In this episode of the Sustainable Ambassador Podcast, we speak with Diana Njeru, Project Director at BBC Media Action, about her work equipping local journalists across Africa to tell community-centered stories of climate change.
Diana shares how her team partners with rural media stations — often lacking resources, infrastructure, and formal training — to build storytelling capacity that can save lives and inspire action. From early warning systems for floods and droughts to stories that challenge traditional norms, Diana’s work shows how powerful local media can be in both daily decision-making and long-term climate resilience. Tune in to learn how she and her team are turning media into a tool for transformation.
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