#76 Rob Cressy - AI Expert, Leadership Coach, & Entrepreneur

Rob Cressy is a world class growth coach committed to helping leaders create powerfully in business & life for the long haul. With expertise in self-mastery, brand building, and leadership development, he helps you build better mindsets, habits, and routines to keep winning. Rob lives by eight core values that are foundational to who he is. These core values include radiate positivity, always learning, extreme ownership, yes and, live in action, be relentless, do what’s right, and talk with candor.

Connect with Rob Cressy:
-Website: http://www.robcressy.com

🫡 My Why: I’ve seen the cost of poor leadership — how it can destroy morale, break trust, and in the worst cases, lead to lives lost, including through suicide. That’s why I’ve committed my life to helping others lead with purpose. Through Tales of Leadership, I share real stories and actionable insights on how to overcome adversity and become the kind of leader people remember for the right reasons.

👉🏽Leadership Resources: https://linktr.ee/talesofleadership

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Episode Transcript

Speaker 1 (00:01):
You're listening to the Tells the Leadership podcast
.
This podcast is for leaders atany phase on their leadership
journey to become a morepurposeful and accountable
leader what I like to call a pal.
Join me on our journey togethertowards transformational
leadership.
Welcome back to the Tells theLeadership podcast.

(00:22):
I am your host, josh McMillian,an active duty army officer and
the founder of McMillianLeadership Coaching, and I am on
a mission to create a betterleader what I like to call a
purposeful, accountable leader,or a pal and my vision is to
positively affect one millionlives in the next 10 years by
promoting transformationalstories and skills.

(00:43):
And before I get intointroducing today's guests, I
have to apologize.
When you listen to this episode, my audio quality is going to
be degraded through the majorityof this because I totally
forgot to plug in my headphones.
I forgot to plug in my mic, sofood borrow my part, but this is

(01:05):
part of the journey and I'm notgoing to go back and I'm not
going to recreate this episodewith Rob, because it was just an
amazing episode of verypowerful content and this is
life in a nutshell it's chaos,but we continue to move forward
and you're going to get thattheme in this episode with Rob
is never quitting and alwaysmoving forward.

(01:25):
But genuinely, I want toapologize because my audio
quality is a little bit degradedcompared to what it normally is
, but, as always, I'm going tobe bringing you a
transformational leader in theform of Rob Cressy.
Rob is a world class growthcoach committed to helping
leaders create powerfully inbusiness and life for the long

(01:48):
haul.
With expertise in self mastery,brand building and leadership
development, he helps you buildbetter mindsets, habits and
routines that allow you to win.
Rob lives by eight core valuesthat are fundamental to who he
is as an individual, and thosecore values are radical
positivity, always learning,extreme ownership, yes, and live

(02:13):
in action, be relentless, dowhat's right and talk with
candor, and I mean this and Isay this to Rob.
But he is a purposeful,accountable leader, someone that
you can learn something from.
Let's go ahead and bring him on, rob.
Welcome to the tells theleadership podcast, brother.
How are you doing?

Speaker 2 (02:33):
Joshua, thank you so very much for having me.
I'm super excited.

Speaker 1 (02:37):
Yeah, I'm excited to have you and I know when we had
our conversation before actuallygetting the film, this episode,
I could just tell that you hadthat enthusiastic care, energy
about you and I was like, yep,he's going to be a great person
to bring on this episode andkind of get to the core of what
I think leadership is inspireothers to go, take action.

Speaker 2 (02:59):
Yeah well, we all have the opportunity to create
our own energy, and likeattracts like.
So, as leaders, it is veryadvantageous to create a type of
energy that is magnetic,radiating or will draw
positivity towards you.

Speaker 1 (03:16):
Yep, you already dropped the nugget right there
starting off, so I can't wait.
I think a great place to startbecause I have a lot of guests
and they range from military toentrepreneurs you know four star
generals.
It ranges everywhere and Ialways would love setting the
stage, or prepping thebattlefield, of providing an
overview to the listeners of whois Rob.

Speaker 2 (03:38):
Yeah, so I'm Rob Cressy and I am a father, I'm a
husband, I've been a full timeentrepreneur for the last 13
years.
I'm a creators coach where Ispecialize in personal growth
and self mastery, podcast andcontent creation, as well as
chat, gpt in AI and for me,leadership, or the number one

(04:03):
thing that I bring to the tablewith leadership, is self
leadership, my ability to leadmyself.
I believe in leading by exampleand for me, that is
foundational to everything thatI do and really sets the
standard, because no one's goingto create a higher standard for
myself than me.

Speaker 1 (04:23):
Yeah, but I wholeheartedly agree with that
and we can probably just jumpinto that right now is self
leadership.
Why is that so important?
And with me I've kind of comeup with six phases of leadership
.
At least what I've determinedthroughout the military that the
reason that I've beensuccessful in every position in
the first phase is selfleadership being able to lead

(04:45):
yourself well before you leadothers.
Well, what have you learnedabout self leadership?

Speaker 2 (04:51):
Well, what I've learned about it is I didn't
used to have it and it's why Iam who I am today, because I
have lived multiple lives, let'sput it that way and really I
would say pre full timeentrepreneur Rob, working in the
corporate America for a decade,versus Rob, the full time

(05:13):
entrepreneur burns the boats,goes to zero, all in on himself
and his dreams.
And two things happened.
Number one I became self aware.
I woke up on the very first day, having just quit my job.
No one to tell me what to do,when to wake up, when to work
out what to eat, what to do.

(05:33):
For a lot of people that's avery heavy thing.
It's like, oh my God,everything's on me.
But for me I was like Holysmokes, batman, everything's on
me.
So that was a great realizationand in the process, no one had
ever told me the term selfawareness, which blows my mind.

(05:54):
K through 12, four years ofcollege in a decade of corporate
America, and at no point didanybody teach me the term self
awareness.
And to me, when we're lookingat self leadership, self
awareness is number one in allthis your ability to be aware of
every single decision that youmake in your life.
So when I went to zero, all ofa sudden the light bulb went off

(06:17):
and I became self aware and thenumber two thing happened.
I quickly realized how much Ididn't know.
I was like, all right, this isamazing.
And then I was like, well, I'msitting here with no clients, no
website, no relationships inthis industry.
Right, ro, I better figuresomething out.
So what I did is I audited thesuccess habits of the most

(06:39):
successful people in the world,the people I aspire to do things
like, in be like, and I'm like,all right, what are their
habits, their routines, theirmindsets, their ways of being?
What are the things thatthey're doing that got them to
where they are?
And one of the things and thischanged my life forever, one of
the things that kept coming upover and over again and remember

(07:01):
, success leaves breadcrumbs wasthe average CEO read 60 books a
year.
Now, I'd hear it over and overand over again and eventually I
was like Listen, dude, you'recurrently reading zero.
You think you want to get onthis, like everybody that you're
admiring?
This is the theme that theykeep talking about.
So I was like, all right, I sawmy dreams on the other side of

(07:27):
me, learning how to read, and,of course, I know how to read,
but I did not read books likeCEOs did.
So if something is importantenough, you will always find
time to make it happen.
Because a lot of people, hey, Iwant to create a reading
routine.
You know what, robin Joshua?
I just don't have enough time.

