Ever wonder how some dentists break into high-income, oversaturated markets—and thrive?
Dr. Rhonda Kalasho (@dr.rhondakalasho) did exactly that. She built and scaled TruGlo Modern Dental with locations in Beverly Hills, Calabasas, and Hollywood, defying the odds by establishing a luxury brand that attracts loyal patients without relying on insurance-based volume.
In this episode of Teeth Matter, Dr. Kalasho shares:
How she opened three premium practices in ultra-competitive zip codes
Her exact strategy for acquiring new patients through a dental membership model
Why she’s against in-house financing—and what she offers instead
The dark side of dental practice acquisitions and what you’re not being told
What it really takes to stand out when everyone’s already doing veneers, injectables, and smile makeovers
This is a masterclass for young dentists and dental entrepreneurs looking to grow strategically, build a bold brand, and make an impact—even in the most saturated markets.
Learn more about Dr. Kalasho & TruGlo Modern Dental:
www.truglomodern.comIG: @truglomodern
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