Viral Videos, Seltzers and Speedos: Navigating the ups and downs of building a social media empire. A Conversation with Loryn Powell and Shawn Casey

This episode features our conversation with the coolest couple out there, Loryn Powell and Shawn Casey. Loryn is a social media influencer who has amassed millions of followers across multiple platforms. She is hilarious, brilliantly creative and most of all, has great taste in men (Shawn, we're looking at you).

Every job comes with it's fair share of stress and challenges but working in an industry where YOU are your entire brand brings a whole new level of difficulty. Loryn and Shawn share their story of how they got to where they are today, how this lifestyle impacts their personal/family lives and how they each play critical roles in making this unique career path so successful.

TUMAT Takeaways:

• It is important to stay true to yourself and to not constantly compare yourself to others in the industry.

• Setting boundaries and taking breaks from social media is crucial for mental well-being.

• Having a supportive community of followers is invaluable and can help counteract the negativity.

• Gratitude for the opportunities and connections that social media has provided is essential.

• Chubbies are the gateway drug to speedos.

Check out Loryn and Shawn's podcast, The CaPower Hour, here

Join the Seltzpert community, here

Follow them on all major platforms at:

@lorynpowell

@shawncey

@capowerhour