(07:48):
I have so much fun in my life,I'll get to it someday, I'll get
to it later, and it never endsup happening.
I knew that I'd been livingthat way for more than a decade.
So I was like right, ifsomething's important enough,
you will always find time tomake it happen.
I was like my dreams areattached to this.
I'm doing this.
When is there always time tomake something happen?

(08:10):
First, thing morning when youwake up.
So for the last more than adecade, the first thing that
I've done every single day,weekends included, is read a
personal growth book for 30minutes every single day,
because it guaranteed that Imade myself better today than I
was yesterday, because I learnedsomething.
And no matter what happened inmy business, if I sat there and

(08:32):
I made $0 today and tomorrow andthis month and this year, I
know by design, if I readsomething and I get better every
single day, that's going tostart stacking like building a
house, and this created mygrowth mindset and completely
changed my life in the best waypossible.

Speaker 1 (08:54):
I think self awareness is one of the most
critical things of a leader, andespecially like learning to
lead yourself, because it's allon you, and that's one reason I
love wrestling, and wrestling isone of those fundamental sports
of where it's you and the othercomponent.
And if you did not do thepreparation, if you did not put
in the work, then it's going toshow when it's time to actually

(09:15):
execute.
But the same is true, I think,with within leadership or in
life, is that you have to havethat self awareness and then
when you realize, hey, I don'tknow what I need to know to be
successful, I need to go outthere and chase it.
And then you identified thatthat top trait of all these
successful leaders is reading,which, by the way, rob, I love

(09:35):
because I follow the Sabresmorning routine.
I don't know if you've everheard that or not.
So it's by hell, I'll write amiracle morning and it's called
good.
Yeah, dude, I love it.
And Sabres is silence,affirmation, visualization,
exercise, reading and scribing.
And I read 30 minutes of aprofessional help or

(09:56):
professional develop book everysingle morning and, to your
point, and anyone listening, ifI can do it and I have a full
time active duty, military joband Rob can do it, running
multiple companies you can findthe time to grow yourself in the
morning.
It's all comes down to thatself awareness and I think also
that you talked about beforethat burning desire.

(10:16):
Do you have that passion toactually chase this and grow and
incrementally become better?
Because it's not going to bejust success right, immediate.
It's going to take time to seethe results that you want and I
think that's one of the nuggetsthat you just shared is that
incrementally it's going to taketime.
How long have you been anentrepreneur before you even
started to see results?

Speaker 2 (10:39):
I mean, it's a long time, let's put it that way.
And as an entrepreneur, youlearn something the hard way or
at least I did for the longesttime and for me, my dream was to
wake up every single day andget paid to talk about sports
for a living.
I would sit there.
In my old life I was sellingdigital advertising Now.

(11:01):
I was very good at it and Imade very good money, but I did
not wake up every single daylooking forward to slinging
banner ads and text links in acube form.
It just wasn't the life for me,and I would sit there and I
would just dream of the daywhere I could wake up every
single day and this is more thana decade ago where I would
create blog posts or just talkabout sports for a living.

(11:21):
And there's a quote that amentor of mine said to me that
changed my life forever.
He said, rob, if you ever hopeto get paid to do something, you
better be doing it already.
And I was like great, how doyou get paid to talk about
sports for a living?
Well, you should probably havea sports blog.
You should create a podcast.
Before they were a thing, Ishould be on camera.

(11:43):
I should learn hosting socialmedia, marketing, brand building
, throwing events, creatingapparel, building a community
and essentially, my dreamsbecame building a sports media
company.
And I did that day after dayafter day after day, getting my
reps for years, years beforeanyone even sniffed anything

(12:04):
from me, and essentially what weended up doing was we turned
ourself the name of my companywas bacon sports into our first
client and eventually we evolvedthat to help brands market the
sports fans via content.
Well, why?
Because we're the targetdemographic and we've been

(12:24):
living and breathing thisforever.

Speaker 1 (12:27):
I think that's.
There's a quote by Jason vancamp and I had him on the
podcast probably several monthsago.
But the purpose in life is tofind your gift.
The meaning of life is kind ofto give it away, and I think
that that's one of the hardestthings to do as a leader is what
are you successful at and thenhow can you pursue that?
It to me at least you know I toleadership is one of the things

(12:52):
that is is a deep passion,because it's connects to a pain
point in my life and that'ssoldier suicide and I believe it
comes down to a fundamentalissue of poor leaders kind of
lead to that chain of reaction.
Those poor decisions that kindof get down there and and my
pain point is, hey, this is anarea that I can fix and I want

(13:12):
to give my gift away.
But I also understand on theentrepreneur side.
You know you have to make aprofit, but you also have to
chase your passion and yourpurpose and you're still
creating powerful content.
I really wanted to startdigging into where.
Where did your leadershipjourney start?
Because I think around 2009 iswhere you left the your job and

(13:36):
started chasing the entrepreneurspace almost full-time.
What, what drove you?
Where was your mindset when youmade that decision?

Speaker 2 (13:45):
my mindset was one of not being willing to live a
life of regret.
So I sat there and I said Iwould regret it for the rest of
my life if I didn't give it ashot at making my dreams happen.
And for me the bigger risk wasnot taking the risk, because I
looked at the industry.
I looked at the sports mediaindustry at the time and I was

(14:06):
like I am as good or better thaneverything that I see out there
.
I was like I know I belong.
And I was sitting there and Iwas like there is no way I could
go the rest of my life withoutknowing, knowing that I belong
in that industry and I'm as goodor better than everyone.
No way that I could do that.
So for me it was actually a verysimple decision and oftentimes

(14:29):
I'm asked it's like well, rob,what was it like when you
actually decided to do this?
And and for me the phrase isburn the boats or burn the ships
where I did it and I neverlooked back.
There was no plan being my momstill to this day, all this time
later oh honey, you're makingsuch good money.
Would you ever go back to that?
And I'm just like mom that lifeis done, that life is over.

(14:51):
I'm never going back that way.
And this is what creates theDNA of an entrepreneur because,
yeah, you've got your dream.
And for so many people theythink that taking the leap is
the hard part.
No, now you're in the game.
Now that you're in the game andyou're at zero, you're like, oh

(15:13):
crap, this is way harder than Ithought it was.
And that's actually probablythe biggest challenge in
struggle that I've had for morethan a decade that you can be
prolific at something, you canlove something, you can be all
in, you can work hard, you cantreat people right, you can be

(15:34):
the best in class.
But that does not mean thatyou're going to get the results
in entrepreneurship, and everyday is an opportunity for you to
get better.
But, man, I can tell you it's.
It's been very hard andanxiety-ridden, because it's
very much a paradox or adichotomy, where you're like

(15:59):
you're so all in and because youhaven't seen the success air
quotes, success that you wouldwant yet and your, your dream,
is attached to this, you're justlike yearning for it.
You're like when is this goingto happen?
What is going to?
What's the breakthrough?
When is it happening?
And it took me several years tolearn this lesson and still, on

(16:21):
a daily basis, I've beenreminded of it.
It doesn't make it any easier.
But a dream is not getting tothe proverbial top of the
mountain in planting your flag,because when you climb the
mountain and you get to the topand you plant that flag and
you're like yes, you look up andyou're like, wait a second,
there's two more mountains overthere, there's a brand-new

(16:43):
mountain for you to climb.
So if your entire life or dreamis only about getting to a
specific moment or point in time, that is not the recipe for
success.
What you learn the hard way inentrepreneurship is that a dream
is the day-to-day journey ofgetting to the top of that

(17:06):
mountain.
So your ability to actuallyanchor in the present.
And for me, this completelychanged my life and is the
foundation for everything that Icoach upon as a creator's coach
and a personal growth anddevelopment coach.
Because how do you create yourbest year ever?
Well, your best year ever isactually your best month ever,

(17:29):
your best week ever, your bestday ever, your best hour ever
and your best moment ever,because really, we can't do
anything about the past and wecan't control the future,
therefore creating a lens in aperspective of the world where
you live on a moment-to-momentbasis and you make the decisions
the best way you can there.
That is how you live and createyour dream.

