Sync Licensing Minute

Sync Licensing Minute

HI! I am Michelle Lockey, Singer-Songwriter from Maryland, I have been in the world of Sync Licensing for over ten years. I have also hosted courses for several years on sync licensing, setting goals and moving forward. I have had music in a variety of shows from Netflix's Locke & Key to Young Sheldon to a movie with John Travolta (Speed Kills). Here we will discuss all things Sync Licensing in short, easily digestible episodes. For more information about me, go to www.michellelockey.com Looking forward to sharing with you!

Episodes

April 18, 2025 15 mins

In today's episode I am giving a brief wrap up for the season and some resources for you to leap forward in your Sync Strategy:


1:1 Consult: You get an action plan, song reviews and personalized strategy!

20% off a one hour consult with code SYNC20: Sync Licensing Minute


Join Disco for your catalog management: https://disco.ac/signup?b=1065&u=14248


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If you are interested in a Sync Strategy Consult, or help with your Sync Licensing Journey- contact me at music@michellelockey.com or go to Sync Licensing Community Sign Up to get your free 10 steps to Sync Success download.

In this episode I speak with David Elliot Johnson of GearKids WifeHouse & Your Creative Truth about Sync Licensing & being your authentic self.

David lives in Asheville, NC and Asheville is still ...

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In this episode I speak with David Elliot Johnson of GearKids WifeHouse & Your Creative Truth about Sync Licensing & being your authentic self.


David lives in Asheville, NC and Asheville is still in need of our help after the devastating Hurricane. Please consider donating to Beloved Asheville to help this wonderful community rebuild.


David’s reputation both as a world-renowned drummer supporting the biggest names in ro...

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Dean Krippaehne ⁠is a veteran songwriter, musician, author, artist and music producer. His music has been heard on hundreds of TV shows, films and new media around the world including: Oprah, Dancing with the Stars, Late Night with Seth Meyers, Scorpion, Duck Dynasty, Parenthood, The Today Show, Star Trek: Strange New Worlds, The Kardashians, Vampire Diaries, Lucky Dog, One Life To Live, T-Mobile, Amazon and Muzak to name a few. He...

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Dean Krippaehne is a veteran songwriter, musician, author, artist and music producer. His music has been heard on hundreds of TV shows, films and new media around the world including: Oprah, Dancing with the Stars, Late Night with Seth Meyers, Scorpion, Duck Dynasty, Parenthood, The Today Show, Star Trek: Strange New Worlds, The Kardashians, Vampire Diaries, Lucky Dog, One Life To Live, T-Mobile, Amazon and Muzak to name a few. He...

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In this episode I interview Elaine Ryan of Unicorn Sync & founder of Sync Music for a Change. ⁠Unicorn Sync⁠ is a boutique music licensing agency that offers a catalog of one-stop pop, r&b, hip hop, singer-songwriter, rock and latin music with high production value, created mainly by independent artists & producers. 

⁠Sync Music for a Change⁠: Before Unicorn Sync was born, we started Sync Music for a Change, a non-profi...

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In this episode I interview Elaine Ryan of Unicorn Sync & founder of Sync Music for a Change. Unicorn Sync is a boutique music licensing agency that offers a catalog of one-stop pop, r&b, hip hop, singer-songwriter, rock and latin music with high production value, created mainly by independent artists & producers. 

Sync Music for a Change: Before Unicorn Sync was born, we started Sync Music for a Change, a non-profit in...

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Learn about /Join Disco Here: (⁠http://disco.ac/⁠)


Tim is Head of New Markets and Education at [DISCO], a music and media industry platform for catalog management, discovery, and promotion.Tim was the first boots on the ground to launch DISCO in Los Angeles in 2016, and has onboarded and trained thousands of businesses from indie to major labels, publishers, film studios, tv networks, sync agents, artist managers, radio promot...

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The Sync Hole is a group of people wanting to share information about sync for free. They are a supportive group and in this episode I interview the founders. Terrell Burt, Andrew Jordan and Mark Himley. Join their youtube channel and discord server for great information on Sync Licensing!



Join The Sync Hole Discord Server: ⁠https://discord.gg/pjHQg4rsg8⁠

Follow The Sync Hole Youtube channel

⁠https://www.youtube.com/@The...

