Transcript
Good morning, good evening. Good afternoon. You guys are watching and listening. Tech TV podcast. And today we have an old friend, Dan Hudema. What's going on? Dan? Hey, there. How are you doing? Long time no see. It's been a while. It's been a while since I've been on a podcast, but, uh, we'll, uh, maybe we'll do some more after this. You never know. We tried to replace you with AI, but we couldn't. So that's why you're here. Just kidding. And that's, I think, why we're we're, uh, having, um, digital twin. Digital digital twin. That's right. I remember we scanned you one time. Remember? We scanned you and put you on blender, and, uh, but now, I mean, maybe in the next ten years that that would be feasible, but still, we can't. But that's what I wanted to to to know, like you were telling me that you have your your daily business. Yes. And the state of AI. So maybe like to illustrate to the audience, how far have you gone to use AI to help you with your business? And what would you recommend to those entrepreneurs that have some sort of subscription based business like yours, where you still have some human interaction? What are your first recommendations of tools and things that best practices for for AI. Yeah. Right off the bat, um, you know, just the basic use of ChatGPT and OpenAI or perplexity or grok or or any of those, just, just to get one of the bigger challenges for us is we have something like 4 or 500 events posted in the dating business. So we need to somehow get slightly different content for every event. We can't have the same content every time. So that's been a little challenge. So one of the places we are using it is to come up with slightly different content each time, or to mix it up because it's just there's just too much there. But the but I'll get into most of my AI projects related to the dating company are underway. I don't have them finished yet. I'm in the middle. Okay, um, and there's 4 or 5 there in my head. But everything does take time. Like to build it out. Some of them are, you know, dynamic pricing or things like that, you know, using AI to help. But but you were you were showing me something that I thought was interesting, which is the use of AI for your, uh, creation of, um, short videos. Right? Is that right? Why? Why is that? Let's talk a little bit about that. Well, this is related to a, a little bit of a blue sky situation going on with the digital marketing side. Excuse me. Right now, what's happened is Google, a few weeks ago, split videos from short videos on Google search. So I just need to generate a ton of videos right now because we need a video per local market for local keywords. So this is more of an SEO play. There's there's two kinds of video I'm generating SEO type video for AI or for SEO in general. Okay. And then there's some video I'm doing for paid ads as well that we're getting ready to publish as well. So so you're basically in a way because you're in different markets. So your, your, your companies in 50 different markets or, or maybe 75 or 100 markets now. Well, and then you have to address each market and individualize, let's say Albuquerque. I don't know, Sonoma or whatever. Yeah. So explain let's say you have a business in multiple locations or you want to have a multiple location. Is that, um, the way to go? Yes. I'll tell you one of the reasons why it's the way to go. So the the thing is that we all need multiple sources. So the whole SEO world, because I remember I used to do SEO, Turbo Boost SEO, generate hundreds of pages for a client. So that doesn't really work anymore. Um, because Google, not just Google, but AI is smart enough. In other words, if you have a page, if we have a page just about, uh, you know, uh, matchmaking in Boca, we have one page about it. We have a bunch of articles generating more content, blog articles about matchmaking. Boca is not going to help you. Okay, but what does help you is Delray matchmaking does help you be...