Tenacity with Sonia C.

What does it really mean to lead with authenticity? In this episode of Tenacity with Sonia C, host Sonia Couto sits down with Justin Wenzel, founder of JWX, to explore how redefining leadership transformed his life, and the lives of those he leads.

Justin opens up about growing up in the automotive industry, where his career path was laid out for him before he even had a say. From excelling in car sales to silently battling addictio...

In this episode of Tenacity with Sonia C, we dive into the world of dating apps with Anthony Tulai, the Founder and CEO of Hopp Dating—an app that's shaking up the industry by eliminating endless swiping and meaningless chats in favor of real-life connections.

Anthony shares his unique journey from studying Nanotechnology Engineering at the University of Waterloo to launching a dating app that prioritizes authenticity and in-per...

In this episode of Tenacity with Sonia C, I sit down with Jared Jennings, founder of Phantom Brands, to talk about what it takes to build a sustainable and successful business.

Jared’s journey from a corporate 9-to-5 job to running a thriving brand agency wasn’t a straight path—it was filled with challenges, pivots, and invaluable lessons. We dive into:

✅ How to recognize when it’s time to pivot your business

✅ The key skills every fo...

What happens when success comes at the cost of your well-being? In this inspiring episode of Tenacity with Sonia C, we sit down with Miguel Ribeiro, a passionate entrepreneur who found himself on the brink of burnout after years of relentless hustle. Miguel opens up about the pivotal moment that forced him to re-evaluate everything—his business, his health, and his definition of success.

Together, we explore how he rebuilt not just ...

In this episode of Tenacity with Sonia C, we sit down with Jason Sherman, a seasoned entrepreneur, author of Strap on Your Boots, and the founder of Spinnr and Vengo AI. Jason shares his journey of resilience and innovation, from overcoming the growing pains of entrepreneurship to pivoting when the stakes were high.

We explore how his app, Spinnr, leverages AI to combat the loneliness epidemic, and how Vengo AI is transforming consu...

Is your business running you, or are you running your business? In this episode of Tenacity with Sonia C, we discuss smart scaling, strategic pivots, and building a business that aligns with your life—not consumes it.

Nicco Leonne, founder of Nemean Pride Consulting, proves that you don’t have to wait until retirement to live your dream life. After working in corporate consulting and earning his MBA at NYU-Stern, Nicco built a thriv...

In this episode of Tenacity with Sonia C, we explore the future of AI-powered coaching, smart clothing technology, and connected fitness with Steven Webster, CEO and founder of ASENSEI. Steven shares how his groundbreaking motion capture and wearable AI technology revolutionizes fitness, rehabilitation, and sports coaching, bringing personalized, real-time coaching to athletes, physical therapy patients, and everyday fitness enthus...

In this episode of Tenacity with Sonia C, I sit down with Carl Weatherell, a leader at the intersection of startups, mining, and innovation. As the President of ReThink Minin g Ventures, Carl has spent his career driving collaborative innovation, bringing together startups, major mining companies, and government organizations to transform the industry.

We dive into:

✅ The challenges and opportunities for startups in the mining and in...

The comedy industry has remained essentially unchanged—until now. In this episode of Tenacity with Sonia C, I sit down with Leanne Linsky, founder of Plauzzable, a groundbreaking startup reshaping live comedy for performers and audiences alike.

Leanne, a seasoned comedian turned entrepreneur, saw a gap in the industry and built a tech-driven platform that allows comedians to perform, monetize, and connect with fans in a whole new wa...

In this episode of Tenacity with Sonia C, we sit down with Rena Dempsey, the founder of Feed That Brain, to discuss her entrepreneurial journey and how she’s disrupting the supplement industry with clean, science-backed products.

Frustrated by the lack of transparency and quality in mainstream supplements, she set out to build a brand that prioritizes real ingredients, research-driven formulations, and consumer education. But the pa...

In this episode of Tenacity with Sonia C, we explore how experience design transforms brands’ connections with their audiences. Mark Stern, founder of Custom Box Agency, shares his expertise on how businesses can boost customer retention, increase conversions, and create unforgettable brand experiences by integrating physical and digital elements.

Mark explores the psychology behind customer engagement, the power of unboxing experie...

Do you want to unlock the secret to achieving your goals, building stronger relationships, and living a more fulfilling life? It all starts with emotional intelligence!

In this episode of Tenacity with Sonia C, we dive into the power of emotional intelligence with Kerry Tepedino, CEO of the One Thought Away Project.

Kerry shares her incredible journey from battling stress, anxiety, and an eating disorder to mastering mindset shifts ...

Could quitting alcohol be the secret to unlocking your full potential? In this episode of Tenacity with Sonia C, Karolina Rzadkowolska, bestselling author of Euphoric: Ditch Alcohol and Gain a Happier, More Confident You, shares how going alcohol-free transformed her life and business.

We explore how alcohol impacts productivity, decision-making, and mental clarity—and why many entrepreneurs are choosing to ditch drinking to enhance...

In this episode of Tenacity with Sonia C, host Sonia Couto sits down with David Snider, former COO & CFO of Compass and Founder & CEO of Harness, to uncover the entrepreneurial lessons behind scaling businesses to billion-dollar valuations and raising millions in funding.

David shares his journey of growing Compass from pre-launch to $350 million in revenue and securing $300 million in funding, ultimately valuing the company...

In this episode of Tenacity with Sonia C, career coach and workplace strategist Dan De Vries shares actionable insights on sustaining motivation, setting meaningful career goals, and establishing healthy boundaries in the workplace. With over two decades of experience in senior leadership roles, Dan brings a wealth of knowledge to help professionals thrive in their careers without sacrificing their well-being.

We dive deep into:

✅ Ho...

In this episode of Tenacity with Sonia C, host Sonia Couto sits down with Carole Stizza, an executive coach, leadership expert, and author, to uncover the secrets to meaningful feedback, effective communication, and workplace growth.

Carole shares her journey from overcoming life-changing challenges to transforming a frustrating performance review into a powerful personal and professional development framework. Through insightful st...

In this episode of Tenacity with Sonia C, host Sonia Couto sits down with Brittany Greenfield, CEO and Founder of Wabbi, to discuss her inspiring journey as a leader in cybersecurity and technology entrepreneurship. Brittany shares her path from navigating the complexities of building a startup in a male-dominated industry to leading one of the most innovative cybersecurity platforms on the market.

Listeners will gain insight into:

✅...

In this episode of Tenacity with Sonia C, host Sonia Couto sits down with Adina Kroll, an International Business and Human Design Coach, certified NLP Practitioner, and Sales Expert, to explore the critical role of mindset and alignment in scaling a successful business. Adina shares her journey—from leaving Germany at 19 to escaping societal expectations, navigating corporate IT sales, and ultimately creating a thriving coaching bu...

In this episode of Tenacity with Sonia C, host Sonia Couto sits down with Gary LeBlanc for an unfiltered conversation about the realities of entrepreneurship, the sacrifices behind success, and the hard lessons learned along the way. Gary shares his candid insights on navigating challenges, building resilience, and staying focused in an ever-changing business landscape.

Gary discusses the mindset shifts, strategies, and pivotal deci...