Speaker 1 (17:53):
Alright, team, let's take a quick break from this
podcast and I want to personallyinvite you to our private
Facebook community that I callPurposeful Accountable Leaders,
or PALS, and PALS is a communitydedicated to inspiring and
developing servant leaders bysharing transformational stories
and skills exactly what tellsthe leadership is all about.
My goal is to build a communityof like-minded leaders that can

(18:18):
share lessons, learn, askquestions and celebrate wins
when it happens.
And my mission in life is clearI will end toxic leadership by
sharing transformational storiesand skills, and you will find
countless transformationalleaders in this group, many of
them I have had the honor toserve with in the military.
If you want to find a communitythat can help you grow both

(18:39):
personally and professionally,we would love to have you.
You can simply searchPurposeful Accountable Leaders
on Facebook or click theleadership resources tab in the
show notes to join.
I am looking forward to seeingyou guys and continuing to grow
together on our leadershipjourney.
Back to the podcast.
So many things that you justsaid I absolutely love, and

(19:01):
start off with burn the ships.
So, hernan Cortez right, and Iremember always the burn the
ships moment, but I like tothink of it in a more modern
term, it's an aerosol, and I goback to my time when I was in
Afghanistan.
When the birds touches theground and it's just a swirl of
brown dust everywhere.
You can't see anything, or youjust hear this overwhelming

(19:24):
sound from the rotors.
They take off the and it's justyou and your men and women that
you trained and led to go do amission.
There's no retreat.
You have to continue to moveforward and if you fail, well,
that means someone dies.
So there, there is no failure.
That is a modern day kind oflike burning the ships, but in

(19:44):
an aerosols type mindset.
But I love that because thecore is no retreat when you are
so passionate about something,and that this is why I love
having entrepreneurs until theleadership, because some of the
greatest mentorship that I wasable to provide to lieutenants
when I was a company commanderwas from entrepreneurial mindset
books, because they don't teachthose in the military.

(20:05):
They teach a very rigid processof when it comes to leadership.
This is where the true magic Ibelieve in leadership comes from
, and just your inspiration thatyou have and you talked about
too a long-term perspective, andthis is one thing that people
need to understand when you'rethinking, when you're
encountering a problem istransitional thinking.

(20:29):
What is the vision?
What are you trying to chase?
You got to get that right andthen what are the processes to
get to that, and then theoutcomes will just naturally
come.
But if you chase the outcomeswithout understanding the
processes to get there, thenyou're always going to be in
this cycle of just spinning yourtires, gaining no traction and
moving.
But when you do get to thosegoals, you have to understand

(20:51):
that that's just a peak on themountain top and as you're
continuing to go, you're goingto climb that mountain.
And guess what?
That's life.
The day that you die isprobably the day that you should
stop growing, at least that.
That's that my goal, that's myaim, and there's just so many
powerful things in there.
I wonder if you could walk methrough some of the challenges
that you faced when you exitedout of your job, going into

(21:17):
entrepreneurship, and then howdid you overcome them and face
adversity?
And how did you get and I knowthis is a low question, right,
but how did you have adversityserve you on your journey as you
continue to rose?

Speaker 2 (21:30):
My entire journey for the last 13 plus years has been
filled with adversity, nonstop.
It is literally I am aspecialist in overcoming
adversity, so much so that on mynecklace right here is a quote
from the obstacle is the way.
The book from Ryan Holiday.
What stands in the way becomesthe way.
And for me, I love how circularthis is gonna become, because

(21:55):
in the process of reading books,I've learned a lot of things
that I both learned as well asexperienced.
And early on in yourentrepreneurial journey, your
very eyes wide open, you're veryexcited, you're consuming a lot
of things and you hear thestatistics about how often small
businesses fail.
And it's like an insane number.

(22:16):
Like in the first three years,90% of businesses fail.
And remember, I'm all in on mydreams.
So there's a difference betweenI'm opening up a small business
and you're all in on yourdreams.
And in my case at the time, itwas working in sports.
So it was very hot for me,wasn't like I was just opening
up a dry cleaning business downthe street because I saw the

(22:38):
opportunity or need for one?
No, like this, I'm all in onthis.
And I sat there and I was like,all right, well, I'm not going
to be one of those statistics.
So now let's start to workbackwards and create a process
around this.
So for me to not be one ofthose statistics, what do I need
to do?
And there was only one thingthat I needed to do, and that

(23:01):
was not quit.
If I don't quit, I am not astatistic.
Therefore, I am someone whowill specialize in not quitting,
so much so that I'm not someonewho's heavily tattooed, but I
have the word believe tattooedon my forearm.

(23:21):
Why?
As a constant reminder toalways believe in myself and my
dreams and my vision that I cando anything that I set my mind
to.
It was so serious for me that Iwanted a constant reminder of
that word to believe in myself,for whenever the instances
inevitably come in which I havelow moments.

(23:43):
Well then I read Ryan Holiday'sbook the Obstacle is the Way,
and it changed my life forever.
And the book is all aroundstoke philosophy for how you
frame adversity and what standsin the way becomes the way.
So if there's a wall, are wegoing over under?
Through inside?
We're doing anything In so manypeople, and certainly in the

(24:06):
world of entrepreneurship,everybody's good when it's good,
but when times are the toughest.
That's when you're gonna seewhat you're really made of.
Well, with all of this together,I was like, oh well, it makes
complete sense for me to besomeone who specializes in
overcoming obstacles andadversity, because by design,

(24:28):
that is the journey that Isigned up for.
So I then went out there andstarted to do hard things in the
name of discomfort.
So get comfortable beinguncomfortable.
And one of my favorite quotesis prepare for what's difficult
when it's easy.
And obviously, as I matured asan entrepreneur over the last

(24:51):
decade plus, I got wiser andstronger in this mental
toughness and resolve.
Like, for example, I justcompleted 75 hard Andy Fercel as
mental toughness program for asecond time 10 days ago.
And that's something where Inoticed myself a few months ago

(25:13):
my short was getting a littleweak.
I started to notice the slopesgetting a little slippery on
myself.
All right, cool, let's sitthere and let's get that sword
sharpened again.
So for me it was very muchtrial by fire, because one of
the things they say in the bookdon't focus on the monsters that
may or may not lie ahead, focuson the moment.