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The Sync Hole is a group of people wanting to share information about sync for free. They are a supportive group and in this episode I interview the founders. Terrell Burt, Andrew Jordan and Mark Himley.



Join The Sync Hole Discord Server: https://discord.gg/pjHQg4rsg8

Follow The Sync Hole Youtube channel

https://www.youtube.com/@TheSyncHole Terrell Burt: Website: https://www.terrellburt.com/ Instagram: https://www.inst...

Here is part 3 of my interview with Heather Evans.


Check out Heathers music and her courses here: https://www.heatherevansmusic.com/


For 50% of consulting from Michelle: https://michellelockeycourses.teachable.com/



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Here is part 2 of my interview with Heather Evans where we get into production costs, building your catalog and talking non-exclusive and exclusive deals.

Don't forget to check out Heather's Website where she has resources & courses on Sync Licensing.

https://www.heatherevansmusic.com/classes


I am also offering 50% off on consulting & my self paced course, as well as a free 10 Steps to Sync Success checklist....

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Heather Evans⁠www.heatherevansmusic.com⁠

Heather Evans is an Award-winning Singer/Songwriter, Front woman of the band Fine Citizens, The Songwriter Circle Podcast Host and Artist Coach based in Columbus, OH.

Focusing on building her catalog over the past 4 years, Heather’s music has been featured on FOX's So You Think You Can Dance, MTV's Teen Mom 2, 16 and Pregnant, Help! I’m in a Secret Relationship, ABC's Dancing Wit...

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Hello! Season 2 is now in session! Here I give a preview of season 2 and answer a listener's question. If you have questions you would like answered, please post them in the Q&A OR on any of my social media sites. Consulting is 50%- already marked down at http://licensingsongs.com/, so sign up today for your personal Sync Licensing Consultation.

Enjoy the show!

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In today's Episode I do a quick summary and wrap up of what I talked about in the year and also answer a question about writing in multiple genres & whether or not you should give each one a different name.

Special Offer: Course Bundle: Two courses & a one hour coaching session for 50% off Enter code 5O0FF at check out. https://michellelockeycourses.teachable.com/p/sync-success2023


What do you get?: Purchase this...

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Today's episode is part III of my interview with Rehya Stevens, friend and colleague . We talk about conferences, pitching and relationships. Join us as we talk about her musical history and her success in Sync Licensing.

Special offer: If you buy my licensing course you also get a 90 days to focus your music business course AND a 60 min consult, three song review and 5 point action plan from me!! The course is 50% off at ent...

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Today's episode is part II of my interview with Rehya Stevens, friend and colleague . Join us as we talk about her musical history and her success in Sync Licensing.

Follow me for musical adventures, sync licensing tidbits and more! ⁠https://hyperfollow.com/michellelockey⁠

Special offer: All my courses and coaching are 50% off at enter code 50OFF at checkout! http://licensingsongs.com/⁠ Get this discount while it lasts!

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Today's episode is part I of my interview with Rehya Stevens, friend and colleague . Join us as we talk about her musical history and her success in Sync Licensing. Special offer: All my courses and coaching are 50% off at enter code 50OFF at checkout! Download the FREE sync checklist. http://licensingsongs.com/⁠ About Rehya: "No stranger to musical success, Rehya’s previous holiday album Celebrate, garnered a number of accolades...
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In this episode I talk about song form and arrangement that would be work for Film & TV. I talk about form, chords, length, rhymes, melody and more! These tips will help make the song more suitable for sync licensing.

Here are the references for this episode:

Unburden Me https://www.youtube.com/watch?v=jzKl1EZFa5Y

Use on Longmire: https://youtu.be/C3KwKzYSm94?si=OdCPA4dSCbkJp66G&t=20

Devour Me song use in Reign https://...

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In Part III of my discussion with Steve Collom, we talk about the disciplines that each of us "tries" to put into our lives so that we can manage and move through this music life. We also talk about dealing with Imposter Syndrome, which I know a lot of creatives deal with. I hope you enjoy this episode!

For more information about Steve, his courses and podcast go to:

https://www.stevecollom.com/


If you would like a ...

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