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June 27, 2025 32 mins

Entrepreneurship is often seen as a path to freedom and success, but it also comes with its own challenges and uncertainties.


Today, I sat down with my good friend John Dyess, CEO of Dyezz Surveillance & Security, for a conversation about entrepreneurship, leadership, and purpose.


Initially, John did not envision his business becoming a significant venture. He thought it would be a side project while he continued to work for someone else. However, over the course of 25 years, his business flourished, thanks to a loyal clientele and a dedicated team.


We dive into how the events of 9/11 shifted his path and led him to launch a security company built on trust, service, and treating customers like people, not numbers. He walks me through the early hustle—running ads in the Yellow Pages, scrambling to answer calls—and the mindset that took him from street-smart beginnings to scaling across Texas cities.


Empowering your team matters more than just a paycheck. What happens when burnout hits? Growing your business isn’t exclusively about revenue—it’s about creating jobs and making an impact.


For anyone building something meaningful, John’s story is a roadmap for how to persist, pivot, and put people first.


Get in touch with John and find out more about what Dyezz Surveillance Security is capable of:


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