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October 11, 2025 23 mins

Should you write a book to build your brand—or could it actually hold you back?

In this insightful episode, best-selling author and brand strategist Doug Crowe joins Talking with the Experts to reveal the truth about using books as a personal branding tool. Doug shares when a book can become your greatest credibility booster—and when it’s simply a distraction that drains your time, money, and focus.

With decades of experience helping entrepreneurs and thought leaders navigate publishing, Doug unpacks the decision-making process behind every successful author-brand. He explains how to identify if your message is ready for print, what signs show a book will strengthen your authority, and the red flags that mean you should pause or pivot.

You’ll also discover powerful alternatives to publishing—ways to build visibility, impact, and trust without ever writing a page.

🎧 Tune in to learn how to make your story work for you, not against you.

🔗 CONNECT WITH DOUG

LinkedIn: https://www.linkedin.com/in/thedougcrowe/

Website: https://authorityfusion.com/


#PersonalBranding #AuthorBranding #BookMarketing #ThoughtLeadership #EntrepreneurMindset #BusinessGrowth #PodcastForEntrepreneurs #DougCrowe

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