Ep. 26 Rochelle Rawls — Equitable Hiring in Practice: Rochelle Rawls on Bias, Storytelling & Building Fair Talent Pipelines

Most companies say they care about equitable hiring.
Very few are willing to admit what’s actually broken.

In this episode of Techtonic, we’re joined by Rochelle Rawls, a leader in equitable hiring and DEIB-driven talent strategy, to unpack the uncomfortable truths behind modern recruitment, from silent bias in resumes and interviews to why qualified candidates disappear from the funnel.

We talk about:

• The hidden reasons candidates get screened out
• Why storytelling matters more than credentials alone
• Where underrepresented talent drops off — and why
• Performative DEI vs. real impact
• The one-week actions that can instantly improve a job search

Whether you’re hiring, job searching, or building teams at scale, this conversation challenges how we think about fairness, bias, and opportunity in today’s job market.

Listen now, and rethink what “equitable hiring” really means.

Techtonic is a Gaggle Social production.