Technically Speaking

Technically Speaking

Technically Speaking is a show dedicated to helping thought-leaders master the business of speaking. Co-hosted by the 2 bearded dudes who founded SpeakerFlow, a software and coaching company for thought-leaders, Technically Speaking is the first of it's kind, featuring the best and brightest in the events, speaking, and meetings industry. We're on a mission to help thought-leaders make the extraordinary possible in their businesses. So what do you say? Subscribe and join us every Tuesday morning for some crazy stories, (un)structured rants, and a whole lot of fun - all while getting the best advice the industry has to offer about growing your thought-leadership business. See you there! - Taylorr and Austin

Episodes

August 16, 2022 39 min

How do you get found online? How do you generate leads to your website that can actually pay for your services? How do you attract the right people rather than just hearing crickets when you open your website?

In today's episode, we're uncovering all of this with search engine marketing expert, Heather Lutze.

Breaking free of corporate “cubicle” jobs well over fifteen years ago with nothing more than a dream of entrepreneur...

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In today's episode, we're talking about business strategy. What it is, how to create one, live by it, and create a business that's producing the results you want.

As entrepreneurs, it's easy to get distracted by all the things we could do. Often, we find ourselves only doing the things we want to be doing and not the things we need to be doing in order to achieve the goals we have.

On a mission to save us from our o...

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August 2, 2022 37 min

In today's episode, Austin and Taylorr are flying solo, answering one of the most popular questions we get asked on a regular basis.

It all revolves around the revenue streams available to us as thought leaders, how to make money, and knowing when to add a revenue stream to your business.

Whether you're just starting out or if you're an established business, there's always the thought of other revenue streams and ho...

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In today's episode, we're talking about simple SEO strategies to scale your website traffic.

One of these strategies is called backlinking and we've brought in one of the most knowledgable people on the planet for this subject.

Farzad Rashidi is the lead innovator at Respona, the all-in-one digital PR and link-building software that combines personalization with productivity. He also runs the marketing efforts at Visme,...

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In today's episode, we're chatting about how to write and leverage a book to gain instant credibility in your space.

Now, before you make any assumptions, even if you already have a book, you need to listen to this episode.

For so many authors, books are treated as a revenue stream and not a credibility marketing vehicle, and that's simply the wrong idea.

Your book is – or will be – your best tool for generating revenue...

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In today's episode, by popular request, we're learning about what it takes to create and produce a podcast that lands in the top 1% of shows – The answer might surprise you.

To help us understand this, we're joined by Roy Coughlan. Roy is a podcast coach based out of Poland and runs five – yes FIVE – different podcasts, four of which are in the top 1% (the 5th is pacing for it).

So, what does it take to do that? What ty...

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Ever consider launching a mastermind of your own? Or have you tried launching a mastermind in the past and it didn't work out?

This is the episode for you!

We've brought on Chris Williams, founder of Group Coach Nation, an organization that specializes in teaching you how to develop, market, and monetize your mastermind.

Now, we're not talking about $500/seat masterminds – We're talking $10,000+/seat masterminds...

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In today's episode, we're talking about marketing! More specifically, though, about how everything you do in your business is marketing.

From generating leads, to closing deals, to delivering for your clients - it's all marketing.

To help us understand this idea, we're brought on Lisa Raebel.

Lisa developed her proprietary RebelMindset strategies after more than twenty-five years in corporate America as a successful...

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In this week's episode, we've brought in event production expert, Shay Wheat.

Shay specializes in helping people put on in-person and virtual events for 200 to 4000+ attendees. She's collaborated with celebrities such as Dr. Oz, Lisa Nichols, Josh Turner, and many others. Shay helps speak-to-sell clients be extremely profitable with their events.

Her company, Grace and Ease, has helped its clients make over $25M in ...

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In this week's episode, we've brought in Storytelling expert, Kelly Swanson, to share with us her 3-part storytelling framework, The Persuasion Principle.