(25:36):
And for me it's like all right,I'm anchoring in the present,
even when there's adversity allaround me.
All right, what is the thingthat I can do right now?
As I adopted growth mindset,carol Dweck's book mindset says
all right, I'm not attached tothis position, I can grow and I
can make things better.
So, with this being the DNA ofwho I am, this is entirely

(26:02):
self-created, which will take usback to self leadership,
because I didn't pop out thisway.
I was not this way when I wasin corporate America.
I was a work hard, play hard,add sales party bro.
I went out Thursday, friday,saturday, sunday, monday, went
to work Monday, tuesday,wednesday, thursday, princeton
repeat all over again for adecade straight.

(26:23):
I did not live a holistic lifeand because of this, the reason
I'm so passionate about this andthe reason why I evolved my
career into becoming a coachwhich is not something that I
did by design I lived like acoach for more than a decade
until people started to ask meto start coaching them because

(26:45):
of the way that I lived my life,from my energy to my routines
and my systems and my way ofbeing and my way of thinking,
and a lot of people want to be acoach.
But you gotta live like a coachfirst, because for me this is
effortless because I've done itfor so long, because I know what
it's like to not live like this, because I'm really running

(27:09):
away from the guy who was justout of college working in a
fifth third bank call centermaking $10 an hour selling home
equity loans in a cube farm witha computer, with no internet
and no email access.
It is the furthest away from mydreams that I could conceivably
be.
So when you've lived that lifefor long enough, you are
literally willing to do whateverit takes to not live that way

(27:33):
again.
And because of that, motivationis not a word for me.
The word for me is inspiration.
I'm inspired to live every day.

Speaker 1 (27:42):
I love that.
So inspired is my definition ofleadership, and it kind of goes
to John Quincy Adams quote ifyour actions inspire others to
dream more, learn more, do moreand become more, you are a
leader, and to inspire is to bea leader.
But I love how you defineovercoming obstacles.
I have a mindset of asledgehammer.

(28:04):
So in the military there's fourbasic effects that an obstacle
can have on a battlefield it canblock you or it can turn, fix
or disrupt you, but at the endof the day, all it's trying to
do is it's trying to manipulateyour movement to continue to
move forward.
But if you adopt a sledgehammermindset, it doesn't matter if
you chip, it doesn't matter ifit's rusted, it doesn't matter

(28:26):
if it's outside.
What is the primary purpose ofa sledgehammer?
It is to continue to strike anobstacle over and over, with
consistency until it starts tocrack.
And then light comes in.
And there's a quote by thegeneral patent that I love and I
always find myself going backto.
This is a good plan finallyexecuted now is better than the

(28:48):
perfect plan executed in someindefinite time in the future.
And I think people get wrappedaround the axle and I could put
myself in your shoes of whereyou left your civilian job to
chase your dream.
That would give me anxiety.
It would but like kudos to you,the man in the arena that is
willing to go and make thatdream possible every single day,

(29:12):
day after day, finding ways tocontinuously improve and then
evolve.
That takes a bold leader tochase their passion and be
unreasonable and not to fail andI define not failing is exactly
how you do is just not quitting.
If I do not quit, I cannot fail.
I can only improve and I cancontinue to improve.

(29:34):
But that kind of brings me tothe next question and you're
just spitting fire.
This is already one of myfavorite episodes, brother is
what kind of drove you to be apersonal growth coach?
So I know that you said peoplewanted to hire you as a coach
because they saw how you weremodeling your own life.
Was that what drove you intothat career field?

Speaker 2 (29:58):
Yeah, it's interesting.
There's two things that becamea catalyst for this.
One of them was COVID, becauseguess what?
They don't teach in theentrepreneurship handbook that
you can wake up one day andMarch Madness is canceled and
then, in the blink of an eye,the sports marketing content

(30:18):
studio that you've created forthe last decade goes like this,
because all of the people thatyou would market to, brands that
are marketing to sports fans,companies that are hiring people
like me as hosts what are youdoing?
Sports doesn't exist.
So I sat there and I was likewow, didn't see this one coming.
I didn't know.

(30:38):
It was a possibility that youcould wake up one day and the
entire sports industry in theentire world is gone.
So, with that in mind and thegood news for me is I've always
been very forward thinking I'mnot like everybody else by
design.
I'm not someone who just triedto get a job as a reporter or a

(30:59):
writer somewhere, because thosejobs come and go and, as COVID
happened, not only did thosepeople lose their jobs, but the
jobs that they were trying toget no longer existed either.
So the path that I had createdfor myself, albeit significantly
more challenging, was actuallythe safer path than the people
who took what was supposed to bethe safer path.

(31:20):
So I sat there and I was likeall right, I can either die like
everybody else is in theseindustries or I can do something
about this.
And I was hired as a personalgrowth coach with no website,
just from people who hadfollowed me on my social media,

(31:42):
and I was always known as Robthe sports guy.
The company, once again Rob,with Bacon Sports.
So boom, those two things weresynonymous and at the time I was
also helping brands launchpodcasts.
So for me my identity was verymuch podcasting and sports.

(32:02):
But I realized something man,I've never had a brand or a
persona that is not Rob thesports guy Is.

Speaker 1 (32:14):
Rob under.

Speaker 2 (32:15):
Bacon Sports umbrella .
So when everybody else isrunning for the hills and
cowering and you know what I didI doubled down.
I said all right, this isexactly how I expected things to
go.
Chips are back, all in on thetable again and we're building
the brand of Rob Cressy and, ofcourse, everything you do is a
reflection of your brand at alltimes.

(32:36):
So I've been building my ownbrand intentionally for more
than a decade, but I had notbuilt Rob Cressycom.
I had not built Rob Cressy, thecreator's coach.
Rob Cressy, the personal growthcoach, rob Cressy, the coach
who helps thought leaders launchpodcasts and turn their ideas

(32:58):
and knowledge into success.
That did not exist.
So, once again, what happened?
Rob went back down to zero,where, all right, we're building
this back up again.
And this is from the brand sideof things and one of the most
challenging things for me and Isaid the word identity.
My identity was around theworld of sports, because that

(33:21):
was my dream.
I did it for a decade and I wasall in and I loved it.
I can still talk about sportswith my eyes closed with anybody
, no matter where they are.
But you know what?
There was something inside ofme, in people I trusted around
me, encouraged me to do thisbecause, probably similar to
what you're experiencing orsomebody listening or watching

(33:44):
right now, there's an energy anda magnetism that I bring to
things that can becomecontagious, because I am truly a
champion for everyone.
Because if I can do it, anybodycan do it.
Because I started at zeromultiple times and it's been
filled with adversity and Itruly see everybody as the best
version of themselves.

