In a world where most kids dream of becoming superheroes or astronauts, Karlyn Ankrom, at 8 years old, dared to dream differently.
Hear how she finally made the leap into entrepreneurship, discovered the power of saying no, and the importance of guarding your team. Get a glimpse into her Fan Firestarter Framework and SNAP Scan, the information evaluation method that gauges your social media channels' effectiveness from an external perspective.
Ankrom is on a mission to change how small businesses and small teams see and use social media.
ABOUT KARLYN ANKROM
Meet Karlyn Ankrom, the innovative Founder and CEO of Oh Snap Social, a specialized social media marketing consultancy for small and mid-sized businesses.
Her Fan Firestarter Framework is the game-changing approach to social media marketing designed for businesses feeling overwhelmed by content creation. After a decade of experience working with companies struggling with social media, Ankrom recognized their "social allergic" tendencies. In response, she crafted a user-friendly strategy to help newcomers swiftly elevate their social media game in just one hour per week.
Beyond her entrepreneurial pursuits, Karlyn is a devoted mom, wife, and passionate dancer who finds joy in teaching dance during her spare time.
INSIDE THIS EPISODE
- 2:49 Karlyn’s spirit animal
- 4:48 An 8th grader finds entrepreneurial inspiration in her father
- 7:47 Saving for the future and taking the leap
- 13:19 Misadventure in business and shifting into intentionality and learning to say no
- 22:52 Guarding your team and a peek into the Fan Firestarter Framework
- 27:32 Don’t go viral, be intentional and stay consistent
- 35:33 LinkedIn’s secret weapon
- 41:02 SNAP Scan
RESOURCES & LINKS
- Connect with Karlyn Ankrom on LinkedIn at https://www.linkedin.com/in/karlynankrom/
- Get to know Oh Snap Social by visiting www.ohsnapsocial.com
- Curious about the strength of your social media content? Find out with SNAP Scan, https://events.ohsnapsocial.com/snapscan
- Learn more about Dorie Clark’s book The Long Game by Dorie Clark at https://dorieclark.com/longgame/
- Connect with Nicole on LinkedIn at ww.linkedin.com/in/nicole-donnelly-dmg
- Learn more about DMG Digital at dmgdigital.io
Looking to overcome marketing blunders and find inspiration from the experts who have been there?
Subscribe to Tales of Misadventure with Nicole Donnelly wherever you prefer to stream podcasts!
Get in touch with the team at Tales of Misadventure by visiting dmgdigital.io.
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