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November 25, 2025 42 mins

As aesthetics becomes a prime target for outside investment, the rules of the game are changing, and legal missteps can carry massive consequences. In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with legal veterans Michael Byrd and Brad Adatto of ByrdAdatto to unpack the legal landscape facing modern aesthetic practices. This marks their latest return to the show, and for good reason: Byrd and Adatto are the go-to legal advisors for many of the country's leading aesthetic entrepreneurs. They share their front-line perspective on the flood of private equity into the space, the risks and opportunities it brings, and the vital importance of structured legal guidance during an M&A process. Listeners will learn how to recognize red flags in investor offers, why compliance isn't optional, and how a tailored legal strategy can be the difference between regret and reward. The duo also shares how they've helped practices navigate deals that protect their autonomy, financial outcomes, and long-term vision. In a time of rapid change, this episode offers the legal clarity every aesthetic provider needs!

» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | thetechnologyofbeauty https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/

The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/

Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level.

Subscribe here: https://www.influxmarketing.com/next-level-practices/

» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426
» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm
» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/
» Instagram | https://www.instagram.com/thetechnologyofbeauty/
» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/

The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/

Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

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