Now, we're not just talking about sales here in the context of persuasion. Persuasion simply means guiding people to take action, to believe in what you're saying, and to be moved by it.

As speakers, your entire job is to master the art of persuasion so that when ...

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In today's episode, we're talking with mental health speaker and ghostwriter Cindy Tschosik.

When Cindy isn't on stage, she ghostwrites nonfiction books for psychology professionals, mental health influencers, and performing artists to share their expertise on mental health topics and their journey to mental wellness.

As a certified ghostwriter, Cindy knows first-hand what it takes to write a book that's engaging, s...

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In this week's episode, we've invited back Dr. Tharaka Gunarathne (aka Dr. T).

We met with Dr. T back in season 1 to talk about how to master your mind to increase your bottom line.

At the time he was about a year into his speaking business and since then, he's completely transitioned away from his full-time six-figure salary to his speaking business.

We unpack his journey of the last year, the roadblocks, the successes...

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Ever wonder how the relationships between speakers, bureaus, and speaker managers work? Do we have an episode for you!

Today, we're talking with Arnold Sand, Chief of Client Relationships for ODE Speaker Management.

As a senior leader in the corporate events industry, Arnold has extensive experience negotiating, booking, and managing high-profile talent. He's honed win-win negotiating skills, interfacing with just about eve...

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Do you want to take the guesswork out of crafting presentations that blow your audiences away?

This is the episode for you!

Today, we're talking with Andrea Pacini - the head of Ideas on Stage, UK.

Since he joined Ideas on Stage, he has worked with many business leaders, including clients like General Assembly, Fiverr, ISTAO Business School, as well as TEDx speakers. Andrea is also the main voice of the Ideas on Stage Podcast.

...

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May 10, 2022 35 min

If you've ever considered writing – or are currently in the process of writing – your own book, this episode's for you.

In it, we're talking about all things books, specifically how your book needs to strategically fit into the rest of your business.

To help us on this subject, we're joined by Jamie Clauss Wolf, founder of Million Dollar Story Agency and the host of Million Dollar Pivot Podcast. 

She chased lots of ...

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One of the most popular requests among speakers is to one day work with a bureau or speaker management company. We hear all the time, "I just want a bureau so I can focus on speaking".

Well, my friends, I hate to be the bearer of bad news but that's the wrong mentality.

What is a bureau for? How is it different from speaker management? How do you start working with bureaus? When do you know you're at a point where t...

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Have you ever thought about what it means to innovate?

Like actually? How do you innovate? Where does it start?

Well, in today's episode, we're tackling those questions and talking about where innovation begins - with curiosity.

To help us understand this, we're talking with Nic Haralambous. In the past decade, he's sold three businesses and learned many tough lessons through failure and success.

He's learned th...

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If you've been a listener for a while, you know that we almost exclusively have a guest on the show.

Aside from the season 1 recap, we haven't done an episode without a guest.

And lately, we've been getting a ton of requests to talk about the backstory of SpeakerFlow and where our philosophies about running a business came from.

So, in today's episode, we're talking about just that!

Join us as we unpack our upbr...

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April 12, 2022 37 min

Phew, what an episode we have in store for you today!

Back in season 1, we brought Frank King, 6-time TEDx speaker, to talk about what it takes to land TEDx talks.

While Frank is certainly one of the best TED coaches out there, he also has one core philosophy that we needed to bring to our show.

After 15 years of running his expert business, he learned a valuable lesson about niching.

Since niching, his business has exploded and he...

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Interested in marketing like the Fortune 100 without the Fortune 100 budget? Us too!

That's why we brought in Erik Huberman, marketing expert, to talk to us about how to market like the big dogs as solopreneuers and microbusinesses.

Erik Huberman is the founder and CEO of Hawke Media, one of the fastest-growing marketing consultancies in the United States. 

He went from making only $350 his first year in business to growing and...

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