Tech Your Business

Tech Your Business

Find out how technology can grow your business with the Tech Your Business Podcast! Join Peter Banigo of Target ICT as he explores trends, innovations, and practical advice on AI, SEO, cybersecurity, Blockchain, online marketing, and more. Get ready to unravel your business's full potential in the digital age. Whether you're a business owner, entrepreneur, or professional looking to stay ahead of the curve, the Tech Your Business Podcast is your ultimate guide to unlocking the full potential of technology in your industry. Subscribe now! Podcast by Target ICT Ltd

Episodes

November 10, 2025 43 mins

Learn how to create professional business videos without expensive equipment or endless hours of production time. Dan Bennett, founder of Hot Sauce Video with 16+ years of experience working with brands like Harley Davidson and Bud Light, shares his practical approach to helping business owners look and sound great on camera.Most business owners avoid video because they think it requires natural talent or complex technical skills. ...

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Most business owners don't realise that 20-30% of website visitors struggle to use their sites due to accessibility barriers. This episode reveals how web accessibility isn't just about compliance—it's a strategic advantage that reaches more customers and improves your bottom line.

Warren Wilansky, Founder of Plank Digital Agency with 25+ years experience, shares how one client saw donations increase by 100-200% after im...

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Most business owners are either overwhelmed by AI hype or wasting time using it like everyone else. Nathalie Dorémieux, a tech strategist with over 20 years of software engineering experience, shares how to use AI as an accelerator rather than a replacement - and the results are remarkable.

In this episode, discover how one of Nathalie's clients reduced their training programme completion time from 4 months to just 4 days by bui...

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Learn the exact process to create AI-generated content that maintains your unique brand voice without falling into the generic content trap. Mona Bavar from BlueApples.ai shares her proven framework for training AI tools to write authentically for your business while saving time and staying competitive.

What you'll discover in this episode:

  • The biggest mistake businesses make when starting with AI content (and why it makes th...
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Artificial intelligence is transforming financial planning without replacing the human element. Nick Garofalo, CFP® candidate and founder of Openhanded Wealth, shares practical strategies for using AI tools like ChatGPT as thinking partners while maintaining the personal touch essential for financial advisory services.

In this episode, Nick reveals his tech-enabled approach to building a financial advisory practice, including privat...

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Business owners who master cold calling technology are achieving 10% pickup rates while others struggle with 2%. Aidan Sowa, Co-Founder of Zoto Dialer, reveals the specific tech stack that makes cold calling profitable in 2025.

Most businesses fail because they're dialling landlines nobody answers and burning through phone numbers. Aidan explains how parallel dialing technology, proper data sources, and smart number rotation con...

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Small business owners waste hours fixing tech problems that could be solved in minutes by professionals. Andrew Bolton, CEO of TechRescue, explains why his human-first tech support model thrives while competitors chase automation.

In this episode, Andrew shares how he built a profitable 24/7 support company serving small businesses for just £40 per month. Learn why DIY tech fixes actually cost more than professional help, how to cal...

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Service-based business owners often struggle to differentiate themselves from competitors and build client trust quickly. Leonard Scheiner reveals how strategic press coverage can transform your business credibility overnight.

In this episode, Leonard breaks down the psychology of client decision-making, explaining why press coverage accelerates trust-building better than any other marketing method. You'll learn his proven proce...

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Most small businesses burn through marketing budgets on social media with little to show for it.

Tim O'Hearn, who built profitable Instagram bot software and later designed social media feed algorithms, reveals exactly why your social strategy isn't working.

This conversation exposes the harsh realities of social media marketing that agencies prefer to hide. Tim explains why blue check marks and follower counts provide zero ...

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Could you be paying thousands more in taxes than necessary?

CPA Vincenzo Villamena breaks down legal tax optimization strategies for remote business owners, including real examples of clients saving $25,000 to over $1 million annually.

Key Takeaways:


  • Foreign Earned Income Exclusion: Save $30,000 annually on first $126,000
  • Tax-free US companies for non-residents (under $1,000 setup cost)
  • International structure compliance requir...
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Restaurant owner turned software founder Geordy Murphy reveals how daily financial monitoring can increase profits by 40%.

After 18 years running restaurants, including turning a $200K loss into an $8M profit operation, Geordy created FobeSoft - a system that gives restaurant owners daily P&L statements compared to budget.

Learn practical financial control strategies that work for any business, including real case studies of bus...

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Join host Peter Banigo as he interviews Kami Kay, founder of Civilian, who transformed bulletproof protection from bulky vests into stylish everyday clothing. This episode explores how technology enables innovation in traditional industries, even without prior experience.

Kami discusses her journey creating NIJ-certified bulletproof clothing that's 40% lighter than traditional materials, using AI for business operations, and bui...

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Security expert Dylan Evans reveals why most law firms waste money on ineffective security tools and shares the simple methods that actually prevent cybercrime. Learn how to protect attorney-client privilege and trust accounts without expensive IT infrastructure.

This episode covers practical security steps any law firm can implement today, from securing client communications to eliminating single points of failure. Dylan explains w...

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Writing a business book isn't about chasing bestseller status - it's about creating a strategic tool that builds real authority and drives company growth. Self-publishing consultant Rodney Miles, who's helped over 300 authors in 15 years, reveals why the "bestseller" label has lost its meaning and what actually matters for business success.

In this practical episode, you'll discover the truth behind Amazon ...

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Most business websites struggle to attract visitors because they're trying to serve everyone instead of focusing on a specific audience. Digital marketing expert Barb Davids reveals the real reasons websites fail to get traffic and shares practical solutions that work.

Discover how to identify your true target audience, choose between free and paid traffic methods, and avoid the AI content trap that's hurting search rankings...

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Former public company CEO John Cousins shares exactly how he built MBA ASAP - an automated education business serving 30,000 students in 165 countries with zero employees.

Learn the specific technology tools and systematic approach John used to eliminate business headaches like difficult staff, demanding partners, and controlling investors. From automated marketing funnels to AI-powered customer service, John reveals the practic...

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Most business owners waste time on LinkedIn following advice that doesn't generate revenue. Colin Hirdman, founder of Rainmaker, reveals his proven system that builds real business relationships and drives sales without creating content or optimising profiles.


Learn Colin's three-pillar approach: authentic relationship philosophy, strategic audience building, and prospect activation through LinkedIn live streams. Dis...

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Consumer behaviour expert Shahar Boyayan reveals how artificial intelligence is fundamentally changing customer expectations and what business owners can do to adapt. From hyper-personalisation demands to the preference for AI over traditional customer service, discover the shifts happening right now in how people buy and interact with businesses.


Learn why 83% of customers prefer automated systems that solve problems quickly, h...

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Discover how Oleksandr Buratynskiy built tTravel from atravel blog to an app with 37,000+ users without any external investment. Thisepisode reveals practical strategies for bootstrapping a tech business,managing costs effectively, and scaling sustainably.

 

You'll learn how to identify essential tech investmentsversus unnecessary expenses, leverage free startup credits from major cloudproviders, and implement the "sales fir...

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Most digital products fail because they're too complicated for everyday users. UX designer Daniel Andor explains why technical founders struggle with usability and shares his proven methods for creating products people actually want to use.


Discover how to test product ideas in days rather than months, avoid costly development mistakes, and build digital solutions that convert visitors into customers. Daniel reveals the biggest UX m...

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