(34:05):
So when it came to me and myidentity, I had never called
myself a coach Like I had tostep into it and I'm not gonna
say it felt icky, it just feltnot unnatural, but different,
right.
So I'm like I'm learning intothe term coach, even though when

(34:28):
it comes to being a coachbecause being is different it's
who you are the inside, how Ishow up every single day.
I can do that with my eyesclosed, no matter who I talk to,
I can coach them because thisis the way that I've lived for
the last 13 years.
So the actual coach inside ofthis is a piece of cake for me

(34:50):
and I love it because I can drawon my experience, because I'm
not a coach who read a few booksand I'm just gonna slap
something on the internet andsay this is who I am.
I've legitimately lived thistrial by fire for the last 13
years because, once again, youever hope to get paid to do what

(35:10):
you love, you better be doingit already.
And for me, I got theopportunity to build myself
every single day with personalgrowth and development.
And once again you're gonnahear me say some terms over and
over again.
I've been all in on my personalgrowth for 13 years.
For the reason why I startedreading because nobody can ever

(35:33):
take this away from me.
And this is such a binarythinking thing that is so easy
for me that I guess I don'tunderstand how everybody doesn't
get it.
But I don't understand howeverybody doesn't get it,
because why would you by designnot put into your life the thing
that makes you betterguaranteed?

(35:54):
And then, if you just do thatinto perpetuity with consistency
, you will become the bestversion of yourself.
And there's another book thatchanged my life called the Power
of Consistency by Weldon Long,and there's a passage in there
and Weldon's got a verychallenging story.
He was in jail, just lots ofbad things completely turned his

(36:14):
life around Very inspiring.
And one of the things he saysin there, joshua, is you know,
why most people don't make theirdreams happen is because they
don't spend enough time thinkingabout them.
Think about this.
On average, the majority of theworld thinks about their goals

(36:35):
or their dreams once a year onJanuary 1st, and we all know,
typically within about two weeks, they've never seen them again.
The best in the world, man, ifyou are on point, you're
auditing your goals and dreamsonce a month.
Boom, once a month.
Man, I'm doing amazing.
Look at this once a month,checking in on this stuff.

(36:58):
But the power of consistencysays the more you spend time
going over your dreams, thegreater the chance of it
happening.
Similar to what you said withHal Aldrodd and the morning
routine.
Therefore, one of the thingsthat has been part of my morning
routine every single day isattached to my dreams.
So I live by the power ofconsistency because, once again,

(37:21):
this is binary for me, a one ora zero.
Of course, it makes completesense If I spend time
visualizing, meditating,thinking about my dreams,
journaling my dreams, anythingin between, and I do that every
single day.
Oh well, now I'm going tocreate and attract those sort of

(37:42):
things into my life.
And when you understandphilosophically the power of
consistency and then you combineit with the power of intention,
aka, all right, I'm going toplay at these seeds of the
things that I want.
So now we've got, I'm plantingthe seeds of intention.
I'm doing it consistently.

(38:03):
And then the last one, thepower of awareness.
All right now, how aware am I?
On a daily or regular basis,whether it's a post-it note,
somewhere, a little alert popsup on your watch For me.
Right here, I've got mostimportant things in my life.
It's on my desk right therewhat you're going to hear from
me, joshua.

(38:23):
This is formulaic in the bestway possible.
This is high performance 101,because this is duplicatable and
it's why I am so confident as acoach.
Because if somebody's feelingresistance or fear or judgment,
great, let's look at the process, and most people don't have the

(38:45):
process, so they don't have theconsistency, they don't have
the intention and they don'thave the awareness.
Therefore, we can strip thatback down and say
congratulations.
We can literally createanything we want for you and you
can be anything that you wantFormulatively by designing the

(39:06):
habits, routines, mindsets andways of being to create the best
version of yourself everysingle day.
Does that make sense?

Speaker 1 (39:15):
No, that's amazing.
So I'm starting to notice atheme Everything that you've
discovered and been living inthe past 13 years.
I discovered and started livingtwo years ago, kind of
intention, with COVID.
Covid kind of forced me out ofmy shell of where I had some
more free time getting mymaster's degree and I felt kind

(39:36):
of like in a rut.
So I started chasing hey, howcan I work to be the best
version of myself?
And to me it comes down to threethings that I'm seeing
consistently in this episode.
Number one is risk.
Everything is risky.
Waking up and going to work isrisky because you could get
killed on your way to work.
Everything is inherently risky.
The challenge to be successfulin life is to manage that risk

(40:00):
to a point that you can livewith it.
And no truer sense in the wordof being in the military,
because I can tell you somecrazy stories about managing
risk to the edge.
The second one consistency ofwhat you're saying, and one of
the things that I love is I callit T-Ball thinking.
Beliefs, actions define ourlegacy.

(40:21):
Thinking is one of the mostcritical things.
That has really exponentiallygrown my ability to have
self-awareness.
But too many people nowadaysskip that step and they wanna go
straight to results.
And I can tell you this is whenI was starting to build a brand
.
What was I focusing on?
I was focusing on the website,all the busy work.
I wasn't focusing on who am Iand who do I want to portray to

(40:45):
this world and coming up withthat kind of.
And then it dawned on me I'mjust gonna be myself.
That's who I am, that's what'smade me successful my entire
life, and if I don't get resultsout of it, that's okay.
I'm gonna be my authentic, trueself.
And the last thing is beingunreasonable.
When you had those obstaclesand you consistently have those
obstacles throughout your lifethe hallmark of a purposeful,
accountable leader is havingthat unreasonableness to where,

(41:09):
I don't care what obstacles infront of me, I'm going to find a
way to overcome it.
So all of that is just absolutefire.
And you say one of the wordsthat I absolutely love and I
would like for you topotentially define that of what
is a transformational leader,cause I was going through your
website and I saw you using thatword several times and that is

(41:31):
one of the words that Iabsolutely love.

Speaker 2 (41:35):
Yeah, when I think about transformational
leadership, it's essentially thejourney that I've been on you
were this and you're now this.
Your ability to transformanything from your identity to
your mindset, to the story thatyou tell yourself, to your
habits, to your routines, toyour physical body, and it is

(41:57):
not surface level.
And when I look at why I'm aworld-class coach, is because I
go deep and we get to the rootof things.
Because, once again, this isformulaic, because why would we
put a band-aid on something whenthe true power is our ability

(42:18):
to excavate, intern the pain,the judgment, the fear, the self
living, the beliefs into power.
And that's where this trulybecomes transformational.
What stands in the way becomesthe way, becomes the way, and
you become the best version ofyourself, one because you're not

(42:39):
the thing that is limiting youbut, more importantly, you're
stepping into your power andyour truth.
So there's so many differentdeep layers on this that, when
it comes to me learning how tobe a coach so back to the
identity of things.
So I was great.

(43:00):
Now I was showing up as thebest version of myself, but we
both know there's levels to thisgame.
So, once again, I then startedworking with the best coaches in
the world.
And for me, I remember when Ihired my first coach ever and
it's an experience that I hopeeverybody gets the opportunity

(43:20):
to do because it changed my lifeand for me it was a branding
coach Shout out to my coach, gilNeveau and I was so all in on
my dreams of making feel likesuch an isolating journey,
certainly when you're a littlebit green in entrepreneurship.
And I hired my coach and I wantto say it was I don't know

(43:41):
$2,000 or $3,000, which damnnear felt like a million dollars
at the time as an entrepreneurwho has never paid this sort of
money for a coach before.
And one of the first exercisesthat we did is just sort of I
wrote down my dream and myvision and I told it to him and

(44:02):
by the end of it he's like great, this is amazing, we're going
to go make it happen.
And for what felt like thefirst time in my life it wasn't,
but what felt like it I feltheard for the first time there
was somebody there who was achampion for me on my journey.
That was like yeah, man, let'smake these dreams happen.

