket.com, Lorn Greiff, to discuss how a marketer or creative person can find the career opportunity of their dreams.

    In this episode, Loren and Kyle discuss:

  • What's happening in the market and what can we do to land the perfect job?
  • Tips for making a lasting impression
  • Resume as a food label,...
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    Marketing is hard enough if you are a big company with what seems like endless resources, but when you are a small team tasked with performing and don't have an uncapped budget doing more with less is always a demand.  Does your small marketing team know how to effectively select partners and tell the difference between a pretender and a contender?

    In this episode of SUMMIT Podcast we tackle the challenges small industrial marke...

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    Career transitions are tough, especially when they are unplanned.  This full-stack marketer found themselves in the market for a new job after their most recent tenure at an agency came to an end.  Did she let the grind of looking for her next position crush her?  Not at all.
    With a little luck, incredible ingenuity, and using the marketing techniques she had mastered, Bri Land turn a boring and mundane process on it's head, get...

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    Data is the new oil.  Everyone knows it, but what can an enterprise do to get more out of their data?  In this in-depth conversation with Mark Skiles, of Integrity Works International, we discuss how large companies struggle with silos, break down communication barriers, and prepare their enterprise to capitalize on the emergence of data.  Kyle Hamer, CEO and Growth Marketer from Hamer Marketing Group, dives deep to uncover how com...

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    Privacy concerns are driving big changes for marketers across the web.  Recently, Google announced they would be removing 3rd party cookies from the market-leading Chrome browser.

    In this episode of The Summit, Rob Bunting and Kyle Hamer discuss what this will mean for businesses both large and small.  While many believe this will only lead to improved privacy, there are concerns with the next generation of user tracking.  Find out ...

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    September 18, 2019 44 min

    People who inspire the human spirit, Episode 2. 

    Jen Labaw didn't know what was next.  She had reached elite status in her career and she was destined to be crowned the champion.  Then life happened and Jen couldn't compete, what happened next will blow your mind.  She faced a fear she had been running from her entire life - you are not going to want to miss this episode.

    More about Jenny Labaw

    Support the show (https://www.b...

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    September 11, 2019 36 min

    Leadership is all the craze.  Everyone everywhere has an idea of what it takes to be great and who the great leaders are but does this mean you cannot be more as a leader?  Reaching your leadership potential takes tools and skills developed over time building on your strengths and interests.  Take your leadership to the next level with these insights and techniques developed through Kathi Crawford extensive experience helping other...

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