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December 13, 2023 19 mins

On this episode, we’re joined by Linda Roman, Associate Director of Packaging ESG & Technology at The Kraft Heinz Company. Working at one of the biggest consumer goods companies in the world, Linda has a front-row seat to just how important packaging can be in the quest to be more sustainable. Discussing Kraft Heinz's approach, Linda delves into the crucial role of technology and collaboration across the value chain, and the challenges and opportunities in achieving sustainability goals. From aligning packaging strategies with business outcomes to measuring success through specific KPIs, Linda provides us with an optimistic overview of Kraft Heinz's journey toward a more sustainable future. Stay tuned for that and more, on this episode of tech transformation.

Listen to learn:

•How Kraft Heinz balances innovation with circularity goals

•Why Kraft Heinz emphasizes a culture of creativity and innovation to drive sustainability and embeds ESG in all facets of its business

•Why sustainability is such a key focus for Kraft Heinz

•How Kraft Heinz leverages technology, including AI, machine learning, data analytics, and supply chain technologies, to drive its sustainability efforts

•The importance of partnering with organizations and participating in committees to establish industry-wide protocols and standards for sustainability

•Examples of Kraft Heinz’s collaborations with retailers in recycling soft plastics and refillable packaging

•How Kraft Heinz measures success through KPIs, progress tracking, and reporting

•Upcoming projects, including prototype testing for sustainable packaging solutions

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