(44:23):
And it was like the lifeboat orthe life preserver was thrown
to me where I felt heard, andthen, once that happened, I was
like wait a second, you'retelling me.
By me working with more andbetter coaches, I can accelerate
the speed in which I grow, Ican get to new levels of things.

(44:44):
And with all of this is wheretransformational leadership came
from for me, because each dayI'm transforming myself because
of the way that I show up.
I'm so intentional about theway that I read or take notes or
do anything, so I read on aKindle so that I can highlight
my book notes and then I can goback and I can reread them

(45:06):
whenever I want.
It's a life hack because it'sone of the greatest ROI's you
will ever get on your time,Because why would you read a
book once and assume that you'vegot it under mastery level?
No, just like riding a bike themore you do something, the
better you get, therefore, thebest books that you have.
Go back and reread those booknotes.
Boom, you reactivate that stuff.

(45:26):
So you take things like that.
So, once again, transformationbecomes a process for me and
it's like light bulb, light bulb, light bulb.
And when I'm showing up as thebest version of myself, I also
know that there's selflessleadership.
I'm not as good as I think I am, because I know there's so much
more that I can do and know andgrow.

(45:47):
So, at the same way that we'reself driven, we're also selfless
and humble in knowing that, asa leader, you don't know
everything and we're doing thebest that we can.
So all of this gets thrown intoa pot of leadership for me, and
leadership and coaching and myidentity of who I am.

(46:11):
They're one and the same.
This is the DNA of who I am.
I don't see any difference inany of this, because this is my
state of being and how I show upevery single day, and my goal
is to be a champion for you andhelp you create anything you
want in your life.
And it just so happens, in theprocess, we transform your life.

Speaker 1 (46:32):
All right team.
Let's take a quick break fromthis episode and I want to share
a leadership resource with you,and that is the resiliency
based leadership program.
Rblp's vision is to create aworldwide community of practice
committed to building andleading resilient teams.
So why do you need to build andlead a resilient team?
Resilient teams are the key toindividual and organizational

(46:55):
growth, regardless of being inthe military or in the civilian
workforce.
Building collective teamsallows for exponential growth
and the team's ability toovercome adversity, adapt and,
most importantly, grow.
And in bottom line, up front,resilient teams are just
stronger together.
And here's the fact 99% of thepeople who take that course

(47:15):
recommended to others, and I'mone of them.
I just completed mycertification and I highly
recommend this, and the greatnews is it's most likely free to
you, and if you're in themilitary, it is 100% free to you
.
And if you want to learn more,you can look in the show notes
for this episode and find thelink and use the discount code

(47:36):
J-M-C-M-I-L-L-I-O-N, and that isalso in the show notes.
Back to the episode.
I love that, brother.
I kind of want to shift to whatyou're currently working on
right now, and could you walk methrough the new company that
you just founded and why it isso important, especially right

(47:57):
now.

Speaker 2 (47:58):
Yeah.
So I started a company calledGPT Leaders with my co-founder,
zach Hughes, who was a GreenBeret.
Zach is an amazing human and weare a Chad GBT and AI
consulting and strategy company.
So I started using Chad GBT thefirst week.
It came out back in Novemberand within the first minute of

(48:20):
using it, I felt like I'd justused the internet for the first
time.
I was like holy smokes, this isgoing to change the world.
I'm immediately all in, likeI'm forward thinking by design,
like I'm not like everybody else.
So when I saw this, I was likeI can't believe this is free,
like this is freaking, mindblowing.
And when the rest of the worldis sitting there being like, oh

(48:41):
my god, I can write a blog postthat sounds like Daffy Duck me.
The entrepreneur and creator islike how do I turn a dollar
into a dollar 50?
I legitimately see millions andbillions of dollars at my
ability to ask it the rightquestions.
So I immediately went down therabbit hole all in nonstop and I

(49:02):
started a Facebook group calledChad GBT for Entrepreneurs and
Creators where I was justsharing my tips, my lessons
learned, because I'm a creatorand creative, I think
differently, which is asuperpower when it comes to Chad
GBT.
So I'm unlocking new thingsnonstop for myself and I would
just share them with theFacebook group.
In January, I was in aentrepreneurship meetup in

(49:28):
Dallas where Zach, my nowbusiness partner, was, and I'm
buzzing about Chad GBT.
He was buzzing about Chad GBT.
He hits me up and he's like,hey, man, before we leave and he
was actually my group leader,which is the best part of this.
I was already looking up tothis guy, so we weren't even on
equal footing.
I'm like this dude's asuperhero, so I'm vibing with

(49:51):
him.
He's like, yeah, let's makesure we talk about something
before we leave.
He's like, yeah, I want tostart a Chad GBT company.
What do you think?
And I was like let's go all inagain, throw all my chips on the
table and get this.
So it's middle of January and weGoogle Chad GBT coach, Chad GBT

(50:12):
mastermind, chad GBT course,chad GBT program.
You know what?
We found?
Nothing.
Nothing on the entire internetcurrently existed to help people
leverage chat GPT in aneducation format.
Well, good news for me is I'm amaster creator and I had already
created several courses mypersonal growth course, my

(50:35):
podcasting course and the firstthing that we did is we went and
built our first product, a fourweek chat GPT growth program
called hyper productivityrevolution, and what it does is
it helps business leaders andentrepreneurs learn how to
leverage chat GPT like a pro forhyper productivity and business

(50:57):
growth, because what we learnedis that people just are stuck
at zero, between zero and one.
They don't have a champion forthem in how we leverage the most
powerful tool that has everexisted right now.
Well, the good news is we'reexperts at it and we've been all
in on it since November.
So once again, joshua, you'regonna hear the same thing

(51:18):
Reverse engineered everythingthat we learned.
Put it into an easily digestibleformat to say anybody can learn
.
This will show you theblueprint for prompt engineering
systems, processes, workflows,maximizing your marketing,
hiring virtual assistants, andthen we layered on weekly group
calls because most people don'thave an AI champion for them.

(51:40):
So jump on with us and we willtalk to you about what's going
on in your business, because weare business owners and business
leaders who are leveraging thisevery single day.
Once again, another theme weuse this.
We can help you leverage it,because we are experts in the
space.

Speaker 1 (51:57):
There's a there's a quote I found on on your website
from Bill Gates and just thefirst sentence is so true is the
development.
Ai is as fundamental as thecreation of the microprocessor,
the personal computer, theinternet or your mobile phone.
And, and I will tell you, not,not just in entrepreneurship and
creation and creator space, butin the in the realm that I am

(52:20):
right now of warfare, thebuzzword is AI, machine learning
, artificial intelligence.
China is fully embraced this,fully embraced this, and they
have no ethical boundary.
If that makes sense, us andthat's why we are so great of an
army is that we have thatethical boundary.
Now we're trying to define.

