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March 4, 2025 9 mins

If you've ever customized offers for clients only to have them ghost you or say your prices are too high, you're not alone. Many photographers fall into this trap because we want to please everyone and avoid saying no. But constantly adjusting your pricing and packages can waste valuable time and dilute your efforts.

The key to a sustainable, successful photography business is to streamline your offerings in a way that aligns with your ideal client’s needs. Here’s how to do it.

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Ingvild Kolnes is the host of the Sustainable Photography Podcast, an educator for photographers, and is ready to help you with your photography business. 

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