(52:40):
You know what is that AI spacegoing to be for?
You know, modern warfare in, inrobotic warfare, how, how is AI
going to be leveraged on thebattlefield?
And those ethical dilemmas andsituations of do I shoot?
Do I not shoot?
Is this person armed or notarmed?
But for the creator space, foryou to be forward leaning and

(53:01):
use that word several times,it's such a superpower man it
truly is of.
Like you identified that thisis going to be an area that is
going to grow.
People are going to need tosolve this or use this to grow
their business or growpersonally in their life is a
superpower, and I think thatthat's one of the reasons that

(53:22):
you've been so successful withall the different endeavors that
you have is that you identify aproblem and then you create a
solution.
And, at the end of the day,that's what being a successful
entrepreneur of where you're atright now is that you identify a
problem and you you create asolution for people that to that
problem.
I think you also to walk methrough your podcast that you

(53:45):
have is it called built for thegame?

Speaker 2 (53:48):
Yeah, it's called built for the game and it helps
people when in business and inlife for the long haul, so you
can thrive in any situation.
So if you were to think aboutour conversation right here
business and life andentrepreneurship, the game of
all right.
Well, if we are going to breakthat down and for me this is a

(54:10):
lot of what my coaching is builton I have four pillars to the
way that I see being built forthe game.
So, number one self creationyour ability to control and
design your self talk and theidentity that you tell yourself
every single day.
Your truth, your power that youstep into.

(54:31):
Number two lifestyle design.
A quote that changed my lifeand it's from my brain and coach
Gil live by design, not bydefault.
So many people show up everysingle day on the hamster wheel
of life, do the same thing overand over and over again.
When I learned about lifestyleby design, I started to design

(54:53):
my life before my business,which is completely contrarian
to the way the rest of the worldoperates.
So you say, all right, what ismy perfect day look like?
What would I love my life tolook like from when I wake up?
Or my habits, my teens, my mindsets, my ways of being.
Number three becomes about selfmastery.
So, now that you've got thosefirst two down, you're creating

(55:16):
yourself and your identity.
You know how you're living,you've designed your life.
Now we've got self mastery anda lot of what we've talked about
, joshua, is we're fighting forthe inches right here, where now
we're talking about the levelsto this game your ability to
create and transfer energy andbe intentional and design growth

(55:37):
in all areas of your life.
What is that mindset?
What is that way of being?
What does that process looklike?
Because number four level ofbuilt for the game is holistic
success, because success to meis not just filling up one
bucket.
I know what that is likebecause I lived that for more
than a decade in corporateAmerica, where I filled up the

(55:58):
money and business bucket andnothing else in my life.
It was fun, I made good money,but I was not working out, I
didn't have the bestrelationships and I was not
filling up all of the buckets.
And here is a crazy thing youcan have all of these things.
You can have self talk that youlove and you can radiate love.
You can wake up in the morningexcited for your day, because

(56:22):
you're designing your day.
You can look at the day and sayyou know what I've got blissful
dissatisfaction.
I love where I am right now,but I'm still hungry.
Because there's so much growthinside of me, because I know
that I can master things,because I believe in filling up
all the buckets of my life.
We're talking health, wealth,love, happiness, friends, family

(56:44):
you name it fitness and for me,we reverse engineer this and
say all right, how can youcreate this sort of framework in
your life?
So I just share this step bystep and anybody who is about
this life and likes the buildfor the game podcast.
Well, rob, how do I go deeper?

(57:05):
Congratulations.
That's why my coaching exists.

Speaker 1 (57:09):
That's amazing.
I love that, and I know we'rekind of running short on time.
I try to keep these episodes toan hour, but I have so many
questions that we haven't evenreally gotten to.
But this one is tailoredtowards your future.
So where do you want to takethis?
We could talk about everythingthat you're doing right now and

(57:30):
be successful and spend a wholeepisode on that by itself, but
what's the instinct?
Where do you want to go longterm?
And what continues to drive youeach day?
Your passion, your purpose,because I know that's probably
evolved over time when youstarted being a personal
development coach but whatdrives you still?
Where do you want to go?

Speaker 2 (57:49):
My purpose in life is to be a positive force for good
that leads my son to what ispossible.
So I have an 18 month old son.
It's our only child and he's myeverything.
And the good news is I've beenworking on myself for the last
13 years, so I'm showing up asthe best version of myself.

(58:10):
But here's what you quicklyrealized you are a mirror for
others and certainly you're amirror for your children.
Therefore, when I inevitablyfeel fear, judgment, self living
and believe adversity andobstacles which is part of all
of our lives every single day,it doesn't mean that I don't

(58:31):
feel them.
I just have the processes forhow I shrink the dispersion.
So that is not the truth of whoI am and that story doesn't
stay with me.
But guess what?
It pops back open every singleday and it comes back, which is
why we do the work.
So for me, when I look at myson in one of the declarations I
speak out loud every single dayis I am fearless.

(58:53):
And I think about MichaelJordan saying I know the work
that I've put in.
And last year I was in an eventwhere David Goggins was and
he's like why would you waste asingle day on fear and I was
like, oh baby, that is soresonating with me.
And then I look at my son andI'm like I'm a mirror for him.

(59:13):
Why in the world would I evercreate a state of being for
myself where I'm living in fearand he is picking up on that?
No way.
And then I rinse and repeatthis in a ton of different
levels.
So for me, number one, I'mdoing it for him.
Number two I'm doing it for mywife.
One of my goals is to retire mywife so that she can choose to

(59:36):
do whatever that, whatever shewants.
And for me, the majority ofwhat I do is bigger than me.
By design.
I do hard things so I can bebetter for my family.
So when the day comes, when Ido retire my wife, all of the
work that I put in over the last13 years is worth it.

(01:00:00):
Most people aren't willing tohave such a long term design and
mindset to what they do.
I'm showing up every single daywith a power of consistency and
they keep doing this until ithappens.
So for me that is my why whatare you going to see over that
time?
Well, one, I have a goal ofhelping 10 million people.

(01:00:22):
I'm going to be doing that froma variety of ways, from my
coaching programs to my podcastto speaking on stage, and one
thing I'm speaking intoexistence, which is a new
creation with GPT leaders.
We are so excited about howmany business owners and
entrepreneurs and businessleaders we get to help.

(01:00:42):
We currently have them in ourcoaching programs and we're
seeing the light bulbs and thetransformation and the positive
impact that they're creating forthemselves.
But there's something newthat's going to get happening is
the seed we're planting.
We have a goal of eventuallyselling that company.
We didn't start it to sell it,but when talking to my business

(01:01:03):
partner, one of the things wetalked about with vision is like
, yeah, man, what do I do withthis?
Are we just like are we justtrading our time for money, or
is there an end game with this?
He's like, oh, no, man, youbuild this to sell it.
And I was like, yeah, you knowI'm going to sell this to sell
it.
And I was like I'm going tosell it.
Oh, I never actually considerthat possibility because of the
journey that I've been on, likeI'm not trying to sell my
personal growth coach inbusiness.

(01:01:24):
So I say this in a good way.
We're not waking up everysingle day being like, all right
, how many days until we sellthis, but it's a seed that's
been planted and it just sohappens we're building a rocket
ship in the greatest industry ofgrowth that there is.
So when we look at where we'regonna be in the next decade, all
aboard the GPT Leaders RocketShip- it's time for our final

(01:01:49):
show segment that I like to callthe Killer Bs.

Speaker 1 (01:01:52):
These are the same four questions that I ask every
guest on the Tell Us ofLeadership podcast Be brief, be
brilliant, be present and begone.
Question one so what do youbelieve separates a good leader
from an extraordinary leader?

Speaker 2 (01:02:11):
The way that they self-lead.
Every aspect that we've talkedabout right now is your ability
to show up every single day, bethe example, set the standard.
No one's standard is higherthan your standard.

Speaker 1 (01:02:26):
Question two what is one resource you could recommend
to our listeners?

Speaker 2 (01:02:31):
You can go to robcressycom backslash resources
.
I have, literally by design,over the last decade, documented
every single thing that I'veever done in the name of helping
everybody else.
So, whether it's podcasting,mindset and personal growth, you
wanna do 75 hard?
You wanna get into chat, gptand AI?

(01:02:53):
Literally go to robcressycombackslash resources.
I will give you as much as Ican for free.
If you want anything more, justhit me up.

Speaker 1 (01:03:01):
That's amazing.
Question three if you could goback in time and give your
younger self a piece of advice,what would it be?

Speaker 2 (01:03:09):
Ooh, this is a good question.
I would have started mypersonal growth journey sooner.
I wouldn't change anything, sodifferent answers to the
question.
But it's like no, you can do itand we're not gonna change
anything.
It would be starting mypersonal growth journey because
I didn't start this until I was30.
And I think about what my 20slooked like and, of course, I

(01:03:33):
had a blast.
I don't regret a single thing.
But I look now and I'd be likeman where the current state of
the world is, where the accessto chat, gpt, or the way that
internet and social media hasevolved, but more specifically,
the way that coaching andinfluencers in a positive space,
or who you can learn from, hasevolved.

(01:03:55):
Like I didn't have the abilityto learn from at my letter, andy
for Sella or Jesse Itzler orsome of these people back in the
day, like I read their books,but now you can sign up for
their programs.
Man, that could have been somuch faster.
I could have been such a betterperson.
I just put it that way.

Speaker 1 (01:04:15):
Yeah, that's amazing, man.
Last question, and there'sprobably gonna be multiple ways,
but what is the best way thatour listeners can find you and
then add value to your missions?

Speaker 2 (01:04:26):
Yeah, the way that you can hit me up at Rob Cressy
on Instagram, linkedin, facebook.
You can go to robcressycom.
If you're interested in chat.
Gpt, you can go to our website,gpt leaders or pretty much any
social media platform.
My podcast built for the gameson all platforms.

(01:04:47):
Really, you can't go anywherethat I am not.
I search Rob Cressy on YouTubeand, by design, I create a lot
because I've got big vision andI really wanna help a lot of
people and if anything I saidtoday resonated with you hit me
up.
A crazy thing happened, joshua.
If you hit me up, I respondback.

Speaker 1 (01:05:08):
Yeah, and this episode is a living testimony of
that, because I wanted you onthis podcast episode and we were
able to make it happen.
And, rob, I'll tell you thisand I generally mean it.
Thank you for the time ofwalking me through, being
authentic, sharing yourleadership story of what you've
done and what you continue to doand add value to this world.

(01:05:30):
And I always talk about there'stwo types of leaders there's
toxic leaders and there'stransformational leaders.
You are a transformationalleader and, more specifically,
you're a purposeful, accountableleader.
Thank you for all that you do.

Speaker 2 (01:05:43):
I appreciate it.
It's received on my end.

Speaker 1 (01:05:45):
Thank you yeah brother, have a great day.

Speaker 2 (01:05:48):
You too.

Speaker 1 (01:05:52):
All right, team, it's time for our after action
review.
First, again, I wanna apologize.
I totally did not have my michooked in that entire recording
and I looked down at my computerand my USB port and I'm like,
yep, my microphone was notplugged in, so the audio quality
for this episode is not thebest.

(01:06:14):
But the content that Rob bringsis and I genuinely apologize,
but it goes back to the wholeconcept of life is messy and I'm
not going to go back and fix it, because I wanna be authentic
to the whole process of having apodcast and running into issues

(01:06:35):
and obstacles and how wecontinue to overcome them,
because, again, my whole goalwith this podcast is to arm you,
equip you with the knowledgeand the skills to go confront
your obstacles and overcome them.
So what are the top threetakeaways you should have?
And there's a lot, but I'mgonna go back to the themes that
I've heard from Rob throughoutthis entire episode.

(01:06:58):
The first one is risk.
As a leader, we have to beforward moving and in order to
move forward, risk is part ofthe equation.
It doesn't matter if risk issomething that you can mitigate
to the lowest possible level, towhere there's zero risk, or if
there's a high level of risk,what does matter is your

(01:07:19):
tolerance to it, and then howyou are tolerant to that risk.
Then you can dial it down ordial it up.
But there is a certain point intime where you just have to act
.
And if you wanna continue tomove forward, you have to be
able to manage risk.
Number two consistency.
The key to growing in life isconsistently doing the same

(01:07:43):
actions.
If you wanna be a better reader, read every single day.
If you wanna be a better leader, learn to lead every single day
.
Learn something new, read aboutleadership every single day.
Just like myself, I spend onehour each day 30 minutes in the
morning, 30 minutes in theevening when I'm not creating
podcasts or content onleadership, because I've

(01:08:06):
committed myself to becoming anexpert in leadership so I can
help others avoid the lessonsthat I had to go through.
But it's consistencyincrementally improving over
time and building up andbuilding up, and building up and
building up.
But you need to know what youneed to be consistent at.
If you just go out and dowithout having a clear plan or a

(01:08:28):
clear vision of what you'retrying to grow into, then it
doesn't matter.
So spend time thinking, beconsistent and then go, pursue
with purpose.
And the final one, number three, is being unreasonable.
And that's part of my house ofleadership, one of the core
principles in who I am as aleader when you have a purpose

(01:08:50):
and a passion that burns sobright, it does not matter what
obstacle is in your way, youwill overcome.
Just like Rob said how he everovercome obstacles and how he
avoids failure.
It's pretty simple you don'tquit.
The moment you quit is themoment you fail.
But if you continue to try andyou never quit, you can never

(01:09:13):
fail.
So go out into this world andbe the leader that this world
needs, that the team needs, thatyour family needs, that you
need.
This was a phenomenal episodeand that genuinely mean that and
there's a lot of powerfulcontent that Rob was able to
bring to this table and I reallyhope that you guys got

(01:09:36):
something out of this episodeand I'm humbled to have him on.
If you guys got anything out ofthis, do me a favor make sure
that you subscribe, make sureyou share, make sure you write a
review, go toMcMillianLeadershipCoachingcom,
go to Tales of Leadership andsupport this podcast.
I do all of it for free becauseI wanna bring you guys the most

(01:09:58):
powerful content that I canwhen it comes to leadership, so
you can become a more purposeful, accountable leader.
Go toMcMillianLeadershipCoachingcom.
Check out some of the blogs andthe resources I have, and
follow me on social media.
As always, I'm your host, joshMcMillian, saying every day is a
gift, don't waste yours.
I'll see you next time,reichrycom.